--- title: "baidu.com Backlink Value & Traffic Report" url: https://mxverify.uk/publications/baidu.com description: "baidu.com: a followed link from it is worth $148 by BV 2.9 (link type C). About 1.7B visits a month, 11% organic. 325,496 websites link to it." site: mxverify generated: 2026-11-05T07:52:09.232Z --- # Backlink value and traffic report for baidu.com **In short:** A new followed link from baidu.com is worth about $148 to rankings by BV 2.9 (level C, Site Strength 90 of 100); BV is an estimate, not a price anyone charges. It gets about 1.7B visits a month, 11% from organic search, down 8.3% since Jul 2026. No link placed on it has been audited. Organisation: Baidu: public company and search engine; People's Republic of China; since 2000. [Wikidata](https://www.wikidata.org/wiki/Q14772?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) · First recorded 03 November 2026 · Last updated 03 November 2026 · [Visit baidu.com](https://baidu.com/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) [Compare](https://mxverify.uk/compare/baidu.com#add) Show baidu.com's BV badge on your site The badge shows what a link from baidu.com is worth, as this report does, and updates by itself. It links to this report. Embed code (HTML) Copied Paste it where the badge should appear. ## Backlink value · what one new followed link from baidu.com is worth to rankings [BV **$148** per link · level C · strength 90](https://bklink.uk/methodology?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report#bv) reading confidence **Set by rule, 90 out of 100** Reading confidence 90 / 100 baidu.com is a search engine, social network, video platform, messaging app or AI assistant: a rule sets the kind of link it gives, whatever its pages say. **Priced from what the site is.** It is a search engine, social network, video platform, messaging app or AI assistant, whose links are listings, profiles or posts, which sets the kind of link it gives. Priced 5 Nov 2026 · pages read 3 Nov 2026. **Relevance to the linked site moves it** **$74** unrelated ×0.5 **$185** same topic ×1.25 **By the kind of link it gives** - Featured by the company level A $1,477 - Business or map listing level C — one of the kinds of link it usually gives $148 - A page it hosts for users level C — one of the kinds of link it usually gives $148 - Search results and ads not a backlink $0 [How BV is worked out](https://mxverify.uk/publications/baidu.com#bv-detail) · BV 2.9 · not a price anyone charges **[1.7B](https://mxverify.uk/publications/baidu.com#traffic)** monthly visits −8.3% since Jul 2026 **[185.2M](https://mxverify.uk/publications/baidu.com#traffic)** from organic search 11% of visits **[#18](https://mxverify.uk/publications/baidu.com#traffic)** global rank **[325,496](https://mxverify.uk/publications/baidu.com#links-in)** sites link to it 55,855 of them nofollow **[1999](https://mxverify.uk/publications/registered/1990s)** domain registered expires Oct 2028 **[1.2 s](https://mxverify.uk/publications/baidu.com#tech)** page load for real users (LCP) passes Core Web Vitals ## How it compares · among 360 company and product sites on mxverify - More monthly visits than 99% of the 360 company and product sites on mxverify. - 11% of its visits come from organic search; the median company site gets 31%. - AI assistants send 0.1% of its visits, about 10% of the 1.6% the median company site gets. - A new followed link from it is worth more than a link from 80% of company and product sites. - Priced at level C, like 38% of company and product sites; 4% are level A. Peers are the most specific group of at least 20 sites on mxverify it belongs to: its topic, its category or its kind of site. Figures are third-party traffic estimates and mxverify's BV, as elsewhere on this report. **Monthly visits** Jul 2026: 1.8B visits; Aug 2026: 1.8B visits; Sept 2026: 1.7B visits **Where visitors come from** Direct 82%, Organic search 11%, Referrals 5.3%, Social 0.7%, Paid 0.6% - [Direct](https://mxverify.uk/publications/traffic/direct) **82%** - [Organic