--- title: "1 Site Where walmart Is a Top Search Keyword" url: https://mxverify.uk/keywords/walmart description: "1 site on mxverify lists “walmart” among the searches that send it the most visitors, by traffic estimates: yelp.com." site: mxverify generated: 2026-11-05T08:38:23.150Z --- # Sites where “walmart” is a top search keyword One site on record lists “walmart” among the searches that send it the most visitors, by traffic estimates. It is searched about **68M** times a month on Google, worldwide (Google Ads, Sept 2026), at about $0.13 a click in search ads: a month of its searches would cost about **$8.8M** as search ads. Each site checked on the [backlink value checker](https://mxverify.uk/backlink-value) adds its top five search keywords, so this list grows as sites are checked. ## Keyword intelligence - **68M** Google monthly search volume no change on Sept 2025 - **no change** Last 3 months vs 3 before steady - **61/100** Demand score moderate - **100/100** Keyword difficulty (US) very hard - **Navigational** Search intent looking for a site - **$0.13** Google Ads cost per click top-of-page bids $0.12–$0.56 - **10.2M** Third-party estimated keyword demand Sept 2026 - **1** Sites getting visits from it Sept 2026 ### What the data says - Demand is steady: Google searches for “walmart” held steady at about 68M from Oct 2025 to Sept 2026. - Across 3 years, searches peak in December (about 92.1M) and are lowest in February (about 55.6M), a 1.7× swing: time content to be indexed before December. - The listed site takes about 164.4K visits a month from “walmart”, 2% of its 10.2M searches (traffic estimates). The other 98% goes to sites not on record here, or ends without a click. - At $0.13 a click (Google Ads), the listed sites' 164.4K visits a month from “walmart” would cost about $21.4K as search ads. That is what the traffic would cost to buy, not what it earns. - The two sources differ about 7 times for Sept 2026: Google Ads counts 68M searches, the traffic estimates 10.2M. Read each for its trend, not as an exact count. ### 1Demand **Search demand, month by month** Google monthly search volume (Google Ads, worldwide) Third-party estimated keyword demand (right axis) Search demand, month by month. Google monthly search volume (Google Ads, worldwide): Oct 2024 68M, Nov 2024 83.1M, Dec 2024 101M, Jan 2025 68M, Feb 2025 55.6M, Mar 2025 68M, Apr 2025 68M, May 2025 68M, Jun 2025 68M, Jul 2025 68M, Aug 2025 68M, Sept 2025 68M, Oct 2025 68M, Nov 2025 83.1M, Dec 2025 101M, Jan 2026 68M, Feb 2026 55.6M, Mar 2026 68M, Apr 2026 68M, May 2026 68M, Jun 2026 68M, Jul 2026 68M, Aug 2026 68M, Sept 2026 68M; Third-party estimated keyword demand (right axis): Sept 2026 10.2M Every month's figures | | Oct 2024 | Nov 2024 | Dec 2024 | Jan 2025 | Feb 2025 | Mar 2025 | Apr 2025 | May 2025 | Jun 2025 | Jul 2025 | Aug 2025 | Sept 2025 | Oct 2025 | Nov 2025 | Dec 2025 | Jan 2026 | Feb 2026 | Mar 2026 | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sept 2026 | | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | --- | | Google monthly search volume (Google Ads, worldwide) | 68M | 83.1M | 101M | 68M | 55.6M | 68M | 68M | 68M | 68M | 68M | 68M | 68M | 68M | 83.1M | 101M | 68M | 55.6M | 68M | 68M | 68M | 68M | 68M | 68M | 68M | | Third-party estimated keyword demand (right axis) | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | — | 10.2M | Google monthly search volume: Google Ads, worldwide, read 5 Nov 2026. Third-party estimated keyword demand is a separate source, many times apart in size, so it has its own axis at the right: read the two lines for their trends. ### 2Who gets the traffic **Share of the visits, Sept 2026** Each site's latest estimate of its visits from this keyword; “As ads”: those visits at its cost per click, what they would cost to buy; DR: Ahrefs Domain Rating; linking sites: sites linking to it (third-party link index). **Where these sites' visitors are** - United States 93% - Australia 1% - Philippines 1% - Germany 0% - Canada 0% - Other countries 5% The listed sites' own visitors by country (all their traffic), weighted by each site's visits from this keyword: their audience, not where