---
title: "Backlink Value & Traffic Report for comparably.com"
url: https://mxverify.uk/publications/comparably.com
description: "A followed link from comparably.com is worth $302 by BV 2.8 (link type B). Not yet audited. Hosted on Amazon AWS (US). Domain registered 2004."
site: mxverify
generated: 2026-10-22T04:15:30.717Z
---

mxverify · valued

# Backlink value and traffic report for comparably.com

Its domain was registered in 2004.

**In short:** A new followed link from comparably.com is worth about $302 to rankings by BV 2.8 (level B, Site Strength 70 of 100); BV is an estimate, not a price anyone charges. It gets about 510.5K visits a month, 74% from organic search, down 13% since Jul 2026. No link placed on it has been audited.

Organisation: Comparably; since 2016. [Wikidata](https://www.wikidata.org/wiki/Q110487793?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) · Last updated 22 October 2026 · [Visit comparably.com](https://comparably.com/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report)

[Compare](https://mxverify.uk/compare/comparably.com#add)

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## Backlink value · what one new followed link from comparably.com is worth to rankings

[BV **$302** per link · level B · strength 70](https://bklink.uk/methodology?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report#bv)

**Relevance to the linked site moves it**

**$151** unrelated ×0.5 **$377** same topic ×1.25

**By the kind of link it gives**

- A editorial $628
- B guest, sponsored $314
- C neutralised $63
- D network $31

Priced on a blend of link types: B 95% · C 5% → ×0.48.

[How BV is worked out](https://mxverify.uk/publications/comparably.com#bv-detail) · BV 2.8 · not a price anyone charges

**510.5K** monthly visits −13% since Jul 2026

**375.7K** from organic search 74% of visits

**#114,751** global rank

**[23,130](https://mxverify.uk/publications/comparably.com#links-in)** sites link to it 3,547 of them nofollow

**[2004](https://mxverify.uk/publications/registered/2000s)** domain registered 22 years ago

**[2.0 s](https://mxverify.uk/publications/comparably.com#tech)** page load for real users (LCP) passes Core Web Vitals

More like it: [Guest post sites](https://mxverify.uk/publications/level/b) · [Backlink sites worth $250 to $499 a link](https://mxverify.uk/publications/value/250-499) · [2000s websites](https://mxverify.uk/publications/registered/2000s)

**Monthly visits**

Jul 2026: 585.7K visits; Aug 2026: 545.5K visits; Sept 2026: 510.5K visits

**Where visitors come from**

Organic search 74%, Direct 13%, Social 7.5%, Referrals 2.8%, Paid 1.9%

- Organic search **74%**
- Direct **13%**
- Social **7.5%**
- Referrals **2.8%**
- Paid **1.9%**
- Other channels **0.8%**

Organic search, in green, is the traffic BV prices on.

**Top countries**

- United States 63%
- India 11%
- Canada 1.9%
- United Kingdom 1.7%
- Mexico 1.1%
- Other countries 21%

## Links to this site

Links other sites have made to comparably.com, from outside link indexes: not the links placed on it that bklink audits.

**23,130** websites link to it 3,547 of them with nofollow links

**201.2K** links in all, from those websites about 9 per website · first seen 2019

**11** spam score of its links 0–100, the linking pages' average

**9,537** IP addresses they link from 3,921 subnets

**Where the links sit:** 52% in the article or main content of the linking page, 16% in its header, menu, sidebar or footer · 20% in no page section the index could name, the rest in other sections; of the 188.5K links it sorted by where they sit

**Pages in Google:** about 1,350,000 · the count Google gives for a site: search, its own estimate, which can be far off either way