search](https://mxverify.uk/publications/traffic/organic-search) **11%** - [Referrals](https://mxverify.uk/publications/traffic/referrals) **5.3%** - [Social](https://mxverify.uk/publications/traffic/social) **0.7%** - [Paid](https://mxverify.uk/publications/traffic/paid) **0.6%** Organic search, in green, is the traffic BV prices on. **Top countries** - [China](https://mxverify.uk/publications/audience/china) 95% - [United States](https://mxverify.uk/publications/audience/united-states) 1.5% - [Hong Kong](https://mxverify.uk/publications/audience/hong-kong) 1.2% - [Taiwan](https://mxverify.uk/publications/audience/taiwan) 0.9% - [Singapore](https://mxverify.uk/publications/audience/singapore) 0.3% - Other countries 1.5% More like it: [Forum, profile and PR backlink sites](https://mxverify.uk/publications/level/c) · [Backlink sites worth $100 to $249 a link](https://mxverify.uk/publications/value/100-249) · [Old websites from the 90s](https://mxverify.uk/publications/registered/1990s) ## Links to this site Links other sites have made to baidu.com, from outside link indexes: not the links placed on it that bklink audits. **325,496** websites link to it 55,855 of them with nofollow links **2.5B** links in all, from those websites about 7,528 per website · first seen 2019 **31** spam score of its links 0–100, the linking pages' average **244,810** IP addresses they link from 100,371 subnets **Where the links sit:** 3.9% in the article or main content of the linking page, 5.2% in its header, menu, sidebar or footer · 86% in no page section the index could name, the rest in other sections; of the 2.2B links it sorted by where they sit Sources: link counts and spam score from a third-party backlink index, read 05 November 2026; the chart grows by one reading a month. BV prices on none of these. ## Links placed here No link placed on baidu.com has been audited yet. [An audit on bklink.uk](https://bklink.uk/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) checks each one — still there, followed or not, where it sits — and marks this report audited. This report's link to baidu.com is nofollow. It is followed when the site's owner audits baidu.com's own backlinks on bklink.uk, chooses to publish it and proves the site is theirs (for 90 days from each audit), or once a one-time payment of $9 is made for it. [When a link here is followed](https://mxverify.uk/methodology#followed-links) ## How it links out No articles found to read from its feed, sitemap or homepage. Read 3 Nov 2026 · [the full reading](https://mxverify.uk/publications/baidu.com#reading) ## Domain and hosting - **Domain registered**: [11 October 1999](https://mxverify.uk/publications/registered/1990s) - **Registration expires**: 11 October 2028 - **Record last changed**: 17 August 2026 - **Server address**: 111.63.65.103 - **Hosting network**: CMNET-V4HEBEI-AS-AP · AS24547 · CN ## Tech stack - [Served byCloudflare](https://mxverify.uk/publications/tech/cloudflare) - [Ad loadSome ads · 5 ad networks](https://mxverify.uk/publications/ads/some) ### Publisher signals - ✗ Author bylines: none marked up on the homepage - ✗ About page: not linked from the homepage - ✗ Editorial policy: not linked from the homepage - ✗ Contact page: not linked from the homepage Structured data: none on the homepage. The homepage only; BV does not price on these. ### Page speed Chrome users, 28 days to 1 Nov 2026: LCP 1.2 s · INP 76 ms · CLS 0.01 — passes Core Web Vitals. Data from the Chrome UX Report (Google), CC BY 4.0. Devices: 14% phone · 86% desktop — share of Chrome page loads, same 28 days. Sources: homepage read 04 Nov 2026; ad load from a web technology index, 05 Nov 2026. How to use this report 3 ways to use these figures - **Price check.** BV puts one new followed link from baidu.com at $148 (level C): $74 to an unrelated site (×0.5), $185 to a same-topic site (×1.25). A quote far above $185 for a level C link pays for what BV does not measure. · [Backlink value](https://mxverify.uk/publications/baidu.com#value) · [what this means](https://mxverify.uk/guide#use) - **Qualification and risk.