mxverify / categories

Sites where “categories” is a top search keyword

One site on record lists “categories” among the searches that send it the most visitors, by traffic estimates. It is searched about 673K times a month on Google, worldwide (Google Ads, Sept 2026), at about $1.31 a click in search ads: a month of its searches would cost about $881.6K as search ads. Each site checked on the backlink value checker adds its top five search keywords, so this list grows as sites are checked.

Keyword intelligence

673KGoogle monthly search volume+22% on Sept 2025

+7%Last 3 months vs 3 beforesteady

67/100Demand scoremoderate

31/100Keyword difficulty (US)possible

InformationalSearch intentwants to learn

$1.31Google Ads cost per clicktop-of-page bids $0.43–$4.74

31.3KThird-party estimated keyword demandSept 2026

1Sites getting visits from itSept 2026

What the data says

Demand is up on the year, now levelling off: Google searches for “categories” rose 22% (550K to 673K) from Oct 2025 to Sept 2026.
The listed site takes about 3,530 visits a month from “categories”, 11% of its 31.3K searches (traffic estimates). The other 89% goes to sites not on record here, or ends without a click.
At $1.31 a click (Google Ads), the listed sites' 3,530 visits a month from “categories” would cost about $4,624 as search ads. That is what the traffic would cost to buy, not what it earns.
The two sources differ about 21 times for Sept 2026: Google Ads counts 673K searches, the traffic estimates 31.3K. Read each for its trend, not as an exact count.

1Demand

Search demand, month by month

Google monthly search volume (Google Ads, worldwide)Third-party estimated keyword demand (right axis)

Every month's figures

	Oct 2024	Nov 2024	Dec 2024	Jan 2025	Feb 2025	Mar 2025	Apr 2025	May 2025	Jun 2025	Jul 2025	Aug 2025	Sept 2025	Oct 2025	Nov 2025	Dec 2025	Jan 2026	Feb 2026	Mar 2026	Apr 2026	May 2026	Jun 2026	Jul 2026	Aug 2026	Sept 2026
Google monthly search volume (Google Ads, worldwide)	550K	550K	550K	550K	450K	550K	550K	550K	550K	550K	550K	550K	550K	550K	550K	550K	450K	550K	550K	550K	550K	550K	550K	673K
Third-party estimated keyword demand (right axis)	—	—	—	—	—	—	—	—	—	—	—	—	—	—	—	—	—	—	—	—	—	—	—	31.3K

Google monthly search volume: Google Ads, worldwide, read 9 Nov 2026. Third-party estimated keyword demand is a separate source, many times apart in size, so it has its own axis at the right: read the two lines for their trends.

2Who gets the traffic

Share of the visits, Sept 2026

Site	Share	Visits	As ads	DR	Linking sites
clevergoat.com	100%	3,530	$4,624	42	606

Each site's latest estimate of its visits from this keyword; “As ads”: those visits at its cost per click, what they would cost to buy; DR: Ahrefs Domain Rating; linking sites: sites linking to it (third-party link index).

Where these sites' visitors are

United States35%
United Kingdom16%
Australia9%
New Zealand5%
Canada5%
Other countries30%

The listed sites' own visitors by country (all their traffic), weighted by each site's visits from this keyword: their audience, not where the keyword is searched.

Phones and computers

Phones67%
Computers and tablets33%

Page loads of the listed sites by Chrome users (Chrome UX Report), weighted by each site's visits from this keyword: a site's device mix, not the keyword's. No source gives a keyword's device split.

3Ranking competition

31/100Keyword difficulty (US)possible

40/100Ranking easecontested

DR 42First page, median Ahrefs DR

91Linking sites per top-ten pageaverage, US

On Google's page:AI OverviewPeople also askImagesRelated searches

Google's first page, United States

#	Site	Page title	DR	BV
1	categories.clevergoat.comlisted here	Categories \| Daily Word Guessing Game - CleverGoat	42	—
2	lexiloot.app	Ultimate Categories List for any letter and game	15	—
3	categories.clevergoat.comlisted here	Community Games - CleverGoat - Categories	42	—
4	play.google.com	Categories - Word Associations – Apps on Google Play	100	—
5	games.dailymail.co.uk	Categories - Free Online Game	91	—
6	categories.clevergoat.comlisted here	Account - Categories \| Daily Word Guessing Game - CleverGoat	42	—
7	youtube.com	Categories game!	99	—

Google's results for “categories” in the United States, in English, read 9 Nov 2026. DR: Ahrefs Domain Rating; “—”: Ahrefs gives no rating. BV: what a new followed link from a site with a report on mxverify is worth (its report says what the figure rests on).

