---
title: "facebook.com backlink value: $227 per link — mxverify"
url: https://mxverify.uk/publications/facebook.com
description: "A followed link from facebook.com is worth $227 by BV 2.7 (link type C). Not yet audited. Hosted on FACEBOOK (IE). Domain registered 1997."
site: mxverify
generated: 2026-09-30T04:35:29.121Z
---

mxverify · valued

# facebook.com backlink value and site report

Its domain was registered in 1997.

Organisation: Facebook: social media and social networking service, owned by Meta Platforms; since 2004. [Wikidata](https://www.wikidata.org/wiki/Q355?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) · Last updated 30 September 2026 · [Visit facebook.com](https://facebook.com/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report)

[Compare](https://mxverify.uk/compare/facebook.com#add)

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## Backlink value · what one new followed link from facebook.com is worth to rankings

[BV **$227** per link · level C · strength 100](https://bklink.uk/methodology?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report#bv)

**Relevance to the linked site moves it**

**$113** unrelated ×0.5 **$283** same topic ×1.25

**By the kind of link it gives**

- Featured by the network level A $2,265
- Profile or company-page link level C — one of the kinds of link it usually gives $227
- Link in a post or comment level C — one of the kinds of link it usually gives $227
- Paid promotion not a backlink $0

[How BV is worked out](https://mxverify.uk/publications/facebook.com#bv-detail) · BV 2.7 · not a price anyone charges

**11.5B** monthly visits +3.4% since Jun 2026

**2.3B** from organic search 20% of visits

**#3** global rank

**[31,803,748](https://mxverify.uk/publications/facebook.com#links-in)** sites link to it 3,312,650 of them nofollow

**[1997](https://mxverify.uk/publications/registered/1990s)** domain registered 29 years ago

**[0.9 s](https://mxverify.uk/publications/facebook.com#tech)** page load for real users (LCP) does not pass Core Web Vitals

**Monthly visits**

Jun 2026: 11.2B visits; Jul 2026: 11.7B visits; Aug 2026: 11.5B visits

**Where visitors come from**

Direct 67%, Organic search 20%, Social 5.9%, Email 3.1%, Referrals 2.6%

- Direct **67%**
- Organic search **20%**
- Social **5.9%**
- Email **3.1%**
- Referrals **2.6%**
- Other channels **1.7%**

Organic search, in green, is the traffic BV prices on.

**Top countries**

- United States 24%
- Philippines 6.2%
- Vietnam 5.9%
- Canada 4.0%
- United Kingdom 3.6%
- Other countries 56%

## Links to this site

Links other sites have made to facebook.com, from outside link indexes: not the links placed on it that bklink audits.

**31,803,748** websites link to it 3,312,650 of them with nofollow links

**59.8B** links in all, from those websites about 1,881 per website · first seen 2019

**7** spam score of its links 0–100, the linking pages' average

**3,933,842** IP addresses they link from 857,806 subnets

**Where the links sit:** 11% in the article or main content of the linking page, 47% in its header, menu, sidebar or footer · 30% in no page section the index could name, the rest in other sections; of the 46B links it sorted by where they sit

Sources: link counts and spam score from a third-party backlink index, read 30 September 2026; the chart grows by one reading a month. BV prices on none of these.

## Links placed here

No link placed on facebook.com has been audited yet. [An audit on bklink.uk](https://bklink.uk/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) checks each one — still there, followed or not, where it sits — and marks this report audited.

## How it links out

facebook.com did not let our reader in on 30 Sept 2026, so its link type is set by fixed rules until a later reading succeeds.

Read 30 Sept 2026 · [the full reading](https://mxverify.uk/publications/facebook.com#reading)

## Tech stack

The homepage could not be read on 30 Sept 2026 (HTTP 400); it is tried again within a week.

### Page speed

Chrome users, 28 days to 28 Sept 2026: LCP 0.9 s · INP 366 ms · CLS 0.00 — does not pass Core Web Vitals. Source: Chrome UX Report (Google), CC BY 4.0.

Each pill opens every site with a report that shares it. Sources: ad load from a web technology index, 30 Sept 2026.

## Domain and hosting

- **Domain registered**: [29 March 1997](https://mxverify.uk/publications/registered/1990s)
- **Server address**: 57.144.252.1
- **Hosting network**: FACEBOOK · AS32934 · IE

## Similar sites

Matched on subject, kind of site and language. Never a site on the same server or network.

