mxverifyWhat a link is worth
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Backlink value and traffic report for bilibili.com

In short: A new followed link from bilibili.com is worth about $691 to rankings by BV 2.9 (level B, Site Strength 90 of 100); BV is an estimate, not a price anyone charges. It gets about 1.2B visits a month, 10% from organic search, down 5.4% since Jul 2026. No link placed on it has been audited.

Organisation: Bilibili: online video platform and mobile app; People's Republic of China; since 2009. Wikidata · First recorded 03 November 2026 · Last updated 03 November 2026 · Visit bilibili.com

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Backlink value · what one new followed link from bilibili.com is worth to rankings

bklinkBV$691per link · level B · strength 90
reading confidenceCouldn't read

Our reader could not open bilibili.com: it refused us or did not answer in time. Its BV takes the usual link type until a later reading gets in.

Thin evidence. No links checked, pages not yet read: estimated from authority and traffic, with the link type assumed. Priced 6 Nov 2026.

Relevance to the linked site moves it

$346 unrelated ×0.5$864 same topic ×1.25

By the kind of link it gives
  • A editorial$1,477
  • B guest, sponsored$739
  • C neutralised$148
  • D network$74

Priced on a blend of link types: B 92% · C 8% → ×0.47.

How BV is worked out · Free API · BV 2.9 · not a price anyone charges

1.2Bmonthly visits−5.4% since Jul 2026
124.3Mfrom organic search10% of visits
#25global rank
95,055sites link to it19,971 of them nofollow
2004domain registeredexpires Oct 2031
1.8 spage load for real users (LCP)does not pass Core Web Vitals
Monthly visits
Jul 2026: 1,289,414,571 visits1.3BJul 2026Aug 2026: 1,313,957,707 visits1.3BAug 2026Sept 2026: 1,219,445,805 visits1.2BSept 2026
Where visitors come from
Organic search: 10%Direct: 83%Referrals: 4.4%Social: 2.0%AI assistants: 0.3%Email: 0.1%Paid: 0.5%Affiliate and other: 0.0%10%organic

Organic search, in green, is the traffic BV prices on.

Top countries

Where it ranks on Google

On the first page 1 keyword

Google, United States, English, read November 2026 and refreshed monthly by mxverify. Only the keywords mxverify tracks are read, so bilibili.com may rank for many others.

How it links out

bilibili.com did not let our reader in on 3 Nov 2026, so its link type is set by fixed rules until a later reading succeeds.

Read 3 Nov 2026 · the full reading

Domain and hosting

Domain registered
21 October 2004
Registration expires
21 October 2031
Record last changed
29 December 2021
Server address
47.103.24.173
Hosting network
ALIBABA-CN-NET · AS37963 · CN

Tech stack

Page speed

Chrome users, 28 days to 1 Nov 2026: LCP 1.8 s · INP 70 ms · CLS 0.17 — does not pass Core Web Vitals. Data from the Chrome UX Report (Google), CC BY 4.0.

Devices: desktop only among Chrome page loads, same 28 days; too few phone visits for Chrome to report.

Sources: ad load from a web technology index, 05 Nov 2026.

Similar sites

Matched on the subject the two sites share. Never a site on the same server or network.

How to use this report

3 ways to use these figures
  • Price check. BV puts one new followed link from bilibili.com at $691 (level B), priced on a blend of link types (B 92% · C 8%), for a linked site outside the piracy niche: $346 to an unrelated site (×0.5), $864 to a same-topic site (×1.25). A followed editorial link (level A) would be worth up to $1,477 before relevance. A quote far above $864 for the link it usually gives, to a site outside the piracy niche, pays for what BV does not measure. A link from it to a site in the piracy niche is not capped: about $739, or $923 on the same topic. · Backlink value · what this means
  • Qualification and risk. Its Site Strength is 90 / 100; the link it usually gives is mostly level B — may be discounted (a guest, sponsored or listed link). BV applies the high-risk niche cap: it is 8% likely a piracy site, and a link from such a site to an unrelated one is discounted. The spam score of its links is 27 (0–100, the linking pages' average), not bilibili.com's own. · How BV is worked out · what this means
  • Traffic reality check. Set any traffic claim beside the Sept 2026 estimate: 1.2B monthly visits, 10% from organic search (124.3M). Visits fell 5.4% from Jul 2026 to Sept 2026. · Traffic in detail · what this means

What each figure means, and what it cannot tell you: How to read a site report.