What Google shows for site:comparably.com — the first 10 pages

1. [Comparably](https://beta-stg.comparably.com/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) beta-stg.comparably.com/
2. [Privacy Policy](https://beta-stg.comparably.com/privacy?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) beta-stg.comparably.com/privacy
3. [Shipt Culture](https://www.comparably.com/companies/shipt?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) www.comparably.com/companies/shipt
4. [Cisco NPS & Customer Reviews](https://www.comparably.com/brands/cisco?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) www.comparably.com/brands/cisco
5. [News](https://beta-stg.comparably.com/news?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) beta-stg.comparably.com/news
6. [Comparably - Transparent Cultures, Brands & Salaries](https://c1-static.s001.comparably.com/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) c1-static.s001.comparably.com/
7. [BambooHR NPS & Customer Reviews](https://www.comparably.com/brands/bamboohr?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) www.comparably.com/brands/bamboohr
8. [Best Places to Work Awards Schedule](https://www.comparably.com/awards/schedule?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) www.comparably.com/awards/schedule
9. [Company ratings from real employees.](https://beta-stg.comparably.com/companies?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) beta-stg.comparably.com/companies
10. [Reveleer Culture](https://www.comparably.com/companies/reveleer?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) www.comparably.com/companies/reveleer

Sources: link counts and spam score from a third-party backlink index, read 22 October 2026; the chart grows by one reading a month; page count and pages from a Google site: search, 22 October 2026. BV prices on one of these only, the page count: when two site: searches at least 7 days apart both find no pages, and nothing on record shows Google indexing the site, a link from it is priced at most level C.

## Links placed here

No link placed on comparably.com has been audited yet. [An audit on bklink.uk](https://bklink.uk/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) checks each one — still there, followed or not, where it sits — and marks this report audited.

This report's link to comparably.com is nofollow. It is followed only when the site's owner audits comparably.com's own backlinks on bklink.uk, chooses to publish it and proves the site is theirs — for 90 days from each audit. [When a link here is followed](https://mxverify.uk/methodology#followed-links)

## How it links out

comparably.com did not let our reader in on 21 Oct 2026, so its link type is set by fixed rules until a later reading succeeds.

Read 21 Oct 2026 · [the full reading](https://mxverify.uk/publications/comparably.com#reading)

## Tech stack

- [Ad loadSome ads · 3 ad networks](https://mxverify.uk/publications/ads/some)

### Page speed

Chrome users, 28 days to 19 Oct 2026: LCP 2.0 s · INP 72 ms · CLS 0.03 — passes Core Web Vitals. Source: Chrome UX Report (Google), CC BY 4.0.

Each pill opens every site with a report that shares it. Sources: ad load from a web technology index, 22 Oct 2026.

## Domain and hosting

- **Domain registered**: [31 January 2004](https://mxverify.uk/publications/registered/2000s)
- **Server address**: 54.177.194.247
- **Hosting network**: Amazon AWS · AS16509 · US

How to use this report 3 ways to use these figures

- **Price check.** BV puts one new followed link from comparably.com at $302 (level B), priced on a blend of link types (B 95% · C 5%), for a linked site outside the adult niche: $151 to an unrelated site (×0.5), $377 to a same-topic site (×1.25). A followed editorial link (level A) would be worth up to $628 before relevance. A quote far above $377 for the link it usually gives, to a site outside the adult niche, pays for what BV does not measure. A link from it to a site in the adult niche is not capped: about $314, or $393 on the same topic. · [Backlink value](https://mxverify.uk/publications/comparably.com#value) · [what this means](https://mxverify.uk/guide#use)
- **Qualification and risk.** Its Site Strength is 70 / 100; the link it usually gives is mostly level B — may be discounted (a guest, sponsored or listed link). BV applies the high-risk niche cap: it is 5% likely an adult site, and a link from such a site to an unrelated one is discounted. The spam score of its links is 11 (0–100, the linking pages' average), not comparably.com's own. · [How BV is worked out](https://mxverify.uk/publications/comparably.com#bv-detail) · [what this means](https://mxverify.uk/guide#levels)
- **Traffic reality check.** Set any traffic claim beside the Sept 2026 estimate: 510.5K monthly visits, 74% from organic search (375.7K). Visits fell 13% from Jul 2026 to Sept 2026. Its top keyword by Visits (est.) is “myfreecams”, about 9,930 a month; the ad value beside it is the whole market's. · [Traffic in detail](https://mxverify.uk/publications/comparably.com#traffic) · [what this means](https://mxverify.uk/guide#traffic)

What each figure means, and what it cannot tell you: [How to read a site report](https://mxverify.uk/guide).