- [marketsounds.com BV $24 · level B B Similar subjects on its pages](https://mxverify.uk/publications/marketsounds.com)
- [rootschat.com BV $134 · level B B Similar subjects on its pages](https://mxverify.uk/publications/rootschat.com)
- [prayersbloom.com BV $135 · level B B Similar subjects on its pages](https://mxverify.uk/publications/prayersbloom.com)
- [fresno.newsnetmedia.com BV $23 · level C C Similar subjects on its pages](https://mxverify.uk/publications/fresno.newsnetmedia.com)
- [diplomacy.onedcnews.com BV $16 · level B B Similar subjects on its pages](https://mxverify.uk/publications/diplomacy.onedcnews.com)

More like it: [Level C sites](https://mxverify.uk/publications/level/c) · [Sites where a link is worth $100 to $249](https://mxverify.uk/publications/value/100-249) · [Sites registered in the 1990s](https://mxverify.uk/publications/registered/1990s)

How to use this report 3 ways to use these figures

- **Price check.** BV puts one new followed link from facebook.com at $227 (level C): $113 to an unrelated site (×0.5), $283 to a same-topic site (×1.25). A quote far above $283 for a level C link pays for what BV does not measure. · [Backlink value](https://mxverify.uk/publications/facebook.com#value) · [what this means](https://mxverify.uk/guide#use)
- **Qualification and risk.** Its Site Strength is 100 / 100; it is a social network, not a publication: the links it gives are listings, profiles or user posts (level C). The spam score of its links is 7 (0–100, the linking pages' average), not facebook.com's own. · [How BV is worked out](https://mxverify.uk/publications/facebook.com#bv-detail) · [what this means](https://mxverify.uk/guide#levels)
- **Traffic reality check.** Set any traffic claim beside the Aug 2026 estimate: 11.5B monthly visits, 20% from organic search (2.3B). Visits rose 3.4% from Jun 2026 to Aug 2026. · [Traffic in detail](https://mxverify.uk/publications/facebook.com#traffic) · [what this means](https://mxverify.uk/guide#traffic)

What each figure means, and what it cannot tell you: [How to read a site report](https://mxverify.uk/guide).

How BV is worked out Site Strength 100 / 100 · level C · each factor and link type

A followed editorial link from facebook.com would be worth up to $2,265 under BV 2.7, before relevance: its Site Strength is 100 out of 100. The link it usually gives is a listing, profile or user post (level C), since facebook.com is a social network — worth about $227 — and relevance to the site it points to moves that between $113 and $283.

- **Site Strength**: **100** / 100, in steps of 5 · half the site's authority rating, half its organic traffic on a log scale; 100 is the strongest site on the web. Traffic: 2.3B estimated monthly organic visits, as of 30 September 2026.
- **Worth up to**: $2,265 · a followed editorial link at this strength, before relevance (×0.5 unrelated to ×1.25 same topic) — see [how it is calculated](https://mxverify.uk/backlink-value#how)
- **Usual link type**: Level C — usually neutralised → ×0.1 facebook.com is a social network, not a publication: nobody buys or earns an article on it, so the links a site can get there are listings, profiles or user posts — level C. The table below lists the links it can give, and what each is worth.
- **Relevance to your site**: ×1 · neutral here; in an audit it runs from ×0.5 (unrelated) to ×1.25 (same topic)
- **BV score**: **$227** per link
- **Domain registered**: 29 March 1997 · shown for context; BV does not price on age, but a domain registered in the last 30 days is never priced as not in Google

### A link from facebook.com, by the kind of link it can give

facebook.com is a social network, not a publication, so the links it gives are not articles. These are the ones it can give, on the same A–D scale, at its strength.

| Link | What it is | Level | Value |
| --- | --- | --- | --- |
| Featured by the network | The network's own newsroom, blog or editorial account links to you — rare. | A · ×1 | $2,265 |
| Profile or company-page link | The website field on a profile or company page. | C · ×0.1 | $227 |
| Link in a post or comment | A link someone shares — marked nofollow or ugc on nearly every network. | C · ×0.1 | $227 |
| Paid promotion | Not a backlink: sponsored, and passes no link equity. | Not a backlink | $0 |

How facebook.com links out: the full reading the site did not let our reader in

We could not read facebook.com's pages when it was valued on 30 September 2026 — the site blocked our reader or did not answer — so its link type is set by fixed rules until a later reading succeeds.

Traffic in detail engagement, top keywords, AI assistants

Modelled estimates for Aug 2026, as of 30 September 2026: site-wide, all visitors, not analytics measured on the site itself.

- **#3** global rank
- **#4** rank in US
- **30%** bounce rate
- **12.5** pages per visit
- **10m 23s** time on site

**Every channel**

- Organic search 20%
- Direct 67%
- Referrals 2.6%
- Social 5.9%
- AI assistants 0.8%
- Email 3.1%
- Paid 0.8%
- Affiliate and other 0.1%

Share of all visits. Organic search is highlighted: it is the traffic BV prices on.