Quick answers about bilibili.com

8 questions answered

What is a link from bilibili.com worth?

BV, mxverify's backlink value, is an estimate of what one new followed link from a site is worth to rankings: by BV 2.9, a new followed link from bilibili.com is worth about $691 (level B, for a linked site outside its high-risk niche). Relevance moves it: $346 to an unrelated site, $864 to a same-topic site.

In short: a link from bilibili.com is worth about $691 to rankings, up to $864 on the same topic.

Source: mxverify BV 2.9 methodology

Is a link from bilibili.com worth placing?

That depends on the kind of link: by BV 2.9, a link from bilibili.com is worth $1,477 as an editorial citation (level A), $739 as a guest, sponsored or listed link (level B), $148 as a press-release, syndicated, profile or forum link (level C), $74 as a network link (level D), before relevance. A price far above $864 for a level B link pays for something BV does not measure, such as the site's own readers.

Source: mxverify BV 2.9 methodology

How does bilibili.com's BV compare with other sites?

At about $691 a link, bilibili.com is in the “$500 or more” value band, with 48 of the 4,444 sites valued on mxverify. No site is in a higher band.

In short: bilibili.com is in the highest value band of the 4,444 sites valued on mxverify.

Source: mxverify's own directory, counted at the last daily update

How much traffic does bilibili.com get?

bilibili.com gets about 1.2B visits a month (Sept 2026), by a modelled estimate of all its visitors, not analytics measured on the site. 10% of them (124.3M) come from organic search. Visits fell 5.4% from Jul 2026 to Sept 2026.

In short: bilibili.com draws about 1.2B visits a month, down 5.4% since Jul 2026.

Source: third-party traffic estimate, Sept 2026

Does bilibili.com pass Core Web Vitals?

No: real Chrome users see bilibili.com's largest content load in 1.8 s (LCP), and at least one vital reported for it is not at Google's good level. The figures are from the Chrome UX Report (CC BY 4.0), the 75th percentile of real visits. Core Web Vitals describe how a page feels to its visitors; BV does not use them.

In short: bilibili.com does not pass Core Web Vitals on real-user data.

Source: Chrome UX Report, 28 days to 1 Nov 2026; web.dev: Web Vitals

How old is bilibili.com?

The domain bilibili.com was registered in 2004, 22 years ago.

Source: the public registration record; RFC 9083: RDAP JSON responses

Has bilibili.com been audited?

No link placed on bilibili.com has been audited yet, so this report shows no rates for how its links behave. Its backlink value comes from site-level figures (its authority rating, traffic and our reading of its articles), not from audited placements.

In short: bilibili.com's report is valued, not audited.

How BV is worked out

Site Strength 90 / 100 · level B · each factor and link type

A followed editorial link from bilibili.com would be worth up to $1,477 under BV 2.9, before relevance: its Site Strength is 90 out of 100. The link it usually gives is level B, worth about $691 — and relevance to the site it points to moves that between $346 and $864.

Site Strength
90 / 100 (how Site Strength is worked out). Traffic: 124.3M estimated monthly organic visits, as of 3 November 2026.
Worth up to
$1,477 · before relevance — how it is calculated
Usual link type
Mostly level B — may be discounted · B 92%, C 8% → ×0.47 (each level's factor below, weighted by those shares)
We could not read this site's pages — it blocked our reader or did not answer — and no link placed here has been audited, so the default for a link inside an article applies. The table below shows the other levels. It is 8% likely a piracy site, going by what traffic data reports about it: its title, description and top searches. BV 2.9 values a link from it for a buyer outside piracy: search engines discount a link from such a site to an unrelated one, so it is at most level C with that probability, as in an audit. A buyer in piracy is not capped: about $739 a link.
Relevance to your site
×1 · neutral here (range in an audit)
BV score
$691 per link
Domain registered
21 October 2004 · shown for context (how age is used)

A link from bilibili.com, by link type

A link from bilibili.com at each level. What each level means.

