---
title: "name.com backlink value: $199 per link — mxverify"
url: https://mxverify.uk/publications/name.com
description: "A followed link from name.com is worth $199 by BV 2.5 (link type C). Not yet audited. Served through Cloudflare (CDN). Domain registered 1995."
site: mxverify
generated: 2026-09-27T12:41:10.344Z
---

mxverify · valued

# name.com backlink value and site report

It is served through Cloudflare (CDN), a content delivery network, so its address is shared edge infrastructure and says nothing about who runs it. Its domain was registered in 1995.

Organisation: Name.com: domain name registrar and dot-com company, part of Donuts; United States; since 2003. [Wikidata](https://www.wikidata.org/wiki/Q16954918?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report)

Page speed: Chrome users, 28 days to 25 Sept 2026: LCP 2.3 s · INP 91 ms · CLS 0.19 — does not pass Core Web Vitals. Source: Chrome UX Report (Google), CC BY 4.0.

Last updated 27 September 2026 · [Visit name.com](https://name.com/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report)

[Compare](https://mxverify.uk/compare/name.com#add)

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## Where each figure comes from

| Figure | Source | What it covers |
| --- | --- | --- |
| [Backlink value](https://mxverify.uk/publications/name.com#value) | BV 2.5 | Site Strength × link type; link type from our reading of the site |
| [Links placed here](https://mxverify.uk/publications/name.com#links) | bklink audits | None audited yet |
| [How it links out](https://mxverify.uk/publications/name.com#reading) | Read by mxverify | 14 links to other sites in 10 articles; read 27 Sept 2026 Fair sample |
| [Traffic](https://mxverify.uk/publications/name.com#traffic) | Third-party estimates | Modelled estimates for Aug 2026, site-wide and for all visitors, as of 27 Sept 2026 |
| [Authority](https://mxverify.uk/publications/name.com#value) | Ahrefs Domain Rating | Half of Site Strength, shown in steps of 5, as of 27 Sept 2026; the rating itself is not shown |
| [Server and network](https://mxverify.uk/publications/name.com#server) | DNS and ASN registry | 104.18.7.161 · Cloudflare (CDN) · a CDN edge, shared by unrelated sites |
| [Domain age](https://mxverify.uk/publications/name.com#hosting) | Domain registry (RDAP) | Registered 3 Jan 1995 |

## Backlink value

[BV **$199** per link · level C · strength 70](https://bklink.uk/methodology?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report#bv)

A followed editorial link from name.com would be worth up to $628 under BV 2.5, before relevance: its Site Strength is 70 out of 100. The link it usually gives is level C, worth about $199 — and relevance to the site it points to moves that between $99 and $248.

- **Site Strength**: **70** / 100, in steps of 5 · half the site's authority rating, half its organic traffic on a log scale; 100 is the strongest site on the web. Traffic: 271.5K estimated monthly organic visits, as of 27 September 2026.
- **Worth up to**: $628 · a followed editorial link at this strength, before relevance (×0.5 unrelated to ×1.25 same topic) — see [how it is calculated](https://mxverify.uk/backlink-value#how)
- **Usual link type**: Mostly level C — usually neutralised · A 16%, B 19%, C 65% → ×0.32 (each level's factor below, weighted by those shares) Read by Jev from our own reading of name.com's homepage and 10 articles. No link placed here has been audited yet.
- **Relevance to your site**: ×1 · neutral here; in an audit it runs from ×0.5 (unrelated) to ×1.25 (same topic)
- **BV score**: **$199** per link
- **Domain registered**: 3 January 1995 · shown for context; BV does not price on age

### A link from name.com, by link type

The same site is worth very different amounts depending on the link it gives you. This is what each level is worth here.

| Level | What it is | Factor | Value |
| --- | --- | --- | --- |
| A — Counted | An editorial citation: the site linked because it is useful to its readers. | ×1 | $628 |
| B — May be discounted | A guest, sponsored or placed article, or a product or tool directory listing. | ×0.5 | $314 |
| C — Usually neutralised | A press release or syndicated copy, a forum post, profile, footer or sidebar link — and any nofollow link. | ×0.1 | $63 |
| D — Network | A site on a server whose sites show footprints of one owner, a link farm, or machine-generated pages. | ×0.05 | $31 |

