--- title: "paddle.com backlink value: $386 per link — mxverify" url: https://mxverify.uk/publications/paddle.com description: "A followed link from paddle.com is worth $386 by BV 2.7 (link type C). Not yet audited. Hosted on Amazon AWS (US). Domain registered 1998." site: mxverify generated: 2026-09-30T04:35:18.028Z --- mxverify · valued # paddle.com backlink value and site report Its domain was registered in 1998. Last updated 30 September 2026 · [Visit paddle.com](https://paddle.com/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) [Compare](https://mxverify.uk/compare/paddle.com#add) Show paddle.com's BV badge on your site The badge shows what a link from paddle.com is worth, as this report does, and updates by itself. It links to this report. Embed code (HTML) Copied Paste it where the badge should appear. It is a plain link and image: no script runs on your site. ## Backlink value · what one new followed link from paddle.com is worth to rankings [BV **$386** per link · level C · strength 75](https://bklink.uk/methodology?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report#bv) **Relevance to the linked site moves it** **$193** unrelated ×0.5 **$482** same topic ×1.25 **By the kind of link it gives** - A editorial $778 - B guest, sponsored $389 - C neutralised $78 - D network $39 Priced on a blend of link types: A 36% · B 19% · C 46% → ×0.5. [How BV is worked out](https://mxverify.uk/publications/paddle.com#bv-detail) · BV 2.7 · not a price anyone charges **2.6M** monthly visits +6.9% since Jun 2026 **285.5K** from organic search 11% of visits **[15,252](https://mxverify.uk/publications/paddle.com#links-in)** sites link to it 2,972 of them nofollow **[1998](https://mxverify.uk/publications/registered/1990s)** domain registered 28 years ago **[1.3 s](https://mxverify.uk/publications/paddle.com#tech)** page load for real users (LCP) passes Core Web Vitals **[0%](https://mxverify.uk/publications/paddle.com#reading)** of its own links nofollow in the articles we read **Monthly visits** Jun 2026: 2.5M visits; Jul 2026: 2.6M visits; Aug 2026: 2.6M visits **Where visitors come from** Direct 63%, Referrals 11%, Organic search 11%, Email 8.4%, Social 3.6% - Direct **63%** - Referrals **11%** - Organic search **11%** - Email **8.4%** - Social **3.6%** - Other channels **2.9%** Organic search, in green, is the traffic BV prices on. **Top countries** - United States 25% - Germany 11% - China 9.5% - United Kingdom 4.5% - India 4.2% - Other countries 45% ## Links to this site Links other sites have made to paddle.com, from outside link indexes: not the links placed on it that bklink audits. **15,252** websites link to it 2,972 of them with nofollow links **991.6K** links in all, from those websites about 65 per website · first seen 2019 **6** spam score of its links 0–100, the linking pages' average **10,899** IP addresses they link from 5,347 subnets **Where the links sit:** 3.8% in the article or main content of the linking page, 53% in its header, menu, sidebar or footer · 32% in no page section the index could name, the rest in other sections; of the 855.1K links it sorted by where they sit Sources: link counts and spam score from a third-party backlink index, read 30 September 2026; the chart grows by one reading a month. BV prices on none of these. ## Links placed here No link placed on paddle.com has been audited yet. [An audit on bklink.uk](https://bklink.uk/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) checks each one — still there, followed or not, where it sits — and marks this report audited. ## How it links out **100%** of its links followed **10** links to other sites **10** articles read Followed 100% Fair sample Read 30 Sept 2026 · [the full reading](https://mxverify.uk/publications/paddle.com#reading) ## Tech stack - [Built onNext.js](https://mxverify.uk/publications/cms/nextjs) - [Served byCloudflare](https://mxverify.uk/publications/tech/cloudflare) - [Served byNetlify](https://mxverify.uk/publications/tech/netlify) ### Publisher signals - ✗ Author bylines: none marked up on the homepage - ✓ About page: linked from the homepage - ✗ Editorial policy: not linked from the homepage - ✗ Contact page: not linked from the homepage Structured data: WebSite, Organization, ImageObject, ContactPoint, Place, PostalAddress +1. The homepage only; BV does not price on these. ### Page speed Chrome users, 28 days to 28 Sept 2026: LCP 1.3 s · INP 99 ms · CLS 0.00 — passes Core Web Vitals. Source: Chrome UX Report (Google), CC BY 4.0. Each pill opens every site with a report that shares it. Sources: homepage read 30 Sept 2026. ## Domain and hosting - **Domain registered**: [22 May 1998](https://mxverify.uk/publications/registered/1990s) - **Content category**: [technology](https://mxverify.uk/publications/category/technology) - **Server address**: 3.33.186.135 - **Hosting network**: Amazon AWS · AS16509 · US ## Similar sites Matched on subject, kind of site and language. Never a site on the same server or network. - [l.dang.ai BV $127 · level A A Technology](https://mxverify.uk/publications/l.dang.ai) - [www.indietool.io BV $108 · level B B Technology](https://mxverify.uk/publications/www.indietool.io) - [polar.sh BV $189 · level C C Technology](https://mxverify.uk/publications/polar.sh) - [suggix.com BV $48 · level B B Technology](https://mxverify.uk/publications/suggix.com) - [scoutforge.net BV $21 · level B · nofollow C Technology](https://mxverify.uk/publications/scoutforge.net) - [openlaunch.ai BV $64 · level B B Technology](https://mxverify.uk/publications/openlaunch.ai) More like it: [Level C sites](https://mxverify.uk/publications/level/c) · [Sites where a link is worth $250 to $499](https://mxverify.uk/publications/value/250-499) · [Technology sites](https://mxverify.uk/publications/category/technology) · [Sites built on Next.js](https://mxverify.uk/publications/cms/nextjs) · [Sites registered in the 1990s](https://mxverify.uk/publications/registered/1990s) How to use this report 3 ways to use these figures - **Price check.** BV puts one new followed link from paddle.com at $386 (level C), priced on a blend of link types (A 36% · B 19% · C 46%): $193 to an unrelated site (×0.5), $482 to a same-topic site (×1.25). A followed editorial link (level A) would be worth up to $778 before relevance. A quote far above $97 for a level C link pays for what BV does not measure. · [Backlink value](https://mxverify.uk/publications/paddle.com#value) · [what this means](https://mxverify.uk/guide#use) - **Qualification and risk.** Its Site Strength is 75 / 100; the link it usually gives is mostly level C — usually neutralised (a press-release, syndicated, profile or forum link). In the 10 articles we read, 0% of the links to other sites are nofollow, sponsored or ugc. The spam score of its links is 6 (0–100, the linking pages' average), not paddle.com's own. · [How BV is worked out](https://mxverify.uk/publications/paddle.com#bv-detail) · [what this means](https://mxverify.uk/guide#levels) - **Traffic reality check.** Set any traffic claim beside the Aug 2026 estimate: 2.6M monthly visits, 11% from organic search (285.5K). Visits rose 6.9% from Jun 2026 to Aug 2026. Its top keyword by Visits (est.) is “paddle”, about 149.8K a month; the ad value beside it is the whole market's. · [Traffic in detail](https://mxverify.uk/publications/paddle.com#traffic) · [what this means](https://mxverify.uk/guide#traffic) What each figure means, and what it cannot tell you: [How to read a site report](https://mxverify.uk/guide). How BV is worked out Site Strength 75 / 100 · level C · each factor and link type A followed editorial link from paddle.com would be worth up to $778 under BV 2.7, before relevance: its Site Strength is 75 out of 100. The link it usually gives is level C, worth about $386 — and relevance to the site it points to moves that between $193 and $482. - **Site Strength**: **75** / 100, in steps of 5 · half the site's authority rating, half its organic traffic on a log scale; 100 is the strongest site on the web. Traffic: 285.5K estimated monthly organic visits, as of 30 September 2026. - **Worth up to**: $778 · a followed editorial link at this strength, before relevance (×0.5 unrelated to ×1.25 same topic) — see [how it is calculated](https://mxverify.uk/backlink-value#how) - **Usual link type**: Mostly level C — usually neutralised · A 36%, B 19%, C 46% → ×0.5 (each level's factor below, weighted by those shares) Read by Jev from our own reading of paddle.com's homepage and 10 articles. No link placed here has been audited yet. - **Relevance to your site**: ×1 · neutral here; in an audit it runs from ×0.5 (unrelated) to ×1.25 (same topic) - **BV score**: **$386** per link - **Domain registered**: 22 May 1998 · shown for context; BV does not price on age, but a domain registered in the last 30 days is never priced as not in Google ### A link from paddle.com, by link type The same site is worth very different amounts depending on the link it gives you. This is what each level is worth here. | Level | What it is | Factor | Value | | --- | --- | --- | --- | | A — Counted | An editorial citation: the site linked because