mxverify / ncaa

Sites where “ncaa” is a top search keyword

2 sites on record list “ncaa” among the searches that send them the most visitors, by traffic estimates. It is searched about 550K times a month on Google, worldwide (Google Ads, Sept 2026), at about $3.00 a click in search ads: a month of its searches would cost about $1.7M as search ads. Each site checked on the backlink value checker adds its top five search keywords, so this list grows as sites are checked.

Keyword intelligence

550KGoogle monthly search volumeno change since Oct 2025

−46%Last 3 months vs 3 beforefalling

61/100Demand scoremoderate

99/100Keyword difficulty (US)very hard

InformationalSearch intentwants to learn

$3.00Google Ads cost per clicktop-of-page bids $0.91–$2.83

196.3KThird-party estimated keyword demandSept 2026

2Sites getting visits from itSept 2026

What the data says

Demand is softening: Google searches for “ncaa” held steady at about 550K from Oct 2025 to Sept 2026; the last three months averaged 320.3K, 46% below the three before.
Searches peak in Mar 2026 (2.7M) and are lowest in Jul 2026 (165K), a 16.6× swing within the year: time content to be indexed before the peak.
The 2 listed sites take about 3,620 visits a month from “ncaa”, 2% of its 196.3K searches (traffic estimates). The other 98% goes to sites not on record here, or ends without a click.
counton2.com takes 72% of the listed sites' visits from “ncaa”: one site holds most of this keyword's traffic.
At $3.00 a click (Google Ads), the listed sites' 3,620 visits a month from “ncaa” would cost about $10.9K as search ads; counton2.com's alone about $7,830. That is what the traffic would cost to buy, not what it earns.

1Demand

Search demand, month by month

Google monthly search volume (Google Ads, worldwide)Third-party estimated keyword demand (right axis)

Every month's figures

	Oct 2025	Nov 2025	Dec 2025	Jan 2026	Feb 2026	Mar 2026	Apr 2026	May 2026	Jun 2026	Jul 2026	Aug 2026	Sept 2026
Google monthly search volume (Google Ads, worldwide)	550K	673K	673K	823K	450K	2.7M	1.2M	301K	246K	165K	246K	550K
Third-party estimated keyword demand (right axis)	—	—	—	—	—	—	—	—	—	—	—	196.3K

Google monthly search volume: Google Ads, worldwide, read 1 Nov 2026. Third-party estimated keyword demand is a separate source, many times apart in size, so it has its own axis at the right: read the two lines for their trends.

2Who gets the traffic

Share of the visits, Sept 2026

Site	Share	Visits	As ads	DR	Linking sites
counton2.com	72%	2,610	$7,830	73	12.8K
wfxrtv.com	28%	1,010	$3,030	69	9,770

Each site's latest estimate of its visits from this keyword; “As ads”: those visits at its cost per click, what they would cost to buy; DR: Ahrefs Domain Rating; linking sites: sites linking to it (third-party link index). The sites getting its visits range from DR 69 to 73.

Where these sites' visitors are

United States90%
Canada1%
India1%
Mexico1%
Brazil1%
Other countries6%

The listed sites' own visitors by country (all their traffic), weighted by each site's visits from this keyword: their audience, not where the keyword is searched.

Phones and computers

Phones70%
Computers and tablets30%

Page loads of the listed sites by Chrome users (Chrome UX Report), weighted by each site's visits from this keyword: a site's device mix, not the keyword's. No source gives a keyword's device split.

3Ranking competition

99/100Keyword difficulty (US)very hard

8/100Ranking easehard

DR 86First page, median Ahrefs DR

2,570Linking sites per top-ten pageaverage, US

On Google's page:People also askTop storiesPerspectivesRelated searchesImagesAI Overview

Google's first page, United States

#	Site	Page title	DR
1	ncaa.com	UCLA	84
2	ncaa.com	NCAA College Football FBS Standings	84
3	ncaa.com	FCS College Football - Home	84
4	ncaa.org	NCAA Division III Athletics, Financial Aid & Championships	86
5	youtube.com	NCAA	99
6	ncaa.com	Schools	84
7	ncaa.org	NCAA Division I Initial Eligibility Requirements	86
8	ncaa.org	March Madness	86
9	sports.yahoo.com	NCAAF News, Scores, Standings, Schedules, Videos and ...	94

Google's results for “ncaa” in the United States, in English, read 1 Nov 2026. DR: Ahrefs Domain Rating; “—”: Ahrefs gives no rating.

