---
title: "1 Site Where html Is a Top Search Keyword"
url: https://mxverify.uk/keywords/html
description: "1 site on mxverify lists “html” among the searches that send it the most visitors, by traffic estimates: developer.mozilla.org."
site: mxverify
generated: 2026-11-01T14:02:49.641Z
---

# Sites where “html” is a top search keyword

One site on record lists “html” among the searches that send it the most visitors, by traffic estimates. It is searched about **1M** times a month on Google, worldwide (Google Ads, Sept 2026), at about $1.61 a click in search ads: a month of its searches would cost about **$1.6M** as search ads. Each site checked on the [backlink value checker](https://mxverify.uk/backlink-value) adds its top five search keywords, so this list grows as sites are checked.

## Keyword intelligence

- **1M** Google monthly search volume no change since Oct 2025
- **−6%** Last 3 months vs 3 before steady
- **65/100** Demand score moderate
- **70/100** Keyword difficulty (US) hard
- **Informational** Search intent wants to learn
- **$1.61** Google Ads cost per click top-of-page bids $0.17–$1.86
- **336.1K** Third-party estimated keyword demand −4% vs Aug 2026
- **1** Sites getting visits from it Sept 2026

### What the data says

- Demand is steady: Google searches for “html” held steady at about 1M from Oct 2025 to Sept 2026.
- Searches peak in Dec 2025 (1.5M) and are lowest in Jun 2026 (823K), a 1.8× swing within the year: time content to be indexed before the peak.
- The listed site takes about 19.1K visits a month from “html”, 6% of its 336.1K searches (traffic estimates). The other 94% goes to sites not on record here, or ends without a click.
- From Aug 2026 to Sept 2026: developer.mozilla.org lost most (22.4K → 19.1K).
- At $1.61 a click (Google Ads), the listed sites' 19.1K visits a month from “html” would cost about $30.7K as search ads. That is what the traffic would cost to buy, not what it earns.

### 1Demand

**Search demand, month by month**

Google monthly search volume (Google Ads, worldwide) Third-party estimated keyword demand (right axis)

Search demand, month by month. Google monthly search volume (Google Ads, worldwide): Oct 2025 1M, Nov 2025 1.2M, Dec 2025 1.5M, Jan 2026 1.2M, Feb 2026 1M, Mar 2026 1M, Apr 2026 1M, May 2026 1M, Jun 2026 823K, Jul 2026 823K, Aug 2026 823K, Sept 2026 1M; Third-party estimated keyword demand (right axis): Aug 2026 348.9K, Sept 2026 336.1K

Every month's figures

|  | Oct 2025 | Nov 2025 | Dec 2025 | Jan 2026 | Feb 2026 | Mar 2026 | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sept 2026 |
| --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- |
| Google monthly search volume (Google Ads, worldwide) | 1M | 1.2M | 1.5M | 1.2M | 1M | 1M | 1M | 1M | 823K | 823K | 823K | 1M |
| Third-party estimated keyword demand (right axis) | — | — | — | — | — | — | — | — | — | — | 348.9K | 336.1K |

Google monthly search volume: Google Ads, worldwide, read 1 Nov 2026. Third-party estimated keyword demand is a separate source, many times apart in size, so it has its own axis at the right: read the two lines for their trends.

### 2Who gets the traffic

**Visits from it by site, month by month**

developer.mozilla.org

Visits from the keyword by site, month by month. Aug 2026: developer.mozilla.org 22.4K; total 22.4K. Sept 2026: developer.mozilla.org 19.1K; total 19.1K

Visits from this keyword (est.), stacked by site: a column is all the listed sites' visits from it that month.

**Share of the visits, Sept 2026**

Each site's latest estimate of its visits from this keyword; “As ads”: those visits at its cost per click, what they would cost to buy; DR: Ahrefs Domain Rating; linking sites: sites linking to it (third-party link index).

**Where these sites' visitors are**

- United States 16%
- India 9%
- Brazil 5%
- Germany 5%
- Russia 5%
- Other countries 61%

The listed sites' own visitors by country (all their traffic), weighted by each site's visits from this keyword: their audience, not where the keyword is searched.

**Phones and computers**

- Phones 22%
- Computers and tablets 78%

Page loads of the listed sites by Chrome users (Chrome UX Report), weighted by each site's visits from this keyword: a site's device mix, not the keyword's. No source gives a keyword's device split.