it is useful to its readers. | ×1 | $778 | | B — May be discounted | A guest, sponsored or placed article, or a product or tool directory listing. | ×0.5 | $389 | | C — Usually neutralised | A press release or syndicated copy, a forum post, profile, footer or sidebar link — and any nofollow link. | ×0.1 | $78 | | D — Network | A site on a server whose sites show footprints of one owner, a link farm, or machine-generated pages. | ×0.05 | $39 | How paddle.com links out: the full reading 10 articles read · each link counted Read by mxverify on 30 September 2026: the homepage and 10 articles (10 from across its sitemap). This is our own reading of the site, not a vendor's figure, and it is what places a new link on the A–D scale until links placed here are audited. Fair sample 10 links to other sites across 10 articles published May 2021 – Jul 2023. Strong takes six or more articles and thirty or more links, spread over at least two months where the articles are dated. **Links its articles make to other sites** - Followed 100% - Nofollow 0% - Sponsored 0% - User-generated (ugc) 0% 10 links to other sites across 10 articles, share buttons left out. **What its homepage offers** No guest-post, sponsored-post or advertising pages linked from the homepage. Runs on Next.js. ### Articles read | Article | Published | Words | Links out | Followed | Says | | --- | --- | --- | --- | --- | --- | | [Golden Ticket Giveaway - Key Terms \| Paddle](https://www.paddle.com/legal/golden-ticket-giveaway-terms?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | — | 460 | 0 | 0 | — | | [FastSpring vs Stripe \| Choosing the best platform in 2026](https://www.paddle.com/alternatives/fastspring-vs-stripe?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | — | 1,548 | 0 | 0 | — | | [SaaS market updates for July 17, 2023 \| SaaS growth remains slower, but steady at 11.4%](https://www.paddle.com/blog/b2b-saas-index-market-update-july-2023?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | Jul 2023 | 912 | 3 | 3 | — | | [What is cost-plus pricing? Definition, Formula, & Examples](https://www.paddle.com/blog/cost-plus-pricing?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | May 2021 | 1,753 | 2 | 2 | — | | [How a rapidly-growing AI SaaS business, quso.ai, used Paddle to future-proof its international growth](https://www.paddle.com/customers/ai-saas-business-uses-paddle-to-future-proof-growth?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | — | 1,331 | 1 | 1 | — | | [Guide to compound annual growth rate: CAGR formula, benefits & limitations](https://www.paddle.com/resources/compound-annual-growth-rate?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | Oct 2022 | 1,508 | 1 | 1 | — | | [Boosting SaaS operating margins for efficiency in 2024 \| SaaS Happy Hour \| Paddle + Vertice](https://www.paddle.com/events/webinars/boosting-saas-operating-margins-for-efficiency-in-2024-vertice?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | — | 151 | 3 | 3 | — | | [Can I contact my customers from Audience? - Help Center - Paddle](https://www.paddle.com/help/manage/your-customers/can-i-contact-my-customers-from-audience?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | — | 78 | 0 | 0 | — | | [Braintree OAuth Error - Help Center - Paddle](https://www.paddle.com/help/profitwell-metrics/setup/get-started/braintree-o-auth?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | — | 173 | 0 | 0 | — | | [How to install the ProfitWell Retain Snippets - Help Center - Paddle](https://www.paddle.com/help/profitwell-metrics/retain/install-engagement-snippet/how-to-install-the-profit-well-js-snippet?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | — | 505 | 0 | 0 | — | Jev, the model that judges every link in a bklink audit, reads these pages as a site whose links are mostly level **A** — A 97%, B 2.0%, C 1.0%, D 0%. Put together with what kind of site it is, how established it is, whether it sells placements and how it links out, a new link here is priced as A 36%, B 19%, C 46%, D 0%. Jev reads it as a publication (54%), established as a source (70%), and not selling guest, sponsored or paid posts (94%). Traffic in detail engagement, top keywords, AI assistants Modelled estimates for Aug 2026, as of 30 September 2026: site-wide, all visitors, not analytics measured on the site itself. - **#21,496** global rank - **#15,619** rank in US - **35%** bounce rate - **3.5** pages per visit - **4m 34s** time on site **Every channel** - Organic search 11% - Direct 63% - Referrals 11% - Social 3.6% - AI assistants 1.2% - Email 8.4% - Paid 