---
title: "Backlink Value & Traffic Report for ghost.org"
url: https://mxverify.uk/publications/ghost.org
description: "A followed link from ghost.org is worth $581 by BV 2.8 (link type A). Not yet audited. Hosted on Amazon AWS (US). Domain registered 2005."
site: mxverify
generated: 2026-10-03T05:29:47.389Z
---

mxverify · valued

# Backlink value and traffic report for ghost.org

Its domain was registered in 2005.

Last updated 03 October 2026 · [Visit ghost.org](https://ghost.org/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report)

[Compare](https://mxverify.uk/compare/ghost.org#add)

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## Backlink value · what one new followed link from ghost.org is worth to rankings

[BV **$581** per link · level A · strength 75](https://bklink.uk/methodology?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report#bv)

**Relevance to the linked site moves it**

**$290** unrelated ×0.5 **$726** same topic ×1.25

**By the kind of link it gives**

- A editorial $778
- B guest, sponsored $389
- C neutralised $78
- D network $39

Priced on a blend of link types: A 59% · B 28% · C 13% → ×0.75.

[How BV is worked out](https://mxverify.uk/publications/ghost.org#bv-detail) · BV 2.8 · not a price anyone charges

**514.4K** monthly visits −4.5% since Jun 2026

**161.5K** from organic search 31% of visits

**#103,684** global rank

**[2005](https://mxverify.uk/publications/registered/2000s)** domain registered 21 years ago

**[1.4 s](https://mxverify.uk/publications/ghost.org#tech)** page load for real users (LCP) passes Core Web Vitals

**[0%](https://mxverify.uk/publications/ghost.org#reading)** of its own links nofollow in the articles we read

More like it: [Editorial backlink sites](https://mxverify.uk/publications/level/a) · [High-value backlink sites](https://mxverify.uk/publications/value/500-plus) · [News websites](https://mxverify.uk/publications/category/news) · [Hugo websites](https://mxverify.uk/publications/cms/hugo) · [2000s websites](https://mxverify.uk/publications/registered/2000s)

**Monthly visits**

Jun 2026: 538.5K visits; Jul 2026: 641.4K visits; Aug 2026: 514.4K visits

**Where visitors come from**

Direct 47%, Organic search 31%, Referrals 14%, Social 3.4%, AI assistants 1.9%

- Direct **47%**
- Organic search **31%**
- Referrals **14%**
- Social **3.4%**
- AI assistants **1.9%**
- Other channels **1.7%**

Organic search, in green, is the traffic BV prices on.

**Top countries**

- United States 45%
- India 6.8%
- United Kingdom 4.4%
- Vietnam 2.9%
- France 2.1%
- Other countries 38%

## Links to this site

Link counts for ghost.org are fetched at the next daily update, usually by 05:00 UTC, and shown here from then.

## Links placed here

No link placed on ghost.org has been audited yet. [An audit on bklink.uk](https://bklink.uk/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) checks each one — still there, followed or not, where it sits — and marks this report audited.

This report's link to ghost.org is nofollow. It is followed only when the site's owner audits ghost.org's own backlinks on bklink.uk, chooses to publish it and proves the site is theirs — for 90 days from each audit. [When a link here is followed](https://mxverify.uk/methodology#followed-links)

## How it links out

**100%** of its links followed

**62** links to other sites

**10** articles read

Followed 100%

Strong sample Read 3 Oct 2026 · [the full reading](https://mxverify.uk/publications/ghost.org#reading)

## Tech stack

- [Built onHugo](https://mxverify.uk/publications/cms/hugo)

### Page speed

Chrome users, 28 days to 1 Oct 2026: LCP 1.4 s · INP 45 ms · CLS 0.00 — passes Core Web Vitals. Source: Chrome UX Report (Google), CC BY 4.0.