### 3Ranking competition

- **70/100** Keyword difficulty (US) hard
- **19/100** Ranking ease hard
- **DR 93** First page, median Ahrefs DR
- **1,453** Linking sites per top-ten page average, US

On Google's page: AI Overview Product considerations People also ask People also search Videos Related searches Knowledge panel Images

**Google's first page, United States**

| # | Site | Page title | DR |
| --- | --- | --- | --- |
| 1 | builtin.com | What Is HTML? (Definition, Uses, Syntax, Examples) | 86 |
| 2 | youtube.com | Learn HTML - Your First Web Page (For Absolute Beginners) | 99 |
| 3 | learn.microsoft.com | HTML Basics | 96 |
| 4 | reddit.com | ELI5: What is HTML? : r/explainlikeimfive | 95 |
| 5 | medium.com | What is HTML?. And Why It's the Internet's Best Kept… | 94 |
| 6 | w3schools.com | HTML Online Editor | 92 |
| 7 | codeinstitute.net | What is HTML? Uses & Basics Explained | 60 |
| 8 | digitalocean.com | What is HTML? | 91 |

Google's results for “html” in the United States, in English, read 1 Nov 2026. DR: Ahrefs Domain Rating; “—”: Ahrefs gives no rating.

- Keyword difficulty is 70 of 100 for US results: hard on the vendor's scale.
- None of the 1 sites listed here is in Google's US top 8 for “html”.
- The first page's median Ahrefs DR is 93; the lowest-rated result, codeinstitute.net at #7, has DR 60.
- The top ten pages have about 1,453 linking sites each on average (US results, third-party link index).
- Google shows an AI Overview for “html”, citing 6 sites, developer.mozilla.org among them: it sits above the results and takes clicks from them.

### 4Intent and related searches

**Informational: wants to learn**  
The searcher's goal, as a third-party keyword database classifies it (US).

#### Google's related searches

- HTML code
- HTML editor
- Microsoft HTML app
- What are the 5 uses of HTML
- Microsoft HTML download
- HTML website
- What is a HTML file and how to open it
- What is HTML Stand for

#### Keywords the same sites get visits from

- [mdn](https://mxverify.uk/keywords/mdn) 1 of these sites · 2 sites in all
- [javascript](https://mxverify.uk/keywords/javascript) 1 of these sites · 1 site in all
- [mdn web docs](https://mxverify.uk/keywords/mdn-web-docs) 1 of these sites · 1 site in all
- [p](https://mxverify.uk/keywords/p) 1 of these sites · 1 site in all

Keywords the listed sites also get visits from, the most shared first: linked by the same sites' traffic, not by meaning.

### 5Opportunity

**65** /100 · Demand score, moderate

How much searching there is and what advertisers pay for it.

|  |  |  |
| --- | --- | --- |
| Searches | 100 | 1M a month · weight 40% |
| Year | 50 | +0% since Oct 2025 · weight 20% |
| Momentum | 44 | last 3 months −6% on the 3 before · weight 20% |
| Commercial | 32 | $1.61 a click (Google Ads) · weight 20% |

**19** /100 · Ranking ease, hard

How open Google's first page is: 100 minus its difficulty and strength.

|  |  |  |
| --- | --- | --- |
| Keyword difficulty | 30 | 70 of 100 (US) · weight 50% |
| First-page strength | 7 | median Ahrefs DR 93 · weight 50% |

### What to do with it

- Strong demand but a hard first page (ease 19): aim at its related searches first and build links before the head term.
- Google answers part of it in an AI Overview: the pages it cites get a link above the results.
- The listed sites take 6% of its searches: most of the traffic goes to sites not on record here.

A business score needs your own figures (conversion, deal value) and is not made here. Scores are fixed formulas over the figures shown; they are not Google's.

### 6Sources

- **Google monthly search volume**, Google Ads cost per click, bids and paid competition: Google Ads, worldwide, read 1 Nov 2026.
- **Third-party estimated keyword demand**, cost per click and each site's visits (est.): third-party traffic estimates, Aug 2026 to Sept 2026.
- **Keyword difficulty, intent, SERP features, top-ten links**: a third-party keyword database, United States, read 1 Nov 2026.
- **Google's first page, AI Overview, related searches**: Google search, United States, read 1 Nov 2026.
- **DR**: Ahrefs Domain Rating. **Linking sites**: a third-party link index.
- **Phones and computers**: Chrome UX Report.

Tiles, findings, scores and actions are worked out from the figures on this page by fixed rules.

| Site | Report | Visits (est.) | Month |
| --- | --- | --- | --- |
| [developer.mozilla.org](https://mxverify.uk/publications/developer.mozilla.org) | Audited | 19.1K | Sept 2026 |

Listed A–Z. A top search keyword is one of the searches that bring a site the most visitors, by estimate. It is not a position in Google, and the order here is not a ranking. Visits (est.): the traffic estimate's own figure for the keyword on that site, which behaves like visits a month, not an amount of money (2026-09-29: it had been shown in dollars). Ad value is what advertisers pay for the keyword — its searches × cost per click — not how hard it is to rank for. This page is kept out of search results until 15 sites share the keyword.

Searches, cost per click and ad value above: Google Ads, worldwide. Sites and their visits: third-party traffic estimates, Sept 2026. The traffic estimates' own searches figure for the keyword is in the section below; the two sources often differ several times over.

---

Source: mxverify, "1 Site Where html Is a Top Search Keyword", https://mxverify.uk/keywords/html (retrieved 2026-11-01). How every figure is worked out: https://mxverify.uk/methodology