---
title: "internet assigned numbers authority: 1 Site"
url: https://mxverify.uk/keywords/internet-assigned-numbers-authority
description: "1 site on mxverify lists “internet assigned numbers authority” among the searches that send it the most visitors, by traffic estimates: iana.org."
site: mxverify
generated: 2026-11-01T14:08:52.247Z
---

# Sites where “internet assigned numbers authority” is a top search keyword

One site on record lists “internet assigned numbers authority” among the searches that send it the most visitors, by traffic estimates. It is searched about **1,900** times a month on Google, worldwide (Google Ads, Sept 2026), at about $2.65 a click in search ads: a month of its searches would cost about **$5,035** as search ads. Each site checked on the [backlink value checker](https://mxverify.uk/backlink-value) adds its top five search keywords, so this list grows as sites are checked.

## Keyword intelligence

- **1,900** Google monthly search volume −21% since Oct 2025
- **−5%** Last 3 months vs 3 before steady
- **46/100** Demand score moderate
- **26/100** Keyword difficulty (US) easy
- **Informational** Search intent wants to learn
- **$2.65** Google Ads cost per click top-of-page bids $0.06–$2.11
- **530** Third-party estimated keyword demand Sept 2026
- **1** Sites getting visits from it Sept 2026

### What the data says

- Demand is down on the year, now levelling off: Google searches for “internet assigned numbers authority” fell 21% (2,400 to 1,900) from Oct 2025 to Sept 2026.
- Searches peak in Oct 2025 (2,400) and are lowest in Jul 2026 (1,600), a 1.5× swing within the year: time content to be indexed before the peak.
- The listed sites' estimated visits from “internet assigned numbers authority” (750 a month) exceed its 530 searches: the estimates count visits from close searches too, so the listed sites take most of its traffic, not more than all of it.
- At $2.65 a click (Google Ads), the listed sites' 750 visits a month from “internet assigned numbers authority” would cost about $1,988 as search ads. That is what the traffic would cost to buy, not what it earns.
- The two sources differ about 4 times for Sept 2026: Google Ads counts 1,900 searches, the traffic estimates 530. Read each for its trend, not as an exact count.

### 1Demand

**Search demand, month by month**

Google monthly search volume (Google Ads, worldwide) Third-party estimated keyword demand (right axis)

Search demand, month by month. Google monthly search volume (Google Ads, worldwide): Oct 2025 2,400, Nov 2025 1,900, Dec 2025 1,900, Jan 2026 1,900, Feb 2026 1,900, Mar 2026 1,900, Apr 2026 1,900, May 2026 1,900, Jun 2026 1,900, Jul 2026 1,600, Aug 2026 1,900, Sept 2026 1,900; Third-party estimated keyword demand (right axis): Sept 2026 530

Every month's figures

|  | Oct 2025 | Nov 2025 | Dec 2025 | Jan 2026 | Feb 2026 | Mar 2026 | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sept 2026 |
| --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- |
| Google monthly search volume (Google Ads, worldwide) | 2,400 | 1,900 | 1,900 | 1,900 | 1,900 | 1,900 | 1,900 | 1,900 | 1,900 | 1,600 | 1,900 | 1,900 |
| Third-party estimated keyword demand (right axis) | — | — | — | — | — | — | — | — | — | — | — | 530 |

Google monthly search volume: Google Ads, worldwide, read 1 Nov 2026. Third-party estimated keyword demand is a separate source, many times apart in size, so it has its own axis at the right: read the two lines for their trends.

### 2Who gets the traffic

**Share of the visits, Sept 2026**

Each site's latest estimate of its visits from this keyword; “As ads”: those visits at its cost per click, what they would cost to buy; DR: Ahrefs Domain Rating; linking sites: sites linking to it (third-party link index).

**Where these sites' visitors are**

- United States 22%
- China 6%
- India 6%
- Singapore 3%
- Germany 3%
- Other countries 59%

The listed sites' own visitors by country (all their traffic), weighted by each site's visits from this keyword: their audience, not where the keyword is searched.

**Phones and computers**

- Phones 90%
- Computers and tablets 10%

Page loads of the listed sites by Chrome users (Chrome UX Report), weighted by each site's visits from this keyword: a site's device mix, not the keyword's. No source gives a keyword's device split.

### 3Ranking competition

- **26/100** Keyword difficulty (US) easy
- **42/100** Ranking ease contested
- **DR 91** First page, median Ahrefs DR
- **170** Linking sites per top-ten page average, US

On Google's page: AI Overview People also ask Related searches Knowledge panel

**Google's first page, United States**

| # | Site | Page title | DR |
| --- | --- | --- | --- |
| 1 | ripe.net | IANA | 88 |
| 2 | [iana.org](https://mxverify.uk/publications/iana.org) listed here | IANA WHOIS Service | 91 |
| 3 | software.intel.com | IANA | 91 |
| 4 | youtube.com | What you need to know about IANA | 99 |
| 5 | ntia.gov | IANA functions | 84 |
| 6 | youtube.com | What is the meaning of the Internet Assigned Numbers ... | 99 |
| 7 | icann.org | IANA FUNCTIONS: THE BASICS | 92 |
| 8 | reddit.com | INTERNET ASSIGNED NUMBERS AUTHORITY | 95 |
| 9 | nro.net | Brief history of the IANA functions | 72 |

Google's results for “internet assigned numbers authority” in the United States, in English, read 1 Nov 2026. DR: Ahrefs Domain Rating; “—”: Ahrefs gives no rating.