Keyword difficulty is 31 of 100 for US results: possible on the vendor's scale.
clevergoat.com holds 3 of Google's top 7 results for “categories”: Google treats it as a search for that site.
1 of the sites listed here is in Google's US top 7: clevergoat.com (#1, #3, #6).
The first page's median Ahrefs DR is 42; the lowest-rated result, lexiloot.app at #2, has DR 15: a weak site already ranks on page one.
The top ten pages have about 91 linking sites each on average (US results, third-party link index).
Google shows an AI Overview for “categories”, citing 7 sites: it sits above the results and takes clicks from them.

4Intent and related searches

Informational: wants to learn
The searcher's goal, as a third-party keyword database classifies it (US).

Google's related searches

Categories game
Categories list
Categories examples
Categories NYT
Topic categories list
Categories archive
Categories game topics
Different categories

Questions people ask

What are the game categories?
What does the word "categories" mean?
What are some categories for an alphabet game for adults?
What are some categories that start with the letter "E"?

Keywords the same sites get visits from

categories game 1 of these sites · 1 site in all
star battle 1 of these sites · 1 site in all
word grid 1 of these sites · 1 site in all
wordgrid 1 of these sites · 1 site in all

Keywords the listed sites also get visits from, the most shared first: linked by the same sites' traffic, not by meaning.

5Opportunity

67/100 · Demand score, moderate

How much searching there is and what advertisers pay for it.

Searches	97	673K a month · weight 40%
Year	57	+22% since Sept 2025 · weight 20%
Momentum	57	last 3 months +7% on the 3 before · weight 20%
Commercial	26	$1.31 a click (Google Ads) · weight 20%

40/100 · Ranking ease, contested

How open Google's first page is: 100 minus its difficulty and strength.

Keyword difficulty	69	31 of 100 (US) · weight 50%
First-page strength	58	median Ahrefs DR 42 · weight 50%
One site's results	57	clevergoat.com holds 3 of 7; ease capped at 40 · weight 0%

What to do with it

Treat it as a brand search: Google answers “categories” with the brand's own pages, so a third-party page competes for what is left; Google's related searches show the angles people take: “Categories game”, “Categories list”, “Categories examples”.
Google answers part of it in an AI Overview: the pages it cites get a link above the results.

A business score needs your own figures (conversion, deal value) and is not made here. Scores are fixed formulas over the figures shown; they are not Google's.

6Sources

Google monthly search volume, Google Ads cost per click, bids and paid competition: Google Ads, worldwide, read 9 Nov 2026.
Third-party estimated keyword demand, cost per click and each site's visits (est.): third-party traffic estimates, Sept 2026.
Keyword difficulty, intent, SERP features, top-ten links: a third-party keyword database, United States, read 9 Nov 2026.
Google's first page, AI Overview, related searches: Google search, United States, read 9 Nov 2026.
DR: Ahrefs Domain Rating. Linking sites: a third-party link index.
Phones and computers: Chrome UX Report.

Tiles, findings, scores and actions are worked out from the figures on this page by fixed rules.

Site	Report	Visits (est.)	Month
clevergoat.com	Valued	3,530	Sept 2026

Listed A–Z. A top search keyword is one of the searches that bring a site the most visitors, by estimate. It is not a position in Google, and the order here is not a ranking. Visits (est.): the traffic estimate's own figure for the keyword on that site, which behaves like visits a month, not an amount of money (2026-09-29: it had been shown in dollars). Ad value is what advertisers pay for the keyword — its searches × cost per click — not how hard it is to rank for. This page is kept out of search results until 15 sites share the keyword.

Searches, cost per click and ad value above: Google Ads, worldwide. Sites and their visits: third-party traffic estimates, Sept 2026. The traffic estimates' own searches figure for the keyword is in the section below; the two sources often differ several times over.