the keyword is searched. **Phones and computers** - Phones 7% - Computers and tablets 93% Page loads of the listed sites by Chrome users (Chrome UX Report), weighted by each site's visits from this keyword: a site's device mix, not the keyword's. No source gives a keyword's device split. ### 3Ranking competition - **100/100** Keyword difficulty (US) very hard - **0/100** Ranking ease hard - **7,038** Linking sites per top-ten page average, US On Google's page: Local pack Perspectives Ads Related searches Knowledge panel AI Overview Google reviews Images Popular products - Keyword difficulty is 100 of 100 for US results: very hard on the vendor's scale. - The top ten pages have about 7,038 linking sites each on average (US results, third-party link index). ### 4Intent and related searches **Navigational: looking for a site** The searcher's goal, as a third-party keyword database classifies it (US). #### Keywords the same sites get visits from - [target](https://mxverify.uk/keywords/target) 1 of these sites · 2 sites in all - [dispensary near me](https://mxverify.uk/keywords/dispensary-near-me) 1 of these sites · 1 site in all - [home depot](https://mxverify.uk/keywords/home-depot) 1 of these sites · 1 site in all - [yelp](https://mxverify.uk/keywords/yelp) 1 of these sites · 1 site in all Keywords the listed sites also get visits from, the most shared first: linked by the same sites' traffic, not by meaning. ### 5Opportunity **61** /100 · Demand score, moderate How much searching there is and what advertisers pay for it. | | | | | --- | --- | --- | | Searches | 100 | 68M a month · weight 40% | | Year | 50 | +0% since Sept 2025 · weight 20% | | Momentum | 50 | last 3 months +0% on the 3 before · weight 20% | | Commercial | 3 | $0.13 a click (Google Ads) · weight 20% | **0** /100 · Ranking ease, hard How open Google's first page is: 100 minus its difficulty and strength. | | | | | --- | --- | --- | | Keyword difficulty | 0 | 100 of 100 (US) · weight 50% | ### What to do with it - Treat it as a brand search: Google answers “walmart” with the brand's own pages, so a third-party page competes for what is left. - The listed sites take 2% of its searches: most of the traffic goes to sites not on record here. A business score needs your own figures (conversion, deal value) and is not made here. Scores are fixed formulas over the figures shown; they are not Google's. ### 6Sources - **Google monthly search volume**, Google Ads cost per click, bids and paid competition: Google Ads, worldwide, read 5 Nov 2026. - **Third-party estimated keyword demand**, cost per click and each site's visits (est.): third-party traffic estimates, Sept 2026. - **Keyword difficulty, intent, SERP features, top-ten links**: a third-party keyword database, United States, read 5 Nov 2026. - **DR**: Ahrefs Domain Rating. **Linking sites**: a third-party link index. - **Phones and computers**: Chrome UX Report. Tiles, findings, scores and actions are worked out from the figures on this page by fixed rules. | Site | Report | Visits (est.) | Month | | --- | --- | --- | --- | | [yelp.com](https://mxverify.uk/publications/yelp.com) | Valued | 164.4K | Sept 2026 | Listed A–Z. A top search keyword is one of the searches that bring a site the most visitors, by estimate. It is not a position in Google, and the order here is not a ranking. Visits (est.): the traffic estimate's own figure for the keyword on that site, which behaves like visits a month, not an amount of money (2026-09-29: it had been shown in dollars). Ad value is what advertisers pay for the keyword — its searches × cost per click — not how hard it is to rank for. This page is kept out of search results until 15 sites share the keyword. Searches, cost per click and ad value above: Google Ads, worldwide. Sites and their visits: third-party traffic estimates, Sept 2026. The traffic estimates' own searches figure for the keyword is in the section below; the two sources often differ several times over. --- Source: mxverify, "1 Site Where walmart Is a Top Search Keyword", https://mxverify.uk/keywords/walmart (retrieved 2026-11-05). How every figure is worked out: https://mxverify.uk/methodology