Keyword difficulty is 99 of 100 for US results: very hard on the vendor's scale.
ncaa.com holds 4 of Google's top 9 results for “ncaa”: Google treats it as a search for that site.
None of the 2 sites listed here is in Google's US top 9 for “ncaa”.
The first page's median Ahrefs DR is 86; the lowest-rated result, ncaa.com at #1, has DR 84.
The top ten pages have about 2,570 linking sites each on average (US results, third-party link index).
Google shows an AI Overview for “ncaa”, citing 7 sites: it sits above the results and takes clicks from them.

4Intent and related searches

Informational: wants to learn
The searcher's goal, as a third-party keyword database classifies it (US).

Google's related searches

NCAA Eligibility Center
NCAA championships football
Ncaa football National Championship 2026
Division 3 NCAA
Ncaa National Championship 2025 Football
NCAA national championship 2027
NCAA Division 1 requirements for schools
NCAA headquarters

Keywords the listed sites also get visits from, the most shared first: linked by the same sites' traffic, not by meaning.

5Opportunity

61/100 · Demand score, moderate

How much searching there is and what advertisers pay for it.

Searches	95	550K a month · weight 40%
Year	50	+0% since Oct 2025 · weight 20%
Momentum	4	last 3 months −46% on the 3 before · weight 20%
Commercial	60	$3.00 a click (Google Ads) · weight 20%

8/100 · Ranking ease, hard

How open Google's first page is: 100 minus its difficulty and strength.

Keyword difficulty	1	99 of 100 (US) · weight 50%
First-page strength	14	median Ahrefs DR 86 · weight 50%
One site's results	56	ncaa.com holds 4 of 9; ease capped at 40 · weight 0%

What to do with it

Treat it as a brand search: Google answers “ncaa” with the brand's own pages, so a third-party page competes for what is left; Google's related searches show the angles people take: “NCAA Eligibility Center”, “NCAA championships football”, “Ncaa football National Championship 2026”.
Study counton2.com: it takes 72% of the listed sites' visits from “ncaa”; its report shows which of its traffic comes from search.
Google answers part of it in an AI Overview: the pages it cites get a link above the results.
The listed sites take 2% of its searches: most of the traffic goes to sites not on record here.

A business score needs your own figures (conversion, deal value) and is not made here. Scores are fixed formulas over the figures shown; they are not Google's.

6Sources

Google monthly search volume, Google Ads cost per click, bids and paid competition: Google Ads, worldwide, read 1 Nov 2026.
Third-party estimated keyword demand, cost per click and each site's visits (est.): third-party traffic estimates, Sept 2026.
Keyword difficulty, intent, SERP features, top-ten links: a third-party keyword database, United States, read 1 Nov 2026.
Google's first page, AI Overview, related searches: Google search, United States, read 1 Nov 2026.
DR: Ahrefs Domain Rating. Linking sites: a third-party link index.
Phones and computers: Chrome UX Report.

Tiles, findings, scores and actions are worked out from the figures on this page by fixed rules.

Site	Report	Visits (est.)	Month
counton2.com	Audited	2,610	Sept 2026
wfxrtv.com	Audited	1,010	Sept 2026

Listed A–Z. A top search keyword is one of the searches that bring a site the most visitors, by estimate. It is not a position in Google, and the order here is not a ranking. Visits (est.): the traffic estimate's own figure for the keyword on that site, which behaves like visits a month, not an amount of money (2026-09-29: it had been shown in dollars). Ad value is what advertisers pay for the keyword — its searches × cost per click — not how hard it is to rank for. This page is kept out of search results until 15 sites share the keyword.

Searches, cost per click and ad value above: Google Ads, worldwide. Sites and their visits: third-party traffic estimates, Sept 2026. The traffic estimates' own searches figure for the keyword is in the section below; the two sources often differ several times over.