--- title: "1 Site Where college football Is a Top Search Keyword" url: https://mxverify.uk/keywords/college-football description: "1 site on mxverify lists “college football” among the searches that send it the most visitors, by traffic estimates: usatoday.com." site: mxverify generated: 2026-11-01T13:24:36.099Z --- # Sites where “college football” is a top search keyword One site on record lists “college football” among the searches that send it the most visitors, by traffic estimates. It is searched about **13.6M** times a month on Google, worldwide (Google Ads, Sept 2026), at about $7.57 a click in search ads: a month of its searches would cost about **$103M** as search ads. Each site checked on the [backlink value checker](https://mxverify.uk/backlink-value) adds its top five search keywords, so this list grows as sites are checked. ## Keyword intelligence - **13.6M** Google monthly search volume +49% since Oct 2025 - **×23** Last 3 months vs 3 before rising - **93/100** Demand score strong - **87/100** Keyword difficulty (US) very hard - **Informational** Search intent wants to learn - **$7.57** Google Ads cost per click top-of-page bids $1.66–$16.35 - **2.4M** Third-party estimated keyword demand Sept 2026 - **1** Sites getting visits from it Sept 2026 ### What the data says - Demand is rising: Google searches for “college football” rose 49% (9.1M to 13.6M) from Oct 2025 to Sept 2026; the last three months averaged 5.4M, about 23 times the three before. - The listed site takes about 281.6K visits a month from “college football”, 12% of its 2.4M searches (traffic estimates). The other 88% goes to sites not on record here, or ends without a click. - At $7.57 a click (Google Ads), the listed sites' 281.6K visits a month from “college football” would cost about $2.1M as search ads. That is what the traffic would cost to buy, not what it earns. - The two sources differ about 6 times for Sept 2026: Google Ads counts 13.6M searches, the traffic estimates 2.4M. Read each for its trend, not as an exact count. ### 1Demand **Search demand, month by month** Google monthly search volume (Google Ads, worldwide) Third-party estimated keyword demand (right axis) Search demand, month by month. Google monthly search volume (Google Ads, worldwide): Oct 2025 9.1M, Nov 2025 11.1M, Dec 2025 11.1M, Jan 2026 9.1M, Feb 2026 368K, Mar 2026 368K, Apr 2026 301K, May 2026 201K, Jun 2026 201K, Jul 2026 301K, Aug 2026 2.2M, Sept 2026 13.6M; Third-party estimated keyword demand (right axis): Sept 2026 2.4M Every month's figures | | Oct 2025 | Nov 2025 | Dec 2025 | Jan 2026 | Feb 2026 | Mar 2026 | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sept 2026 | | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | | Google monthly search volume (Google Ads, worldwide) | 9.1M | 11.1M | 11.1M | 9.1M | 368K | 368K | 301K | 201K | 201K | 301K | 2.2M | 13.6M | | Third-party estimated keyword demand (right axis) | — | — | — | — | — | — | — | — | — | — | — | 2.4M | Google monthly search volume: Google Ads, worldwide, read 1 Nov 2026. Third-party estimated keyword demand is a separate source, many times apart in size, so it has its own axis at the right: read the two lines for their trends. ### 2Who gets the traffic **Share of the visits, Sept 2026** Each site's latest estimate of its visits from this keyword; “As ads”: those visits at its cost per click, what they would cost to buy; DR: Ahrefs Domain Rating; linking sites: sites linking to it (third-party link index). **Where these sites' visitors are** - United States 89% - Canada 3% - United Kingdom 1% - Germany 1% - Australia 1% - Other countries 5% The listed sites' own visitors by country (all their traffic), weighted by each site's visits from this keyword: their audience, not where the keyword is searched. **Phones and computers** - Phones 70% - Computers and tablets 30% Page loads of the listed sites by Chrome users (Chrome UX Report), weighted by each site's visits from this keyword: a site's device mix, not the keyword's. No source gives a keyword's device split. ### 3Ranking competition - **87/100** Keyword difficulty (US) very hard - **11/100** Ranking ease hard - **DR 92** First page, median Ahrefs DR - **887** Linking sites per top-ten page average, US On Google's page: Perspectives People also ask Related searches Images AI Overview **Google's first page, United States** | # | Site | Page title | DR | | --- | --- | --- | --- | | 1 | youtube.com | ESPN College Football | 99 | | 2 | espn.com | College Football Scores - American Conference 2026 ... | 91 | | 3 | sports.yahoo.com | College Football Top 25 Schedule 2026-27 | 94 | | 4 | collegepressbox.com | College Pressbox: Complete College Football Coverage | 31 | | 5 | cbssports.com | College Football Schedule 2026-27 | 86 | | 6 | apnews.com | College football \| Latest News & Updates | 92 | | 7 | foxsports.com | 2026 NCAA College Football Scores | 84 | | 8 | youtube.com | Utah Utes vs. Cincinnati Bearcats \| Full Game Highlights | 99 | Google's results for “college football” in the United States, in English, read 1 Nov 2026. DR: Ahrefs Domain Rating; “—”: Ahrefs gives no rating. - Keyword difficulty is 87 of 100 for US results: very hard on the vendor's scale. - youtube.com has 2 results in Google's top 8 for “college football”. - None of the 1 sites listed here is in Google's US top 8 for “college football”. - The first page's median Ahrefs DR is 92; the lowest-rated result, collegepressbox.com at #4, has DR 31. - The top ten pages have about 887 linking sites each on average (US results, third-party link index). - Google shows an AI Overview for “college football”, citing 7 sites: it sits above the results and takes clicks from them. ### 4Intent and related searches **Informational: wants to learn** The searcher's goal, as a third-party keyword database classifies it (US). #### Google's related searches - College football scores today - ESPN college football today - College football schedule tonight - College football scores today on TV - College football scores, top 25 - Espn college football scores today on tv - College football scores today fbs - ESPN college football rankings #### Keywords the same sites get visits from - [amazon](https://mxverify.uk/keywords/amazon) 1 of these sites · 2 sites in all - [raiders](https://mxverify.uk/keywords/raiders) 1 of these sites · 1 site in all - [red sox](https://mxverify.uk/keywords/red-sox) 1 of these sites · 1 site in all - [ufc](https://mxverify.uk/keywords/ufc) 1 of these sites · 1 site in all Keywords the listed sites also get visits from, the most shared first: linked by the same sites' traffic, not by meaning. ### 5Opportunity **93** /100 · Demand score, strong How much searching there is and what advertisers pay for it. | | | | | --- | --- | --- | | Searches | 100 | 13.6M a month · weight 40% | | Year | 64 | +49% since Oct 2025 · weight 20% | | Momentum | 100 | last 3 months +2196% on the 3 before · weight 20% | | Commercial | 100 | $7.57 a click (Google Ads) · weight 20% | **11** /100 · Ranking ease, hard How open Google's first page is: 100 minus its difficulty and strength. | | | | | --- | --- | --- | | Keyword difficulty | 13 | 87 of 100 (US) · weight 50% | | First-page strength | 9 | median Ahrefs DR 92 · weight 50% | ### What to do with it - Strong demand but a hard first page (ease 11): aim at its related searches first and build links before the head term. - Google answers part of it in an AI Overview: the pages it cites get a link above the results. A business score needs your own figures (conversion, deal value) and is not made here. Scores are fixed formulas over the figures shown; they are not Google's. ### 6Sources - **Google monthly search volume**, Google Ads cost per click, bids and paid competition: Google Ads, worldwide, read 1 Nov 2026. - **Third-party estimated keyword demand**, cost per click and each site's visits (est.): third-party traffic estimates, Sept 2026. - **Keyword difficulty, intent, SERP features, top-ten links**: a third-party keyword database, United States, read 1 Nov 2026. - **Google's first page, AI Overview, related searches**: Google search, United States, read 1 Nov 2026. - **DR**: Ahrefs Domain Rating. **Linking sites**: a third-party link index. - **Phones and computers**: Chrome UX Report. Tiles, findings, scores and actions are worked out from the figures on this page by fixed rules. | Site | Report | Visits (est.) | Month | | --- | --- | --- | --- | | [usatoday.com](https://mxverify.uk/publications/usatoday.com) | Audited | 281.6K | Sept 2026 | Listed A–Z. A top search keyword is one of the searches that bring a site the most visitors, by estimate. It is not a position in Google, and the order here is not a ranking. Visits (est.): the traffic estimate's own figure for the keyword on that site, which behaves like visits a month, not an amount of money (2026-09-29: it had been shown in dollars). Ad value is what advertisers pay for the keyword — its searches × cost per click — not how hard it is to rank for. This page is kept out of search results until 15 sites share the keyword. Searches, cost per click and ad value above: Google Ads, worldwide. Sites and their visits: third-party traffic estimates, Sept 2026. The traffic estimates' own searches figure for the keyword is in the section below; the two sources often differ several times over. --- Source: mxverify, "1 Site Where college football Is a Top Search Keyword", https://mxverify.uk/keywords/college-football (retrieved 2026-11-01). How every figure is worked out: https://mxverify.uk/methodology