Quick answers about comparably.com 8 questions answered

### What is a link from comparably.com worth?

BV, mxverify's backlink value, is an estimate of what one new followed link from a site is worth to rankings: by BV 2.8, a new followed link from comparably.com is worth about $302 (level B, for a linked site outside its high-risk niche). Relevance moves it: $151 to an unrelated site, $377 to a same-topic site. BV is an estimate of ranking value, not a price anyone charges.

In short: a link from comparably.com is worth about $302 to rankings, up to $377 on the same topic.

Source: [mxverify BV 2.8 methodology](https://mxverify.uk/methodology)

### Is a link from comparably.com worth placing?

That depends on the kind of link: by BV 2.8, a link from comparably.com is worth $628 as an editorial citation (level A), $314 as a guest, sponsored or listed link (level B), $63 as a press-release, syndicated, profile or forum link (level C), $31 as a network link (level D), before relevance. A price far above $377 for a level B link pays for something BV does not measure, such as the site's own readers. BV is an estimate of ranking value, not a verdict on the site or a price anyone charges.

Source: [mxverify BV 2.8 methodology](https://mxverify.uk/methodology)

### How does comparably.com's BV compare with other sites?

At about $302 a link, comparably.com is in the “$250 to $499” value band, with 118 of the 3,466 sites valued on mxverify. 25 sites are in a higher band. The counts are mxverify's own, taken from its directory at the last daily update.

In short: 25 of the 3,466 valued sites sit in a higher value band than comparably.com.

Source: mxverify's own directory, counted at the last daily update

### How much traffic does comparably.com get?

comparably.com gets about 510.5K visits a month (Sept 2026), by a modelled estimate of all its visitors, not analytics measured on the site. 74% of them (375.7K) come from organic search. Visits fell 13% from Jul 2026 to Sept 2026.

In short: comparably.com draws about 510.5K visits a month, down 13% since Jul 2026.

Source: [third-party traffic estimate, Sept 2026](https://mxverify.uk/publications/comparably.com#evidence)

### Does comparably.com pass Core Web Vitals?

Yes: real Chrome users see comparably.com's largest content load in 2.0 s (LCP), and every vital reported for it is at Google's good level. The figures are from the Chrome UX Report (CC BY 4.0), the 75th percentile of real visits. Core Web Vitals describe how a page feels to its visitors; BV does not use them.

In short: comparably.com passes Core Web Vitals on real-user data.

Source: [Chrome UX Report, 28 days to 19 Oct 2026](https://developer.chrome.com/docs/crux); [web.dev: Web Vitals](https://web.dev/articles/vitals)

### How old is comparably.com?

The domain comparably.com was registered in 2004, 22 years ago. Domain age is a fact from the registry record, not a measure of a site's quality.

Source: the public registration record; [RFC 9083: RDAP JSON responses](https://www.rfc-editor.org/info/rfc9083/)

### How many sites link to comparably.com?

23,130 websites link to comparably.com, each counted once. 3,547 of them (15%) link with nofollow.

Source: [third-party backlink index, Oct 2026](https://mxverify.uk/publications/comparably.com#evidence)

### Has comparably.com been audited?

No link placed on comparably.com has been audited yet, so this report shows no rates for how its links behave. Its backlink value comes from site-level figures (its authority rating, traffic and our reading of its articles), not from audited placements.

In short: comparably.com's report is valued, not audited.

How BV is worked out Site Strength 70 / 100 · level B · each factor and link type

A followed editorial link from comparably.com would be worth up to $628 under BV 2.8, before relevance: its Site Strength is 70 out of 100. The link it usually gives is level B, worth about $302 — and relevance to the site it points to moves that between $151 and $377.