** Its Site Strength is 90 / 100; it is a search engine, not a publication: the links it gives are listings, profiles or user posts (level C). The spam score of its links is 31 (0–100, the linking pages' average), not baidu.com's own. · [How BV is worked out](https://mxverify.uk/publications/baidu.com#bv-detail) · [what this means](https://mxverify.uk/guide#levels) - **Traffic reality check.** Set any traffic claim beside the Sept 2026 estimate: 1.7B monthly visits, 11% from organic search (185.2M). Visits fell 8.3% from Jul 2026 to Sept 2026. Its top keyword by Visits (est.) is “翻译”, about 1.8M a month; the ad value beside it is the whole market's. · [Traffic in detail](https://mxverify.uk/publications/baidu.com#traffic) · [what this means](https://mxverify.uk/guide#traffic) What each figure means, and what it cannot tell you: [How to read a site report](https://mxverify.uk/guide). Quick answers about baidu.com 8 questions answered ### What is a link from baidu.com worth? BV, mxverify's backlink value, is an estimate of what one new followed link from a site is worth to rankings: by BV 2.9, a new followed link from baidu.com is worth about $148 (level C). Relevance moves it: $74 to an unrelated site, $185 to a same-topic site. In short: a link from baidu.com is worth about $148 to rankings, up to $185 on the same topic. Source: [mxverify BV 2.9 methodology](https://mxverify.uk/methodology) ### Is a link from baidu.com worth placing? By BV 2.9, the links baidu.com gives are priced at level C ($148), whatever kind of link is placed there. A price far above $185 for a level C link pays for something BV does not measure, such as the site's own readers. Source: [mxverify BV 2.9 methodology](https://mxverify.uk/methodology) ### How does baidu.com's BV compare with other sites? At about $148 a link, baidu.com is in the “$100 to $249” value band, with 339 of the 4,378 sites valued on mxverify. 208 sites are in a higher band. In short: 208 of the 4,378 valued sites sit in a higher value band than baidu.com. Source: mxverify's own directory, counted at the last daily update ### How much traffic does baidu.com get? baidu.com gets about 1.7B visits a month (Sept 2026), by a modelled estimate of all its visitors, not analytics measured on the site. 11% of them (185.2M) come from organic search. Visits fell 8.3% from Jul 2026 to Sept 2026. In short: baidu.com draws about 1.7B visits a month, down 8.3% since Jul 2026. Source: [third-party traffic estimate, Sept 2026](https://mxverify.uk/publications/baidu.com#evidence) ### Does baidu.com pass Core Web Vitals? Yes: real Chrome users see baidu.com's largest content load in 1.2 s (LCP), and every vital reported for it is at Google's good level. The figures are from the Chrome UX Report (CC BY 4.0), the 75th percentile of real visits. Core Web Vitals describe how a page feels to its visitors; BV does not use them. In short: baidu.com passes Core Web Vitals on real-user data. Source: [Chrome UX Report, 28 days to 1 Nov 2026](https://developer.chrome.com/docs/crux); [web.dev: Web Vitals](https://web.dev/articles/vitals) ### How old is baidu.com? The domain baidu.com was registered in 1999, 27 years ago. Source: the public registration record; [RFC 9083: RDAP JSON responses](https://www.rfc-editor.org/info/rfc9083/) ### How many sites link to baidu.com? 325,496 websites link to baidu.com, each counted once. 55,855 of them (17%) link with nofollow. Source: [third-party backlink index, Nov 2026](https://mxverify.uk/publications/baidu.com#evidence) ### Has baidu.com been audited? No link placed on baidu.com has been audited yet, so this report shows no rates for how its links behave. Its backlink value comes from site-level figures (its authority rating, traffic and our reading of its articles), not from audited placements. In short: baidu.com's report is valued, not audited. How BV is worked out Site Strength 90 / 100 · level C · each factor and link type A followed editorial link from baidu.com would be worth up to $1,477 under BV 2.9, before relevance: its Site Strength is 90 out of 100. The link it usually gives is a listing, profile or user post (level C), since baidu.com is a search engine — worth about $148 — and relevance to the site it points to moves that between $74 and $185. - **Site Strength**: **90** / 100 ([how Site Strength is worked out](https://mxverify.uk/methodology#reading-a-report)). Traffic: 185.2M estimated monthly organic visits, as of 3 November 2026. - **Worth up to**: $1,477 · before relevance — [how it is calculated](https://mxverify.uk/backlink-value#how) - **Usual link type**: Level C — usually neutralised → ×0.1 baidu.com is a search engine, not a publication: nobody buys or earns an article on it, so the links a site can get there are listings, profiles or user posts — level C. The table below lists the links it can give, and what each is worth. - **Relevance to your site**: ×1 · neutral here ([range in an audit](https://mxverify.uk/methodology#reading-a-report)) - **BV score**: **$148** per link - **Domain registered**: 11 October 1999 · shown for context ([how age is used](https://mxverify.uk/methodology#reading-a-report)) ### A link from baidu.com, by the kind of link it can give baidu.com is a search engine, not a publication, so the links it gives are not articles. These are the ones it can give, on the same A–D scale, at its strength. | Link | What it is | Level | Value | | --- | --- | --- | --- | | Featured by the company | A case study, customer story or official blog post that links to you — earned, and rare. | A · ×1 | $1,477 | | Business or map listing | Your business listed on the search engine's own maps, local or directory pages. | C · ×0.1 | $148 | | A page it hosts for users | A site, group or forum page anyone can make on the search engine's own services. | C · ×0.1 | $148 | | Search results and ads | Not a backlink: results change with every search, ads are paid, and neither passes link equity. | Not a backlink | $0 | How baidu.com links out: the full reading 0 articles read · each link counted Read by mxverify on 3 November 2026: the homepage and no articles — none could be found from its feed, sitemap or homepage. This is our own reading of the site, not a vendor's figure, and it is what places a new link on the A–D scale until links placed here are audited. **Links its articles make to other sites** No links to other sites in the articles read. **What its homepage offers** No guest-post, sponsored-post or advertising pages linked from the homepage. Jev has not judged this reading yet, so the link type is set by fixed rules. Traffic in detail engagement, top keywords, AI assistants · AI crawler access Modelled estimates for Sept 2026, as of 3 November 2026: site-wide, all visitors, not analytics measured on the site itself. - **#18** global rank - **#1** rank in CN - **26%** bounce rate - **8.7** pages per visit - **4m 32s** time on site **Every channel** - [Organic search](https://mxverify.uk/publications/traffic/organic-search) 11% - [Direct](https://mxverify.uk/publications/traffic/direct) 82% - [Referrals](https://mxverify.uk/publications/traffic/referrals) 5.3% - [Social](https://mxverify.uk/publications/traffic/social) 0.7% - AI assistants 0.1% - [Email](https://mxverify.uk/publications/traffic/email) 0.1% - [Paid](https://mxverify.uk/publications/traffic/paid) 0.6% - Affiliate and other 0.0% Share of all visits. Organic search is highlighted: it is the traffic BV prices on. **Top search keywords** | Keyword | Searches / mo | CPC | Ad value / mo | Visits (est.) | | --- | --- | --- | --- | --- | | [百度](https://mxverify.uk/keywords/%E7%99%BE%E5%BA%A6) | 1.8M | $1.15 | $2.1M | 1.9M | | [翻译](https://mxverify.uk/keywords/%E7%BF%BB%E8%AF%91) | 16.6M | $1.32 | $21.9M | 1.8M | | [百度地图](https://mxverify.uk/keywords/%E7%99%BE%E5%BA%A6%E5%9C%B0%E5%9B%BE) | 246K | $1.55 | $381.3K | 1.3M | | [地图](https://mxverify.uk/keywords/%E5%9C%B0%E5%9B%BE) | 2.2M | $0.10 | $224K | 1.2M | | [豆包](https://mxverify.uk/keywords/%E8%B1%86%E5%8C%85) | 2.7M | $0.24 | $657.6K | 1.2M | Searches, CPC and ad value: Google Ads, worldwide, its latest month, where it has the keyword; † third-party traffic estimates where it does not (the two often differ several times over). Ad value: what a month of the keyword's searches would cost as search ads (searches × cost per click) — what advertisers pay for it, not how hard it is to rank for. Visits (est.): the traffic