Similar sites: [Level C sites](https://mxverify.uk/publications/level/c) · [Sites where a link is worth $100 to $249](https://mxverify.uk/publications/value/100-249) · [Sites registered in the 1990s](https://mxverify.uk/publications/registered/1990s)

## How name.com links out

Read by mxverify on 27 September 2026: the homepage and 10 articles (10 from across its sitemap). This is our own reading of the site, not a vendor's figure, and it is what places a new link on the A–D scale until links placed here are audited.

Fair sample 14 links to other sites across 10 articles. Strong takes six or more articles and thirty or more links, spread over at least two months where the articles are dated.

**Links its articles make to other sites**

- Followed 100%
- Nofollow 0%
- Sponsored 0%
- User-generated (ugc) 0%

14 links to other sites across 10 articles, share buttons left out.

**What its homepage offers**

No guest-post, sponsored-post or advertising pages linked from the homepage.

### Articles read

| Article | Words | Links out | Followed | Says |
| --- | --- | --- | --- | --- |
| [A New Era of Domain Management: Domain Managers Share How AI is Transforming the Web - Name.com Blog](https://www.name.com/blog/name-com-blog-a-new-era-of-domain-management?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | 1,073 | 6 | 6 | — |
| [Canceling an outgoing transfer - Name.com Knowledge Base](https://www.name.com/support/articles/229375287-canceling-an-outgoing-transfer?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | 171 | 0 | 0 | — |
| [How the Pending Delete period works - Name.com Knowledge Base](https://www.name.com/support/articles/227849228-how-the-pending-delete-period-works?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | 133 | 1 | 1 | — |
| [Logging in to your Name.com Webmail - Name.com Knowledge Base](https://www.name.com/support/articles/115001946468-logging-in-to-your-name-com-webmail?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | 57 | 0 | 0 | — |
| [Restoring hosting to a previous date - Name.com Knowledge Base](https://www.name.com/support/articles/205935237-restoring-hosting-to-a-previous-date?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | 249 | 0 | 0 | — |
| [Maximize Your Site's Safety with SiteLock Security - Name.com Blog](https://www.name.com/blog/maximize-your-sites-safety-with-sitelock-security?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | 1,188 | 7 | 7 | — |
| [Viewing, downloading and printing order statements - Name.com Knowledge Base](https://www.name.com/support/articles/205934917-viewing-downloading-and-printing-order-statements?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | 165 | 0 | 0 | — |
| [Currencies (v8 & v10) - Name.com Knowledge Base](https://www.name.com/support/articles/360052076753-currencies-v8-v10?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | 228 | 0 | 0 | — |
| [What is WordPress Hosting? - Name.com Knowledge Base](https://www.name.com/support/articles/205516348-what-is-wordpress-hosting?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | 183 | 0 | 0 | — |
| [How to leave the Name.com Reseller Program - Name.com Knowledge Base](https://www.name.com/support/articles/31142237373587-how-to-leave-the-name-com-reseller-program?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | 163 | 0 | 0 | — |

Jev, the model that judges every link in a bklink audit, reads these pages as a site whose links are mostly level **A** — A 92%, B 4.0%, C 4.0%, D 0%. Put together with what kind of site it is, how established it is, whether it sells placements and how it links out, a new link here is priced as A 16%, B 19%, C 65%, D 0%.

Jev reads it as a service or app (64%), established as a source (50%), and not selling guest, sponsored or paid posts (92%).

## Traffic

Modelled estimates for Aug 2026, as of 27 September 2026: site-wide, all visitors, not analytics measured on the site itself.