## Domain and hosting

- **Domain registered**: [25 June 2005](https://mxverify.uk/publications/registered/2000s)
- **Content category**: [news](https://mxverify.uk/publications/category/news)
- **Server address**: 63.176.8.218
- **Hosting network**: Amazon AWS · AS16509 · US

How to use this report 3 ways to use these figures

- **Price check.** BV puts one new followed link from ghost.org at $581 (level A), priced on a blend of link types (A 59% · B 28% · C 13%): $290 to an unrelated site (×0.5), $726 to a same-topic site (×1.25). A followed editorial link (level A) would be worth up to $778 before relevance. A quote far above $973 for a level A link pays for what BV does not measure. · [Backlink value](https://mxverify.uk/publications/ghost.org#value) · [what this means](https://mxverify.uk/guide#use)
- **Qualification and risk.** Its Site Strength is 75 / 100; the link it usually gives is mostly level A — counted (an editorial citation). In the 10 articles we read, 0% of the links to other sites are nofollow, sponsored or ugc. · [How BV is worked out](https://mxverify.uk/publications/ghost.org#bv-detail) · [what this means](https://mxverify.uk/guide#levels)
- **Traffic reality check.** Set any traffic claim beside the Aug 2026 estimate: 514.4K monthly visits, 31% from organic search (161.5K). Visits fell 4.5% from Jun 2026 to Aug 2026. Its top keyword by Visits (est.) is “xxx”, about 31.6K a month; the ad value beside it is the whole market's. · [Traffic in detail](https://mxverify.uk/publications/ghost.org#traffic) · [what this means](https://mxverify.uk/guide#traffic)

What each figure means, and what it cannot tell you: [How to read a site report](https://mxverify.uk/guide).

How BV is worked out Site Strength 75 / 100 · level A · each factor and link type

A followed editorial link from ghost.org would be worth up to $778 under BV 2.8, before relevance: its Site Strength is 75 out of 100. The link it usually gives is level A, worth about $581 — and relevance to the site it points to moves that between $290 and $726.

- **Site Strength**: **75** / 100, in steps of 5 · half the site's authority rating, half its organic traffic on a log scale; 100 is the strongest site on the web. Traffic: 161.5K estimated monthly organic visits, as of 3 October 2026.
- **Worth up to**: $778 · a followed editorial link at this strength, before relevance (×0.5 unrelated to ×1.25 same topic) — see [how it is calculated](https://mxverify.uk/backlink-value#how)
- **Usual link type**: Mostly level A — counted · A 59%, B 28%, C 13% → ×0.75 (each level's factor below, weighted by those shares) Read by Jev from our own reading of ghost.org's homepage and 10 articles. No link placed here has been audited yet.
- **Relevance to your site**: ×1 · neutral here; in an audit it runs from ×0.5 (unrelated) to ×1.25 (same topic)
- **BV score**: **$581** per link
- **Domain registered**: 25 June 2005 · shown for context; BV does not price on age, but a domain registered in the last 30 days is never priced as not in Google

### A link from ghost.org, by link type

The same site is worth very different amounts depending on the link it gives you. This is what each level is worth here.

| Level | What it is | Factor | Value |
| --- | --- | --- | --- |
| A — Counted | An editorial citation: the site linked because it is useful to its readers. | ×1 | $778 |
| B — May be discounted | A guest, sponsored or placed article, or a product or tool directory listing. | ×0.5 | $389 |
| C — Usually neutralised | A press release or syndicated copy, a forum post, profile, footer or sidebar link — and any nofollow link. | ×0.1 | $78 |
| D — Network | A site on a server whose sites show footprints of one owner, a link farm, or machine-generated pages. | ×0.05 | $39 |

How ghost.org links out: the full reading 10 articles read · each link counted

Read by mxverify on 3 October 2026: the homepage and 10 articles (10 from across its sitemap). This is our own reading of the site, not a vendor's figure, and it is what places a new link on the A–D scale until links placed here are audited.