- Keyword difficulty is 26 of 100 for US results: easy on the vendor's scale.
- youtube.com has 2 results in Google's top 9 for “internet assigned numbers authority”.
- 1 of the sites listed here is in Google's US top 9: iana.org (#2).
- The first page's median Ahrefs DR is 91; the lowest-rated result, nro.net at #9, has DR 72.
- The top ten pages have about 170 linking sites each on average (US results, third-party link index).
- Google shows an AI Overview for “internet assigned numbers authority”, citing 8 sites, iana.org among them: it sits above the results and takes clicks from them.

### 4Intent and related searches

**Informational: wants to learn**  
The searcher's goal, as a third-party keyword database classifies it (US).

#### Google's related searches

- Internet assigned numbers authority reddit
- Internet assigned numbers authority ip addresses
- Internet assigned numbers authority iana
- [ICANN](https://mxverify.uk/keywords/icann)
- IANA Protocol numbers
- What is IANA in networking
- APNIC
- Icann IANA Department MAC address

#### Questions people ask

- Is 8.8.8.8 an IP address?
- Who owns IANA?
- Does ICANN still exist?
- Who assigns IP addresses?

#### Keywords the same sites get visits from

- [whois](https://mxverify.uk/keywords/whois) 1 of these sites · 2 sites in all
- [iana](https://mxverify.uk/keywords/iana) 1 of these sites · 1 site in all
- [iana timezone](https://mxverify.uk/keywords/iana-timezone) 1 of these sites · 1 site in all
- [reserved](https://mxverify.uk/keywords/reserved) 1 of these sites · 1 site in all

Keywords the listed sites also get visits from, the most shared first: linked by the same sites' traffic, not by meaning.

### 5Opportunity

**46** /100 · Demand score, moderate

How much searching there is and what advertisers pay for it.

|  |  |  |
| --- | --- | --- |
| Searches | 46 | 1,900 a month · weight 40% |
| Year | 42 | −21% since Oct 2025 · weight 20% |
| Momentum | 45 | last 3 months −5% on the 3 before · weight 20% |
| Commercial | 53 | $2.65 a click (Google Ads) · weight 20% |

**42** /100 · Ranking ease, contested

How open Google's first page is: 100 minus its difficulty and strength.

|  |  |  |
| --- | --- | --- |
| Keyword difficulty | 74 | 26 of 100 (US) · weight 50% |
| First-page strength | 9 | median Ahrefs DR 91 · weight 50% |

### What to do with it

- A contested first page (ease 42) for moderate demand (46): compare your site's strength with the first page's median Ahrefs DR before committing.
- Google answers part of it in an AI Overview: the pages it cites get a link above the results.

A business score needs your own figures (conversion, deal value) and is not made here. Scores are fixed formulas over the figures shown; they are not Google's.

### 6Sources

- **Google monthly search volume**, Google Ads cost per click, bids and paid competition: Google Ads, worldwide, read 1 Nov 2026.
- **Third-party estimated keyword demand**, cost per click and each site's visits (est.): third-party traffic estimates, Sept 2026.
- **Keyword difficulty, intent, SERP features, top-ten links**: a third-party keyword database, United States, read 1 Nov 2026.
- **Google's first page, AI Overview, related searches**: Google search, United States, read 1 Nov 2026.
- **DR**: Ahrefs Domain Rating. **Linking sites**: a third-party link index.
- **Phones and computers**: Chrome UX Report.

Tiles, findings, scores and actions are worked out from the figures on this page by fixed rules.

| Site | Report | Visits (est.) | Month |
| --- | --- | --- | --- |
| [iana.org](https://mxverify.uk/publications/iana.org) | Audited | 750 | Sept 2026 |

Listed A–Z. A top search keyword is one of the searches that bring a site the most visitors, by estimate. It is not a position in Google, and the order here is not a ranking. Visits (est.): the traffic estimate's own figure for the keyword on that site, which behaves like visits a month, not an amount of money (2026-09-29: it had been shown in dollars). Ad value is what advertisers pay for the keyword — its searches × cost per click — not how hard it is to rank for. This page is kept out of search results until 15 sites share the keyword.

Searches, cost per click and ad value above: Google Ads, worldwide. Sites and their visits: third-party traffic estimates, Sept 2026. The traffic estimates' own searches figure for the keyword is in the section below; the two sources often differ several times over.

---

Source: mxverify, "internet assigned numbers authority: 1 Site", https://mxverify.uk/keywords/internet-assigned-numbers-authority (retrieved 2026-11-01). How every figure is worked out: https://mxverify.uk/methodology