---
title: "Backlink Value & Traffic Report for wordpress.com"
url: https://mxverify.uk/publications/wordpress.com
description: "A followed link from wordpress.com is worth $634 by BV 2.8 (link type C). Not yet audited. Hosted on AUTOMATTIC (US). Domain registered 2000."
site: mxverify
generated: 2026-10-03T05:27:18.724Z
---

mxverify · valued

# Backlink value and traffic report for wordpress.com

Its domain was registered in 2000.

Last updated 03 October 2026 · [Visit wordpress.com](https://wordpress.com/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report)

[Compare](https://mxverify.uk/compare/wordpress.com#add)

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## Backlink value · what one new followed link from wordpress.com is worth to rankings

[BV **$634** per link · level C · strength 90](https://bklink.uk/methodology?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report#bv)

**Relevance to the linked site moves it**

**$317** unrelated ×0.5 **$793** same topic ×1.25

**By the kind of link it gives**

- A editorial $1,477
- B guest, sponsored $739
- C neutralised $148
- D network $74

Priced on a blend of link types: A 25% · B 25% · C 49% → ×0.43.

[How BV is worked out](https://mxverify.uk/publications/wordpress.com#bv-detail) · BV 2.8 · not a price anyone charges

**121.7M** monthly visits −6.1% since Jun 2026

**58.8M** from organic search 48% of visits

**#349** global rank

**[2000](https://mxverify.uk/publications/registered/2000s)** domain registered 26 years ago

**[3.8 s](https://mxverify.uk/publications/wordpress.com#tech)** page load for real users (LCP) does not pass Core Web Vitals

**[0%](https://mxverify.uk/publications/wordpress.com#reading)** of its own links nofollow in the articles we read

More like it: [Forum, profile and PR backlink sites](https://mxverify.uk/publications/level/c) · [High-value backlink sites](https://mxverify.uk/publications/value/500-plus) · [WordPress websites](https://mxverify.uk/publications/cms/wordpress) · [2000s websites](https://mxverify.uk/publications/registered/2000s)

**Monthly visits**

Jun 2026: 129.6M visits; Jul 2026: 125.3M visits; Aug 2026: 121.7M visits

**Where visitors come from**

Organic search 48%, Direct 34%, Referrals 7.2%, Social 7.0%, Paid 1.5%

- Organic search **48%**
- Direct **34%**
- Referrals **7.2%**
- Social **7.0%**
- Paid **1.5%**
- Other channels **2.4%**

Organic search, in green, is the traffic BV prices on.

**Top countries**

- United States 26%
- India 4.9%
- United Kingdom 4.9%
- Brazil 4.7%
- Spain 3.9%
- Other countries 55%

## Links to this site

Link counts for wordpress.com are fetched at the next daily update, usually by 05:00 UTC, and shown here from then.

## Links placed here

No link placed on wordpress.com has been audited yet. [An audit on bklink.uk](https://bklink.uk/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) checks each one — still there, followed or not, where it sits — and marks this report audited.

This report's link to wordpress.com is nofollow. It is followed only when the site's owner audits wordpress.com's own backlinks on bklink.uk, chooses to publish it and proves the site is theirs — for 90 days from each audit. [When a link here is followed](https://mxverify.uk/methodology#followed-links)

## How it links out

**100%** of its links followed

**100** links to other sites

**10** articles read

Followed 100%

Strong sample Read 3 Oct 2026 · [the full reading](https://mxverify.uk/publications/wordpress.com#reading)

## Tech stack

- [Built onWordPress](https://mxverify.uk/publications/cms/wordpress)

### Page speed

Chrome users, 28 days to 1 Oct 2026: LCP 3.8 s · INP 127 ms · CLS 0.03 — does not pass Core Web Vitals. Source: Chrome UX Report (Google), CC BY 4.0.