LevelFactorValue
A — Counted×1$1,477
B — May be discounted×0.5$739
C — Usually neutralised×0.1$148
D — Network×0.05$74

How bilibili.com links out: the full reading

the site did not let our reader in

We could not read bilibili.com's pages when it was valued on 3 November 2026 — the site blocked our reader or did not answer — so its link type is set by fixed rules until a later reading succeeds.

Traffic in detail

engagement, top keywords, AI assistants

Modelled estimates for Sept 2026, as of 3 November 2026: site-wide, all visitors, not analytics measured on the site itself.

#25global rank
#2rank in CN
16%bounce rate
12.3pages per visit
17m 26stime on site
Every channel

Share of all visits. Organic search is highlighted: it is the traffic BV prices on.

Top search keywords
KeywordSearches / moCPCAd value / moVisits (est.)
bilibili9.1M$0.64$5.8M7.5M
哔哩哔哩550K$0.93$511.5K2.7M
bili368K$0.38$139.8K779.4K
b站301K$1.97$593K702.6K
blbl33.1K$1.08$35.7K283.7K

Searches, CPC and ad value: Google Ads, worldwide, its latest month, where it has the keyword; † third-party traffic estimates where it does not (the two often differ several times over). Ad value: what a month of the keyword's searches would cost as search ads (searches × cost per click) — what advertisers pay for it, not how hard it is to rank for. Visits (est.): the traffic estimate's own figure for the keyword on this site, which behaves like visits a month, not an amount of money. Each keyword opens the list of sites where it is a top search keyword.

AI assistants

AI assistants sent about 3.3M visits in Sept 2026 — 0.3% of all visits. Each assistant's share of those visits, by month:

ChatGPTGeminiDeepSeek

0%50%100%Jul 2026Aug 2026Sept 2026ChatGPT, Jul 2026: 69% of AI-assistant visitsChatGPT, Aug 2026: 94% of AI-assistant visitsChatGPT, Sept 2026: 88% of AI-assistant visitsGemini, Jul 2026: 14% of AI-assistant visitsGemini, Aug 2026: 1.6% of AI-assistant visitsGemini, Sept 2026: 1.4% of AI-assistant visitsDeepSeek, Jul 2026: 6.6% of AI-assistant visitsDeepSeek, Aug 2026: 1.7% of AI-assistant visitsDeepSeek, Sept 2026: 0.8% of AI-assistant visits
AssistantJul 2026Aug 2026Sept 2026
ChatGPT69%94%88%
Gemini14%1.6%1.4%
DeepSeek6.6%1.7%0.8%

Third-party traffic estimates. BV uses only the organic-search figure.

Server and network

0 other publications on the server · 3 on the network

Its domain was registered in 2004.

mxverify looked up bilibili.com's address: no other publication in the directory runs on 47.103.24.173. 3 publications are on the same hosting network (ALIBABA-CN-NET, AS37963).

Publications on the same hosting network

The same provider, not the same machine — hosts put unrelated sites side by side.

Where each figure comes from

8 figures, their sources and dates
FigureSourceWhat it covers
Backlink valueBV 2.9Site Strength × link type; link type at the default until the site is read or audited
Links placed herebklink auditsNone audited yet
How it links outRead by mxverifyThe site did not let our reader in (3 Nov 2026)
TrafficThird-party estimatesModelled estimates for Sept 2026, site-wide and for all visitors, as of 3 Nov 2026
Links to this siteThird-party backlink index95,055 linking sites, read 5 Nov 2026; one reading a month
AuthorityAhrefs Domain RatingHalf of Site Strength, shown in steps of 5, as of 6 Nov 2026; the rating itself is not shown
Server and networkmxverify's DNS and ASN lookup47.103.24.173 · ALIBABA-CN-NET
Domain ageDomain registry (RDAP)Registered 21 Oct 2004

Limitations: what this report does not show

2 stated plainly
  • No link on this publication has been audited yet, so nothing here describes how its links behave.
  • bilibili.com gives more than one kind of link (B 92% · C 8%), so BV prices a blend of them: an editorial link there would be worth $1,477 and a guest or sponsored one $739, before relevance.

What every report's figures can and cannot tell you: how to read a report.

Compiled from bklink.uk audits · maintained by Palash Bagchi · updated 03 November 2026