**Top search keywords**

| Keyword | Searches / mo | CPC | Ad value / mo | Visits (est.) |
| --- | --- | --- | --- | --- |
| [facebook](https://mxverify.uk/keywords/facebook) | 107.1M | $0.73 | $78.2M | 278.7M |
| [fb](https://mxverify.uk/keywords/fb) | 19.8M | $0.40 | $7.9M | 43.3M |
| [facebook marketplace](https://mxverify.uk/keywords/facebook-marketplace) | 6.1M | $2.19 | $13.5M | 16M |
| [facebook login](https://mxverify.uk/keywords/facebook-login) | 3.8M | $0.41 | $1.6M | 11.4M |
| [marketplace](https://mxverify.uk/keywords/marketplace) | 2.2M | $1.40 | $3M | 4.2M |

Ad value: what a month of the keyword's searches would cost as search ads (searches × cost per click) — what advertisers pay for it, not how hard it is to rank for. Visits (est.): the traffic estimate's own figure for the keyword on this site, which behaves like visits a month, not an amount of money. Each keyword opens the list of sites where it is a top search keyword.

### AI assistants

AI assistants sent about **88.9M** visits in Aug 2026 — 0.8% of all visits. Each assistant's share of those visits, by month:

ChatGPT Gemini Claude

ChatGPT: Jun 2026 52%, Jul 2026 61%, Aug 2026 70%; Gemini: Jun 2026 9.0%, Jul 2026 12%, Aug 2026 22%; Claude: Jun 2026 3.8%, Jul 2026 4.5%, Aug 2026 4.6%

| Assistant | Jun 2026 | Jul 2026 | Aug 2026 |
| --- | --- | --- | --- |
| ChatGPT | 52% | 61% | 70% |
| Gemini | 9.0% | 12% | 22% |
| Claude | 3.8% | 4.5% | 4.6% |

Third-party traffic estimates. BV uses only the organic-search figure.

Server and network 0 other publications on the server · 0 on the network

No other publication in the directory runs on 57.144.252.1. 0 publications are on the same hosting network (FACEBOOK, AS32934).

Where each figure comes from 8 figures, their sources and dates

| Figure | Source | What it covers |
| --- | --- | --- |
| [Backlink value](https://mxverify.uk/publications/facebook.com#value) | BV 2.7 | Site Strength × link type; link type C: a social network, where the links on offer are listings, profiles or user posts |
| [Links placed here](https://mxverify.uk/publications/facebook.com#links) | bklink audits | None audited yet |
| [How it links out](https://mxverify.uk/publications/facebook.com#reading) | Read by mxverify | The site did not let our reader in (30 Sept 2026) |
| [Traffic](https://mxverify.uk/publications/facebook.com#traffic) | Third-party estimates | Modelled estimates for Aug 2026, site-wide and for all visitors, as of 30 Sept 2026 |
| [Links to this site](https://mxverify.uk/publications/facebook.com#links-in) | Third-party backlink index | 31,803,748 linking sites, read 30 Sept 2026; one reading a month |
| [Authority](https://mxverify.uk/publications/facebook.com#value) | Ahrefs Domain Rating | Half of Site Strength, shown in steps of 5, as of 30 Sept 2026; the rating itself is not shown |
| [Server and network](https://mxverify.uk/publications/facebook.com#server) | DNS and ASN registry | 57.144.252.1 · FACEBOOK |
| [Domain age](https://mxverify.uk/publications/facebook.com#hosting) | Domain registry (RDAP) | Registered 29 Mar 1997 |

Limitations: what this report does not show 4 stated plainly

- No link on this publication has been audited yet, so nothing here describes how its links behave.
- A link that is followed is not necessarily a link search engines value; this record does not measure rankings or traffic.
- The BV score is what one new followed link from facebook.com is worth to rankings, from its Site Strength and the kind of link on offer. It is not a price, and it does not predict what a link will do for a particular site: relevance to that site moves it between half and one and a quarter times.
- Traffic figures come from a third-party traffic source, named with its date in the evidence box above; no one outside a site sees its analytics.

Compiled from [bklink.uk](https://bklink.uk/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) audits · maintained by [Palash Bagchi](https://mxverify.uk/about) · updated 30 September 2026

---

Source: mxverify, "facebook.com backlink value: $227 per link — mxverify", https://mxverify.uk/publications/facebook.com (retrieved 2026-09-30). How every figure is worked out: https://mxverify.uk/methodology