## Domain and hosting

- **Domain registered**: [03 March 2000](https://mxverify.uk/publications/registered/2000s)
- **Server address**: 192.0.78.9
- **Hosting network**: AUTOMATTIC · AS2635 · US

How to use this report 3 ways to use these figures

- **Price check.** BV puts one new followed link from wordpress.com at $634 (level C), priced on a blend of link types (A 25% · B 25% · C 49%): $317 to an unrelated site (×0.5), $793 to a same-topic site (×1.25). A followed editorial link (level A) would be worth up to $1,477 before relevance. A quote far above $185 for a level C link pays for what BV does not measure. · [Backlink value](https://mxverify.uk/publications/wordpress.com#value) · [what this means](https://mxverify.uk/guide#use)
- **Qualification and risk.** Its Site Strength is 90 / 100; the link it usually gives is mostly level C — usually neutralised (a press-release, syndicated, profile or forum link). In the 10 articles we read, 0% of the links to other sites are nofollow, sponsored or ugc. · [How BV is worked out](https://mxverify.uk/publications/wordpress.com#bv-detail) · [what this means](https://mxverify.uk/guide#levels)
- **Traffic reality check.** Set any traffic claim beside the Aug 2026 estimate: 121.7M monthly visits, 48% from organic search (58.8M). Visits fell 6.1% from Jun 2026 to Aug 2026. Its top keyword by Visits (est.) is “wordpress”, about 675.8K a month; the ad value beside it is the whole market's. · [Traffic in detail](https://mxverify.uk/publications/wordpress.com#traffic) · [what this means](https://mxverify.uk/guide#traffic)

What each figure means, and what it cannot tell you: [How to read a site report](https://mxverify.uk/guide).

How BV is worked out Site Strength 90 / 100 · level C · each factor and link type

A followed editorial link from wordpress.com would be worth up to $1,477 under BV 2.8, before relevance: its Site Strength is 90 out of 100. The link it usually gives is level C, worth about $634 — and relevance to the site it points to moves that between $317 and $793.

- **Site Strength**: **90** / 100, in steps of 5 · half the site's authority rating, half its organic traffic on a log scale; 100 is the strongest site on the web. Traffic: 58.8M estimated monthly organic visits, as of 3 October 2026.
- **Worth up to**: $1,477 · a followed editorial link at this strength, before relevance (×0.5 unrelated to ×1.25 same topic) — see [how it is calculated](https://mxverify.uk/backlink-value#how)
- **Usual link type**: Mostly level C — usually neutralised · A 25%, B 25%, C 49% → ×0.43 (each level's factor below, weighted by those shares) Read by Jev from our own reading of wordpress.com's homepage and 10 articles. No link placed here has been audited yet.
- **Relevance to your site**: ×1 · neutral here; in an audit it runs from ×0.5 (unrelated) to ×1.25 (same topic)
- **BV score**: **$634** per link
- **Domain registered**: 3 March 2000 · shown for context; BV does not price on age, but a domain registered in the last 30 days is never priced as not in Google

### A link from wordpress.com, by link type

The same site is worth very different amounts depending on the link it gives you. This is what each level is worth here.

| Level | What it is | Factor | Value |
| --- | --- | --- | --- |
| A — Counted | An editorial citation: the site linked because it is useful to its readers. | ×1 | $1,477 |
| B — May be discounted | A guest, sponsored or placed article, or a product or tool directory listing. | ×0.5 | $739 |
| C — Usually neutralised | A press release or syndicated copy, a forum post, profile, footer or sidebar link — and any nofollow link. | ×0.1 | $148 |
| D — Network | A site on a server whose sites show footprints of one owner, a link farm, or machine-generated pages. | ×0.05 | $74 |

How wordpress.com links out: the full reading 10 articles read · each link counted

Read by mxverify on 3 October 2026: the homepage and 10 articles (4 from its feed, 6 from across its sitemap). This is our own reading of the site, not a vendor's figure, and it is what places a new link on the A–D scale until links placed here are audited.

Strong sample 100 links to other sites across 10 articles published Sept 2018 – Oct 2026. Strong takes six or more articles and thirty or more links, spread over at least two months where the articles are dated.