estimate's own figure for the keyword on this site, which behaves like visits a month, not an amount of money. Each keyword opens the list of sites where it is a top search keyword. ### AI assistants AI assistants sent about **1.8M** visits in Sept 2026 — 0.1% of all visits. Each assistant's share of those visits, by month: [ChatGPT](https://mxverify.uk/publications/ai/chatgpt) [DeepSeek](https://mxverify.uk/publications/ai/deepseek) [Perplexity](https://mxverify.uk/publications/ai/perplexity) ChatGPT: Jul 2026 38%, Aug 2026 35%, Sept 2026 40%; DeepSeek: Jul 2026 34%, Aug 2026 46%, Sept 2026 30%; Perplexity: Jul 2026 8.1%, Aug 2026 3.5%, Sept 2026 3.4% | Assistant | Jul 2026 | Aug 2026 | Sept 2026 | | --- | --- | --- | --- | | ChatGPT | 38% | 35% | 40% | | DeepSeek | 34% | 46% | 30% | | Perplexity | 8.1% | 3.5% | 3.4% | **AI crawler access** baidu.com's robots.txt asks every AI crawler below not to read the site. | Crawler | robots.txt | | --- | --- | | AI searchCrawls when an assistant searches the web for an answer | | | ChatGPT OAI-SearchBot | ✕Disallowed | | Claude Claude-SearchBot | ✕Disallowed | | Perplexity PerplexityBot | ✕Disallowed | | AI trainingCollects text to train AI models | | | OpenAI GPTBot | ✕Disallowed | | Anthropic ClaudeBot | ✕Disallowed | | Google Google-Extended | ✕Disallowed | | Apple Applebot-Extended | ✕Disallowed | | Meta Meta-ExternalAgent | ✕Disallowed | | ByteDance Bytespider | ✕Disallowed | | Common Crawl CCBot | ✕Disallowed | Read from baidu.com/robots.txt on 4 November 2026. robots.txt is a request that crawlers choose to follow; a site can also refuse crawlers at its server, which this card does not see. Google's AI Overviews use Googlebot, so Google-Extended does not affect them. Third-party traffic estimates. BV uses only the organic-search figure. Server and network 0 other publications on the server · 0 on the network Its domain was registered in 1999. mxverify looked up baidu.com's address: no other publication in the directory runs on 111.63.65.103. 0 publications are on the same hosting network (CMNET-V4HEBEI-AS-AP, AS24547). Where each figure comes from 8 figures, their sources and dates | Figure | Source | What it covers | | --- | --- | --- | | [Backlink value](https://mxverify.uk/publications/baidu.com#value) | BV 2.9 | Site Strength × link type; link type C: a search engine, where the links on offer are listings, profiles or user posts | | [Links placed here](https://mxverify.uk/publications/baidu.com#links) | bklink audits | None audited yet | | [How it links out](https://mxverify.uk/publications/baidu.com#reading) | Read by mxverify | Homepage read 3 Nov 2026; no articles found to read Thin sample | | [Traffic](https://mxverify.uk/publications/baidu.com#traffic) | Third-party estimates | Modelled estimates for Sept 2026, site-wide and for all visitors, as of 3 Nov 2026 | | [Links to this site](https://mxverify.uk/publications/baidu.com#links-in) | Third-party backlink index | 325,496 linking sites, read 5 Nov 2026; one reading a month | | [Authority](https://mxverify.uk/publications/baidu.com#value) | Ahrefs Domain Rating | Half of Site Strength, shown in steps of 5, as of 5 Nov 2026; the rating itself is not shown | | [Server and network](https://mxverify.uk/publications/baidu.com#server) | mxverify's DNS and ASN lookup | 111.63.65.103 · CMNET-V4HEBEI-AS-AP | | [Domain age](https://mxverify.uk/publications/baidu.com#hosting) | Domain registry (RDAP) | Registered 11 Oct 1999 | Limitations: what this report does not show 1 stated plainly - No link on this publication has been audited yet, so nothing here describes how its links behave. What every report's figures can and cannot tell you: [how to read a report](https://mxverify.uk/methodology#reading-a-report). Compiled from [bklink.uk](https://bklink.uk/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) audits · maintained by [Palash Bagchi](https://mxverify.uk/about) · updated 03 November 2026 --- Source: mxverify, "baidu.com Backlink Value & Traffic Report", https://mxverify.uk/publications/baidu.com (retrieved 2026-11-05). How every figure is worked out: https://mxverify.uk/methodology