- **Site Strength**: **70** / 100, in steps of 5 · half the site's authority rating, half its organic traffic on a log scale; 100 is the strongest site on the web. Traffic: 375.7K estimated monthly organic visits, as of 21 October 2026.
- **Worth up to**: $628 · a followed editorial link at this strength, before relevance (×0.5 unrelated to ×1.25 same topic) — see [how it is calculated](https://mxverify.uk/backlink-value#how)
- **Usual link type**: Mostly level B — may be discounted · B 95%, C 5% → ×0.48 (each level's factor below, weighted by those shares) We could not read this site's pages — it blocked our reader or did not answer — and no link placed here has been audited, so the default for a link inside an article applies. The table below shows the other levels. It is 5% likely an adult site, going by what traffic data reports about it: its title, description and top searches. BV 2.8 values a link from it for a buyer outside adult: search engines discount a link from such a site to an unrelated one, so it is at most level C with that probability, as in an audit. A buyer in adult is not capped: about $314 a link.
- **Relevance to your site**: ×1 · neutral here; in an audit it runs from ×0.5 (unrelated) to ×1.25 (same topic)
- **BV score**: **$302** per link
- **Domain registered**: 31 January 2004 · shown for context; BV does not price on age, but a domain registered in the last 30 days is never priced as not in Google

### A link from comparably.com, by link type

The same site is worth very different amounts depending on the link it gives you. This is what each level is worth here.

| Level | What it is | Factor | Value |
| --- | --- | --- | --- |
| A — Counted | An editorial citation: the site linked because it is useful to its readers. | ×1 | $628 |
| B — May be discounted | A guest, sponsored or placed article, or a product or tool directory listing. | ×0.5 | $314 |
| C — Usually neutralised | A press release or syndicated copy, a forum post, profile, footer or sidebar link — and any nofollow link. | ×0.1 | $63 |
| D — Network | A site on a server whose sites show footprints of one owner, a link farm, or machine-generated pages. | ×0.05 | $31 |

How comparably.com links out: the full reading the site did not let our reader in

We could not read comparably.com's pages when it was valued on 21 October 2026 — the site blocked our reader or did not answer — so its link type is set by fixed rules until a later reading succeeds.

Traffic in detail engagement, top keywords, AI assistants

Modelled estimates for Sept 2026, as of 21 October 2026: site-wide, all visitors, not analytics measured on the site itself.

- **#114,751** global rank
- **#37,739** rank in US
- **58%** bounce rate
- **1.7** pages per visit
- **52s** time on site

**Every channel**

- Organic search 74%
- Direct 13%
- Referrals 2.8%
- Social 7.5%
- AI assistants 0.5%
- Email 0.3%
- Paid 1.9%
- Affiliate and other 0%

Share of all visits. Organic search is highlighted: it is the traffic BV prices on.

**Top search keywords**

| Keyword | Searches / mo | CPC | Ad value / mo | Visits (est.) |
| --- | --- | --- | --- | --- |
| [myfreecams](https://mxverify.uk/keywords/myfreecams) | 196.7K | $1.61 | $316.6K | 9,930 |
| [sxyprn](https://mxverify.uk/keywords/sxyprn) | 2M | $1.16 | $2.4M | 8,100 |
| [sxyporn](https://mxverify.uk/keywords/sxyporn) | 293.8K | $1.16 | $340.9K | 2,680 |
| [sxprn](https://mxverify.uk/keywords/sxprn) | 54.3K | $2.14 | $116.1K | 2,250 |
| [comparably](https://mxverify.uk/keywords/comparably) | 2,510 | $5.69 | $14.3K | 1,780 |

Ad value: what a month of the keyword's searches would cost as search ads (searches × cost per click) — what advertisers pay for it, not how hard it is to rank for. Visits (est.): the traffic estimate's own figure for the keyword on this site, which behaves like visits a month, not an amount of money. Each keyword opens the list of sites where it is a top search keyword.