**Links its articles make to other sites**

- Followed 100%
- Nofollow 0%
- Sponsored 0%
- User-generated (ugc) 0%

100 links to other sites across 10 articles, share buttons left out.

**What its homepage offers**

No guest-post, sponsored-post or advertising pages linked from the homepage.

Runs on WordPress.com.

### Articles read

| Article | Published | Words | Links out | Followed | Says |
| --- | --- | --- | --- | --- | --- |
| [WordPress.com Changelog: WordPress.com's Growing AI Toolbox](https://wordpress.com/blog/2026/10/02/changelog-growing-ai-toolbox/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | Oct 2026 | 32 | 0 | 0 | — |
| [How Much Does a Website Really Cost? Year One vs. Year Two](https://wordpress.com/blog/2026/10/02/website-cost/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | Oct 2026 | 25 | 0 | 0 | — |
| [OpenStation: Your WordPress Admin in One Browser Tab](https://wordpress.com/blog/2026/10/01/openstation/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | Oct 2026 | 24 | 0 | 0 | — |
| [What Your Holiday Customers Are Already Telling You](https://wordpress.com/blog/2026/09/30/ecommerce-expo-2026/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | Sept 2026 | 29 | 0 | 0 | — |
| [Compare WordPress.com vs. Medium for Your New Site](https://wordpress.com/compare/wordpress-vs-medium/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | Sept 2018 | 604 | 16 | 16 | — |
| [Compare WordPress.com vs. Blogger for Your New Site](https://wordpress.com/compare/wordpress-vs-blogger/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | Apr 2019 | 511 | 16 | 16 | — |
| [Compare WordPress.com vs GoDaddy](https://wordpress.com/compare/wordpress-vs-godaddy/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | Apr 2023 | 2,069 | 16 | 16 | — |
| [Paint the Web with WordPress.com](https://wordpress.com/paint-the-web/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | Jun 2023 | 548 | 16 | 16 | — |
| [Hire an SEO Expert With WordPress.com and Fiverr](https://wordpress.com/hire-seo-expert/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | Aug 2024 | 487 | 20 | 20 | — |
| [Expert Help: Find a WordPress.com Agency Today](https://wordpress.com/hire-an-expert/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) | Apr 2025 | 1,846 | 16 | 16 | — |

Jev, the model that judges every link in a bklink audit, reads these pages as a site whose links are mostly level **A** — A 76%, B 16%, C 8.0%, D 0%. Put together with what kind of site it is, how established it is, whether it sells placements and how it links out, a new link here is priced as A 25%, B 25%, C 49%, D 0%.

Jev reads it as a publication (55%), established as a source (51%), and not selling guest, sponsored or paid posts (92%).

Traffic in detail engagement, top keywords, AI assistants

Modelled estimates for Aug 2026, as of 3 October 2026: site-wide, all visitors, not analytics measured on the site itself.

- **#349** global rank
- **#406** rank in US
- **63%** bounce rate
- **3.0** pages per visit
- **3m 28s** time on site

**Every channel**

- Organic search 48%
- Direct 34%
- Referrals 7.2%
- Social 7.0%
- AI assistants 1.2%
- Email 1.1%
- Paid 1.5%
- Affiliate and other 0.1%

Share of all visits. Organic search is highlighted: it is the traffic BV prices on.

**Top search keywords**

| Keyword | Searches / mo | CPC | Ad value / mo | Visits (est.) |
| --- | --- | --- | --- | --- |
| [wordpress](https://mxverify.uk/keywords/wordpress) | 1.1M | $1.38 | $1.5M | 675.8K |
| [wordpress login](https://mxverify.uk/keywords/wordpress-login) | 85.4K | $1.38 | $117.9K | 76.4K |
| [yandere simulator](https://mxverify.uk/keywords/yandere-simulator) | 670.3K | $0.59 | $395.5K | 55.6K |
| [saccsiv](https://mxverify.uk/keywords/saccsiv) | 9,320 | $1.16 | $10.8K | 33.9K |
| [word press](https://mxverify.uk/keywords/word-press) | 50K | $1.59 | $79.5K | 27.7K |

Ad value: what a month of the keyword's searches would cost as search ads (searches × cost per click) — what advertisers pay for it, not how hard it is to rank for. Visits (est.): the traffic estimate's own figure for the keyword on this site, which behaves like visits a month, not an amount of money. Each keyword opens the list of sites where it is a top search keyword.