1.6% - Affiliate and other 0.0% Share of all visits. Organic search is highlighted: it is the traffic BV prices on. **Top search keywords** | Keyword | Searches / mo | CPC | Ad value / mo | Visits (est.) | | --- | --- | --- | --- | --- | | [paddle](https://mxverify.uk/keywords/paddle) | 271.4K | $2.00 | $542.7K | 149.8K | | [lemon squeezy](https://mxverify.uk/keywords/lemon-squeezy) | 125.4K | $4.98 | $624.6K | 4,340 | | [paddle payment](https://mxverify.uk/keywords/paddle-payment) | 4,270 | $3.00 | $12.8K | 3,730 | | [paddle payments](https://mxverify.uk/keywords/paddle-payments) | 3,160 | $22.12 | $69.9K | 2,210 | | [paddle.com](https://mxverify.uk/keywords/paddle-com) | 1,900 | $5.67 | $10.8K | 2,160 | Ad value: what a month of the keyword's searches would cost as search ads (searches × cost per click) — what advertisers pay for it, not how hard it is to rank for. Visits (est.): the traffic estimate's own figure for the keyword on this site, which behaves like visits a month, not an amount of money. Each keyword opens the list of sites where it is a top search keyword. ### AI assistants AI assistants sent about **32.3K** visits in Aug 2026 — 1.2% of all visits. Each assistant's share of those visits, by month: ChatGPT Gemini Perplexity ChatGPT: Jun 2026 91%, Jul 2026 90%, Aug 2026 52%; Gemini: Jun 2026 3.9%, Jul 2026 3.4%, Aug 2026 18%; Perplexity: Jun 2026 2.3%, Jul 2026 0%, Aug 2026 3.8% | Assistant | Jun 2026 | Jul 2026 | Aug 2026 | | --- | --- | --- | --- | | ChatGPT | 91% | 90% | 52% | | Gemini | 3.9% | 3.4% | 18% | | Perplexity | 2.3% | 0% | 3.8% | Third-party traffic estimates. BV uses only the organic-search figure. Server and network 0 other publications on the server · 453 on the network No other publication in the directory runs on 3.33.186.135. 453 publications are on the same hosting network (Amazon AWS, AS16509) — a cloud platform hosting millions of unrelated sites, so that is no sign of a connection. Amazon AWS is a cloud platform hosting millions of unrelated sites, so sharing it says nothing about who runs a site. The count is shown; the sites are not listed. Where each figure comes from 8 figures, their sources and dates | Figure | Source | What it covers | | --- | --- | --- | | [Backlink value](https://mxverify.uk/publications/paddle.com#value) | BV 2.7 | Site Strength × link type; link type from our reading of the site | | [Links placed here](https://mxverify.uk/publications/paddle.com#links) | bklink audits | None audited yet | | [How it links out](https://mxverify.uk/publications/paddle.com#reading) | Read by mxverify | 10 links to other sites in 10 articles, published May 2021 – Jul 2023; read 30 Sept 2026 Fair sample | | [Traffic](https://mxverify.uk/publications/paddle.com#traffic) | Third-party estimates | Modelled estimates for Aug 2026, site-wide and for all visitors, as of 30 Sept 2026 | | [Links to this site](https://mxverify.uk/publications/paddle.com#links-in) | Third-party backlink index | 15,252 linking sites, read 30 Sept 2026; one reading a month | | [Authority](https://mxverify.uk/publications/paddle.com#value) | Ahrefs Domain Rating | Half of Site Strength, shown in steps of 5, as of 30 Sept 2026; the rating itself is not shown | | [Server and network](https://mxverify.uk/publications/paddle.com#server) | DNS and ASN registry | 3.33.186.135 · Amazon AWS | | [Domain age](https://mxverify.uk/publications/paddle.com#hosting) | Domain registry (RDAP) | Registered 22 May 1998 | Limitations: what this report does not show 4 stated plainly - No link on this publication has been audited yet, so nothing here describes how its links behave. - A link that is followed is not necessarily a link search engines value; this record does not measure rankings or traffic. - The BV score is what one new followed link from paddle.com is worth to rankings, from its Site Strength and the kind of link on offer. It is not a price, and it does not predict what a link will do for a particular site: relevance to that site moves it between half and one and a quarter times. - Traffic figures come from a third-party traffic source, named with its date in the evidence box above; no one outside a site sees its analytics. Compiled from [bklink.uk](https://bklink.uk/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) audits · maintained by [Palash Bagchi](https://mxverify.uk/about) · updated 30 September 2026 --- Source: mxverify, "paddle.com backlink value: $386 per link — mxverify", https://mxverify.uk/publications/paddle.com (retrieved 2026-09-30). How every figure is worked out: https://mxverify.uk/methodology