Strong sample 62 links to other sites across 10 articles published Sept 2021 – May 2026. Strong takes six or more articles and thirty or more links, spread over at least two months where the articles are dated.

**Links its articles make to other sites**

- Followed 100%
- Nofollow 0%
- Sponsored 0%
- User-generated (ugc) 0%

62 links to other sites across 10 articles, share buttons left out.

**What its homepage offers**

No guest-post, sponsored-post or advertising pages linked from the homepage.

Runs on Hugo 0.119.0.

### Articles read

| Article | Published | Words | Links out | Followed | Says |
| --- | --- | --- | --- | --- | --- |
| [Allan Strømfeldt Christensen](https://ghost.org/experts/allan-stromfeldt-christensen/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | — | 367 | 1 | 1 | — |
| [Agon Intelligence UG](https://ghost.org/experts/agon-intelligence-ug/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | — | 227 | 1 | 1 | — |
| [Noise Amplifier Studio](https://ghost.org/experts/noise-amplifier-studio/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | — | 721 | 2 | 2 | — |
| [Theme Up Studio](https://ghost.org/experts/theme-up-studio/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | — | 307 | 1 | 1 | — |
| [🌱 Grasping your growth](https://ghost.org/resources/grasping-your-growth/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | May 2026 | 1,392 | 10 | 10 | — |
| [🕵️ Optimizing for search engines](https://ghost.org/resources/optimizing-for-search-engines/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | Mar 2024 | 1,424 | 16 | 16 | — |
| [The insider advantage: Why big brands use unique language](https://ghost.org/resources/unique-language-and-membership-loyalty/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | Aug 2022 | 813 | 7 | 7 | — |
| [How to get your first 1,000 email subscribers](https://ghost.org/resources/first-1000-email-subscribers/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | Sept 2021 | 1,142 | 4 | 4 | — |
| [Add your Ghost site to Google News](https://ghost.org/tutorials/create-a-google-news-sitemap/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | Oct 2022 | 709 | 5 | 5 | — |
| [📝 Build with Ghost: Documentation incoming](https://ghost.org/tutorials/build-with-ghost-documentation-incoming/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | Dec 2023 | 893 | 15 | 15 | — |

Jev, the model that judges every link in a bklink audit, reads these pages as a site whose links are mostly level **A** — A 92%, B 5.0%, C 3.0%, D 0%. Put together with what kind of site it is, how established it is, whether it sells placements and how it links out, a new link here is priced as A 59%, B 28%, C 13%, D 0%.

Jev reads it as a publication (85%), established as a source (71%), and not selling guest, sponsored or paid posts (94%).

Traffic in detail engagement, top keywords, AI assistants

Modelled estimates for Aug 2026, as of 3 October 2026: site-wide, all visitors, not analytics measured on the site itself.

- **#103,684** global rank
- **#58,882** rank in US
- **45%** bounce rate
- **2.4** pages per visit
- **1m 25s** time on site

**Every channel**

- Organic search 31%
- Direct 47%
- Referrals 14%
- Social 3.4%
- AI assistants 1.9%
- Email 1.7%
- Paid 0.0%
- Affiliate and other 0%

Share of all visits. Organic search is highlighted: it is the traffic BV prices on.

**Top search keywords**

| Keyword | Searches / mo | CPC | Ad value / mo | Visits (est.) |
| --- | --- | --- | --- | --- |
| [xxx](https://mxverify.uk/keywords/xxx) | 2.7M | $0.00 | $0 | 31.6K |
| [ghost](https://mxverify.uk/keywords/ghost) | 306.6K | $0.76 | $233K | 21.6K |
| [ghost cms](https://mxverify.uk/keywords/ghost-cms) | 6,790 | $4.24 | $28.8K | 6,700 |
| [ghost blog](https://mxverify.uk/keywords/ghost-blog) | 2,970 | $3.37 | $10K | 2,570 |
| [ghost website builder](https://mxverify.uk/keywords/ghost-website-builder) | 1,710 | $15.26 | $26.1K | 1,290 |

Ad value: what a month of the keyword's searches would cost as search ads (searches × cost per click) — what advertisers pay for it, not how hard it is to rank for. Visits (est.): the traffic estimate's own figure for the keyword on this site, which behaves like visits a month, not an amount of money. Each keyword opens the list of sites where it is a top search keyword.