### AI assistants

AI assistants sent about **1.4M** visits in Aug 2026 — 1.2% of all visits. Each assistant's share of those visits, by month:

ChatGPT Gemini Claude

ChatGPT: Jun 2026 37%, Jul 2026 45%, Aug 2026 67%; Gemini: Jun 2026 18%, Jul 2026 19%, Aug 2026 20%; Claude: Jun 2026 21%, Jul 2026 17%, Aug 2026 10%

| Assistant | Jun 2026 | Jul 2026 | Aug 2026 |
| --- | --- | --- | --- |
| ChatGPT | 37% | 45% | 67% |
| Gemini | 18% | 19% | 20% |
| Claude | 21% | 17% | 10% |

Third-party traffic estimates. BV uses only the organic-search figure.

Server and network 0 other publications on the server · 265 on the network

No other publication in the directory runs on 192.0.78.9. 265 publications are on the same hosting network (AUTOMATTIC, AS2635) — a cloud platform hosting millions of unrelated sites, so that is no sign of a connection.

AUTOMATTIC is a cloud platform hosting millions of unrelated sites, so sharing it says nothing about who runs a site. The count is shown; the sites are not listed.

Where each figure comes from 7 figures, their sources and dates

| Figure | Source | What it covers |
| --- | --- | --- |
| [Backlink value](https://mxverify.uk/publications/wordpress.com#value) | BV 2.8 | Site Strength × link type; link type from our reading of the site |
| [Links placed here](https://mxverify.uk/publications/wordpress.com#links) | bklink audits | None audited yet |
| [How it links out](https://mxverify.uk/publications/wordpress.com#reading) | Read by mxverify | 100 links to other sites in 10 articles, published Sept 2018 – Oct 2026; read 3 Oct 2026 Strong sample |
| [Traffic](https://mxverify.uk/publications/wordpress.com#traffic) | Third-party estimates | Modelled estimates for Aug 2026, site-wide and for all visitors, as of 3 Oct 2026 |
| [Authority](https://mxverify.uk/publications/wordpress.com#value) | Ahrefs Domain Rating | Half of Site Strength, shown in steps of 5, as of 3 Oct 2026; the rating itself is not shown |
| [Server and network](https://mxverify.uk/publications/wordpress.com#server) | DNS and ASN registry | 192.0.78.9 · AUTOMATTIC |
| [Domain age](https://mxverify.uk/publications/wordpress.com#hosting) | Domain registry (RDAP) | Registered 3 Mar 2000 |

Limitations: what this report does not show 4 stated plainly

- No link on this publication has been audited yet, so nothing here describes how its links behave.
- A link that is followed is not necessarily a link search engines value; this record does not measure rankings or traffic.
- The BV score is what one new followed link from wordpress.com is worth to rankings, from its Site Strength and the kind of link on offer. It is not a price, and it does not predict what a link will do for a particular site: relevance to that site moves it between half and one and a quarter times.
- Traffic figures come from a third-party traffic source, named with its date in the evidence box above; no one outside a site sees its analytics.

Compiled from [bklink.uk](https://bklink.uk/?utm_source=mxverify.uk&utm_medium=referral&utm_campaign=site-report) audits · maintained by [Palash Bagchi](https://mxverify.uk/about) · updated 03 October 2026

---

Source: mxverify, "Backlink Value & Traffic Report for wordpress.com", https://mxverify.uk/publications/wordpress.com (retrieved 2026-10-03). How every figure is worked out: https://mxverify.uk/methodology
