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Site report · valued

google.com favicongoogle.com

Its domain was registered in 1997.

Last updated 25 September 2026 · Visit google.com

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Where each figure comes from

FigureSourceWhat it covers
Backlink valueBV 2.1Site Strength × link type; link type C: a search engine, where the links on offer are listings, profiles or user posts
Links bought herebklink auditsNone audited yet
How it links outRead by mxverify10 links to other sites in 10 articles; read 25 Sept 2026 Fair sample
TrafficTabAPIEstimated visits for Aug 2026, as of 25 Sept 2026
AuthorityAhrefs Domain RatingHalf of Site Strength, shown in steps of 5, as of 25 Sept 2026; the rating itself is not shown
Server and networkDNS and ASN registry172.217.18.110 · Google Cloud
Domain ageDomain registry (RDAP)Registered 15 Sept 1997

Backlink value

bklinkBV$183per link · level C · strength 95

A followed editorial link from google.com would be worth up to $1,829 under BV 2.1, before relevance: its Site Strength is 95 out of 100. The link it usually gives is a listing, profile or user post (level C), since google.com is a search engine — worth about $183 — and relevance to the site it points to moves that between $91 and $229.

Site Strength
95 / 100, in steps of 5 · half the site's authority rating, half its organic traffic on a log scale; 100 is the strongest site on the web. Traffic: estimated monthly organic visits, TabAPI, 25 September 2026.
Worth up to
$1,829 · a followed editorial link at this strength, before relevance (×0.5 unrelated to ×1.25 same topic) — see how it is calculated
Usual link type
Level C — usually neutralised → ×0.1
google.com is a search engine, not a publication: nobody buys or earns an article on it, so the links a site can get there are listings, profiles or user posts — level C. The table below lists the links it can give, and what each is worth.
Relevance to your site
×1 · neutral here; in an audit it runs from ×0.5 (unrelated) to ×1.25 (same topic)
BV score
$183 per link
Domain registered
15 September 1997 · shown for context; BV does not price on age

A link from google.com, by the kind of link it can give

google.com is a search engine, not a publication, so the links it gives are not articles. These are the ones it can give, on the same A–D scale, at its strength.

LinkWhat it isLevelValue
Featured by the companyA case study, customer story or official blog post that links to you — earned, and rare.A · ×1$1,829
Business or map listingYour business listed on the search engine's own maps, local or directory pages.C · ×0.1$183
A page it hosts for usersA site, group or forum page anyone can make on the search engine's own services.C · ×0.1$183
Search results and adsNot a backlink: results change with every search, ads are paid, and neither passes link equity.Not a backlink$0

How google.com links out

Read by mxverify on 25 September 2026: the homepage and 10 articles (10 from across its sitemap). This is our own reading of the site, not a vendor's figure, and it is what places a new link on the A–D scale until links bought here are audited.

Fair sample 10 links to other sites across 10 articles. Strong takes six or more articles and thirty or more links, spread over at least two months where the articles are dated.

Links its articles make to other sites
  • Followed100%
  • Nofollow0%
  • Sponsored0%
  • User-generated (ugc)0%

10 links to other sites across 10 articles, share buttons left out.

What its homepage offers

No guest-post, sponsored-post or advertising pages linked from the homepage.

Articles read

ArticleWordsLinks outFollowedSays
Curb Free with Cory Lee | Google for Publishers40611—
Ice Cream Conversations | Google for Publishers28911—
Iowa Girl Eats | Google for Publishers1,19011—
Mel's Kitchen Cafe | Google for Publishers62100—
Of Life and Lisa | Google for Publishers61511—
The Mom Trotter | Google for Publishers68600—
Try Hard Guides | Google for Publishers96211—
World Surf League | Google for Publishers29400—
Your Free Career Test | Google for Publishers1,00655—
Google for Publishers - Submit Your Story | Google for Publishers61600—

Jev, the model that judges every link in a bklink audit, reads these pages as a site whose links are mostly level A — A 79%, B 17%, C 4.0%, D 0%. Put together with what kind of site it is, how established it is, whether it sells placements and how it links out, a new link here is priced as A 0%, B 0%, C 100%, D 0%.

Jev reads it as a publication (65%), major as a source (39%), and not selling guest, sponsored or paid posts (90%).

Traffic

Traffic estimates for Aug 2026 from TabAPI, as of 25 September 2026.

86.6Bmonthly visits+1.9% since Jun 2026
606.1Mfrom organic search0.7% of visits
#1global rank
#1rank in US
Monthly visits
Jun 2026: 84,940,150,026 visits84.9BJun 2026Jul 2026: 86,958,861,491 visits87BJul 2026Aug 2026: 86,589,884,275 visits86.6BAug 2026
Where visitors come from
  • Organic search0.7%
  • Direct92%
  • Referrals1.7%
  • Social2.8%
  • AI assistants0.5%
  • Email0.9%
  • Paid0.8%
  • Affiliate and other0.0%

Share of all visits. Organic search is highlighted: it is the traffic BV prices on.

Top countries
  • United States24%
  • Japan6.0%
  • India5.7%
  • Brazil5.1%
  • United Kingdom3.6%
  • Other countries56%
Top search keywords
KeywordSearches / moCPCTraffic value
gemini120.3M$0.30$175.6M
google maps69.2M$0.39$106.3M
gmail114.8M$1.65$91.7M
maps48.7M$0.23$52.8M
google38.8M$0.85$50.4M

Traffic value: what the keyword's visits would cost as search ads, per month.

AI assistants

AI assistants sent about 476.2M visits in Aug 2026 — 0.5% of all visits. Each assistant's share of those visits, by month:

ChatGPTClaudeDeepSeek

0%50%100%Jun 2026Jul 2026Aug 2026ChatGPT, Jun 2026: 41% of AI-assistant visitsChatGPT, Jul 2026: 42% of AI-assistant visitsChatGPT, Aug 2026: 51% of AI-assistant visitsChatGPT 51%Claude, Jun 2026: 31% of AI-assistant visitsClaude, Jul 2026: 32% of AI-assistant visitsClaude, Aug 2026: 33% of AI-assistant visitsClaude 33%DeepSeek, Jun 2026: 9.6% of AI-assistant visitsDeepSeek, Jul 2026: 12% of AI-assistant visitsDeepSeek, Aug 2026: 12% of AI-assistant visitsDeepSeek 12%
AssistantJun 2026Jul 2026Aug 2026
ChatGPT41%42%51%
Claude31%32%33%
DeepSeek9.6%12%12%

Traffic estimates by TabAPI. BV uses only the organic-search figure.

No link bought on google.com has been audited yet. An audit on bklink.uk checks each one — still there, followed or not, where it sits — and marks this report audited.

Hosting

Server address
172.217.18.110
Hosting network
Google Cloud · AS15169
Server country
US
Domain registered
15 September 1997

Server and network

No other publication in the directory runs on 172.217.18.110. 8 publications are on the same hosting network (Google Cloud, AS15169) — a cloud platform hosting millions of unrelated sites, so that is no sign of a connection.

0other publications on the same server
8on the same hosting network

Google Cloud is a cloud platform hosting millions of unrelated sites, so sharing it says nothing about who runs a site. The count is shown; the sites are not listed.

What this report does not show

Compiled from bklink.uk audits · maintained by Palash Bagchi · updated 25 September 2026