### AI assistants

AI assistants sent about **10K** visits in Aug 2026 — 1.9% of all visits. Each assistant's share of those visits, by month:

ChatGPT Perplexity Gemini

ChatGPT: Jun 2026 88%, Jul 2026 53%, Aug 2026 64%; Perplexity: Jun 2026 4.6%, Jul 2026 0.1%, Aug 2026 4.9%; Gemini: Jun 2026 6.9%, Jul 2026 5.0%, Aug 2026 1.7%

| Assistant | Jun 2026 | Jul 2026 | Aug 2026 |
| --- | --- | --- | --- |
| ChatGPT | 88% | 53% | 64% |
| Perplexity | 4.6% | 0.1% | 4.9% |
| Gemini | 6.9% | 5.0% | 1.7% |

Third-party traffic estimates. BV uses only the organic-search figure.

Server and network 0 other publications on the server · 463 on the network

No other publication in the directory runs on 63.176.8.218. 463 publications are on the same hosting network (Amazon AWS, AS16509) — a cloud platform hosting millions of unrelated sites, so that is no sign of a connection.

Amazon AWS is a cloud platform hosting millions of unrelated sites, so sharing it says nothing about who runs a site. The count is shown; the sites are not listed.

Where each figure comes from 7 figures, their sources and dates

| Figure | Source | What it covers |
| --- | --- | --- |
| [Backlink value](https://mxverify.uk/publications/ghost.org#value) | BV 2.8 | Site Strength × link type; link type from our reading of the site |
| [Links placed here](https://mxverify.uk/publications/ghost.org#links) | bklink audits | None audited yet |
| [How it links out](https://mxverify.uk/publications/ghost.org#reading) | Read by mxverify | 62 links to other sites in 10 articles, published Sept 2021 – May 2026; read 3 Oct 2026 Strong sample |
| [Traffic](https://mxverify.uk/publications/ghost.org#traffic) | Third-party estimates | Modelled estimates for Aug 2026, site-wide and for all visitors, as of 3 Oct 2026 |
| [Authority](https://mxverify.uk/publications/ghost.org#value) | Ahrefs Domain Rating | Half of Site Strength, shown in steps of 5, as of 3 Oct 2026; the rating itself is not shown |
| [Server and network](https://mxverify.uk/publications/ghost.org#server) | DNS and ASN registry | 63.176.8.218 · Amazon AWS |
| [Domain age](https://mxverify.uk/publications/ghost.org#hosting) | Domain registry (RDAP) | Registered 25 Jun 2005 |

Limitations: what this report does not show 4 stated plainly

- No link on this publication has been audited yet, so nothing here describes how its links behave.
- A link that is followed is not necessarily a link search engines value; this record does not measure rankings or traffic.
- The BV score is what one new followed link from ghost.org is worth to rankings, from its Site Strength and the kind of link on offer. It is not a price, and it does not predict what a link will do for a particular site: relevance to that site moves it between half and one and a quarter times.
- Traffic figures come from a third-party traffic source, named with its date in the evidence box above; no one outside a site sees its analytics.

Compiled from [bklink.uk](https://bklink.uk/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) audits · maintained by [Palash Bagchi](https://mxverify.uk/about) · updated 03 October 2026

---

Source: mxverify, "Backlink Value & Traffic Report for ghost.org", https://mxverify.uk/publications/ghost.org (retrieved 2026-10-03). How every figure is worked out: https://mxverify.uk/methodology