### AI assistants

AI assistants sent about **2,603** visits in Sept 2026 — 0.5% of all visits. Each assistant's share of those visits, by month:

Perplexity Gemini ChatGPT

Perplexity: Jul 2026 0.3%, Aug 2026 0%, Sept 2026 36%; Gemini: Jul 2026 86%, Aug 2026 48%, Sept 2026 1.8%; ChatGPT: Jul 2026 6.8%, Aug 2026 28%, Sept 2026 0.1%

| Assistant | Jul 2026 | Aug 2026 | Sept 2026 |
| --- | --- | --- | --- |
| Perplexity | 0.3% | 0% | 36% |
| Gemini | 86% | 48% | 1.8% |
| ChatGPT | 6.8% | 28% | 0.1% |

Third-party traffic estimates. BV uses only the organic-search figure.

Server and network 0 other publications on the server · 472 on the network

No other publication in the directory runs on 54.177.194.247. 472 publications are on the same hosting network (Amazon AWS, AS16509) — a cloud platform hosting millions of unrelated sites, so that is no sign of a connection.

Amazon AWS is a cloud platform hosting millions of unrelated sites, so sharing it says nothing about who runs a site. The count is shown; the sites are not listed.

Where each figure comes from 8 figures, their sources and dates

| Figure | Source | What it covers |
| --- | --- | --- |
| [Backlink value](https://mxverify.uk/publications/comparably.com#value) | BV 2.8 | Site Strength × link type; link type at the default until the site is read or audited |
| [Links placed here](https://mxverify.uk/publications/comparably.com#links) | bklink audits | None audited yet |
| [How it links out](https://mxverify.uk/publications/comparably.com#reading) | Read by mxverify | The site did not let our reader in (21 Oct 2026) |
| [Traffic](https://mxverify.uk/publications/comparably.com#traffic) | Third-party estimates | Modelled estimates for Sept 2026, site-wide and for all visitors, as of 21 Oct 2026 |
| [Links to this site](https://mxverify.uk/publications/comparably.com#links-in) | Third-party backlink index | 23,130 linking sites, read 22 Oct 2026; one reading a month |
| [Authority](https://mxverify.uk/publications/comparably.com#value) | Ahrefs Domain Rating | Half of Site Strength, shown in steps of 5, as of 21 Oct 2026; the rating itself is not shown |
| [Server and network](https://mxverify.uk/publications/comparably.com#server) | DNS and ASN registry | 54.177.194.247 · Amazon AWS |
| [Domain age](https://mxverify.uk/publications/comparably.com#hosting) | Domain registry (RDAP) | Registered 31 Jan 2004 |

Limitations: what this report does not show 6 stated plainly

- No link on this publication has been audited yet, so nothing here describes how its links behave.
- A link that is followed is not necessarily a link search engines value; this record does not measure rankings or traffic.
- The BV score is what one new followed link from comparably.com is worth to rankings, from its Site Strength and the kind of link on offer. It is not a price, and it does not predict what a link will do for a particular site: relevance to that site moves it between half and one and a quarter times.
- Traffic figures come from a third-party traffic source, named with its date in the evidence box above; no one outside a site sees its analytics.
- comparably.com gives more than one kind of link (B 95% · C 5%), so BV prices a blend of them: an editorial link there would be worth $628 and a guest or sponsored one $314, before relevance.
- comparably.com's visits fell 13% from Jul 2026 to Sept 2026. Half of Site Strength is organic search traffic, so a fall that lasts lowers BV when the figure is next read.

Compiled from [bklink.uk](https://bklink.uk/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) audits · maintained by [Palash Bagchi](https://mxverify.uk/about) · updated 22 October 2026

---

Source: mxverify, "Backlink Value & Traffic Report for comparably.com", https://mxverify.uk/publications/comparably.com (retrieved 2026-10-22). How every figure is worked out: https://mxverify.uk/methodology