- **1.2M** monthly visits +0.6% since Jun 2026
- **271.5K** from organic search 23% of visits
- **#37,417** global rank
- **#31,756** rank in US

- **32%** bounce rate
- **4.7** pages per visit
- **3m 30s** time on site

**Monthly visits**

Jun 2026: 1.2M visits; Jul 2026: 1.2M visits; Aug 2026: 1.2M visits

**Where visitors come from**

- Organic search 23%
- Direct 60%
- Referrals 4.1%
- Social 2.8%
- AI assistants 2.6%
- Email 2.9%
- Paid 4.0%
- Affiliate and other 0.4%

Share of all visits. Organic search is highlighted: it is the traffic BV prices on.

**Top countries**

- United States 21%
- India 10%
- Pakistan 7.8%
- China 3.6%
- Philippines 2.6%
- Other countries 55%

**Top search keywords**

| Keyword | Searches / mo | CPC | Traffic value |
| --- | --- | --- | --- |
| [name](https://mxverify.uk/keywords/name) | 154.7K | $0.65 | $35.8K |
| [domain name search](https://mxverify.uk/keywords/domain-name-search) | 539.1K | $5.92 | $27.5K |
| [domain checker](https://mxverify.uk/keywords/domain-checker) | 241.7K | $1.60 | $6,920 |
| [expired domains](https://mxverify.uk/keywords/expired-domains) | 64.2K | $1.38 | $5,870 |
| [name.com](https://mxverify.uk/keywords/name-com) | 5,540 | $0.47 | $5,590 |

Traffic value: what the keyword's visits would cost as search ads, per month. Each keyword opens the list of sites where it is a top search keyword.

### AI assistants

AI assistants sent about **31.6K** visits in Aug 2026 — 2.6% of all visits. Each assistant's share of those visits, by month:

ChatGPT Gemini Claude

ChatGPT: Jun 2026 32%, Jul 2026 42%, Aug 2026 89%; Gemini: Jun 2026 2.6%, Jul 2026 0%, Aug 2026 11%; Claude: Jun 2026 0%, Jul 2026 0%, Aug 2026 0.5%

| Assistant | Jun 2026 | Jul 2026 | Aug 2026 |
| --- | --- | --- | --- |
| ChatGPT | 32% | 42% | 89% |
| Gemini | 2.6% | 0% | 11% |
| Claude | 0% | 0% | 0.5% |

Third-party traffic estimates. BV uses only the organic-search figure.

## Links placed here

No link placed on name.com has been audited yet. [An audit on bklink.uk](https://bklink.uk/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) checks each one — still there, followed or not, where it sits — and marks this report audited.

## Hosting

- **Server address**: 104.18.7.161 · CDN edge, shared by unrelated sites
- **Hosting network**: Cloudflare (CDN) · AS13335
- **Server country**: US
- **Domain registered**: [03 January 1995](https://mxverify.uk/publications/registered/1990s)

## Server and network

name.com is served through Cloudflare (CDN), a content delivery network. Its address is shared edge infrastructure used by unrelated sites, so it cannot show who else runs on the same server, and sharing the network is no sign of a connection.

- **CDN** edge address, not a server
- **548** on the same hosting network

Cloudflare (CDN) fronts millions of unrelated sites, so sharing it says nothing about who runs a site. The count is shown; the sites are not listed.

## Limitations: what this report does not show

- No link on this publication has been audited yet, so nothing here describes how its links behave.
- A CDN address is shared by unrelated sites, so it says nothing about ownership; no neighbours are listed for it.
- A link that is followed is not necessarily a link search engines value; this record does not measure rankings or traffic.
- The BV score is what one new followed link from name.com is worth to rankings, from its Site Strength and the kind of link on offer. It is not a price, and it does not predict what a link will do for a particular site: relevance to that site moves it between half and one and a quarter times.
- Traffic figures come from a third-party traffic source, named with its date in the evidence box above; no one outside a site sees its analytics.

Compiled from [bklink.uk](https://bklink.uk/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) audits · maintained by [Palash Bagchi](https://mxverify.uk/about) · updated 27 September 2026

---

Source: mxverify, "name.com backlink value: $199 per link — mxverify", https://mxverify.uk/publications/name.com (retrieved 2026-09-27). How every figure is worked out: https://mxverify.uk/methodology