What a link is worthmxverify · valued
Backlink value and traffic report for canva.com
In short: A new followed link from canva.com is worth about $739 to rankings by BV 2.9 (level B, Site Strength 90 of 100); BV is an estimate, not a price anyone charges. It gets about 946.2M visits a month, 21% from organic search, up 15% since Jul 2026. No link placed on it has been audited.
The badge shows what a link from canva.com is worth, as this report does, and updates by itself. It links to this report.
Backlink value · what one new followed link from canva.com is worth to rankings
BV$739per link · level B · strength 90reading confidenceCouldn't read
Our reader could not open canva.com: it refused us or did not answer in time. Its BV takes the usual link type until a later reading gets in.
Thin evidence. No links checked, pages not yet read: estimated from authority and traffic, with the link type assumed.
$369 unrelated ×0.5$923 same topic ×1.25
- Direct63%
- Organic search21%
- Referrals4.5%
- Social4.2%
- Paid3.0%
- Other channels4.5%
Links to this site
Links other sites have made to canva.com, from outside link indexes: not the links placed on it that bklink audits.
Where the links sit: 15% in the article or main content of the linking page, 5.8% in its header, menu, sidebar or footer
Pages in Google: about 3,540,000
What Google shows for site:canva.com — the first 10 pages
- Canva Engineering Blog
- Canva Status
- Canva Trust & Security Portal | Powered by SafeBase
- Canva Originals | Official Canva Wearables & Collectibles
- Canva: Visual Suite for alle
- Canva
- Draw: Free Online Drawing Tool
- Canva Careers: Join our mission to empower the world to ...
- Canva Originals | Coleccionables y prendas oficiales de Canva
- Canva: um Kit de Criação Visual para todos
Links placed here
No link placed on canva.com has been audited yet. An audit on bklink.uk checks each one — still there, followed or not, where it sits — and marks this report audited.
How it links out
canva.com did not let our reader in on 31 Oct 2026, so its link type is set by fixed rules until a later reading succeeds.
Tech stack
Page speed
Chrome users, 28 days to 29 Oct 2026: LCP 4.1 s · INP 353 ms · CLS 0.09 — does not pass Core Web Vitals.
Devices: 14% phone · 84% desktop · 1% tablet — share of Chrome page loads, same 28 days.
Domain and hosting
- Domain registered
- 05 May 2001
- Server address
- 108.138.199.69
- Hosting network
- Amazon AWS
How to use this report
- Price check. BV puts one new followed link from canva.com at $739 (level B): $369 to an unrelated site (×0.5), $923 to a same-topic site (×1.25). A followed editorial link (level A) would be worth up to $1,477 before relevance. A quote far above $923 for a level B link pays for what BV does not measure.
- Qualification and risk. Its Site Strength is 90 / 100; the link it usually gives is level B — may be discounted (a guest, sponsored or listed link). The spam score of its links is 4 (0–100, the linking pages' average), not canva.com's own.
- Traffic reality check. Set any traffic claim beside the Sept 2026 estimate: 946.2M monthly visits, 21% from organic search (196.8M). Visits rose 15% from Jul 2026 to Sept 2026. Its top keyword by Visits (est.) is “canvas”, about 2.6M a month; the ad value beside it is the whole market's.
Quick answers about canva.com
What is a link from canva.com worth?
BV, mxverify's backlink value, is an estimate of what one new followed link from a site is worth to rankings: by BV 2.9, a new followed link from canva.com is worth about $739 (level B). Relevance moves it: $369 to an unrelated site, $923 to a same-topic site.
In short: a link from canva.com is worth about $739 to rankings, up to $923 on the same topic.
Source: mxverify BV 2.9 methodology
Is a link from canva.com worth placing?
That depends on the kind of link: by BV 2.9, a link from canva.com is worth $1,477 as an editorial citation (level A), $739 as a guest, sponsored or listed link (level B), $148 as a press-release, syndicated, profile or forum link (level C), $74 as a network link (level D), before relevance. A price far above $923 for a level B link pays for something BV does not measure, such as the site's own readers.
Source: mxverify BV 2.9 methodology
How does canva.com's BV compare with other sites?
At about $739 a link, canva.com is in the “$500 or more” value band, with 30 of the 4,018 sites valued on mxverify. No site is in a higher band.
In short: canva.com is in the highest value band of the 4,018 sites valued on mxverify.
Source: mxverify's own directory, counted at the last daily update
How much traffic does canva.com get?
canva.com gets about 946.2M visits a month (Sept 2026), by a modelled estimate of all its visitors, not analytics measured on the site. 21% of them (196.8M) come from organic search. Visits rose 15% from Jul 2026 to Sept 2026.
In short: canva.com draws about 946.2M visits a month, up 15% since Jul 2026.
Does canva.com pass Core Web Vitals?
No: real Chrome users see canva.com's largest content load in 4.1 s (LCP), and at least one vital reported for it is not at Google's good level. The figures are from the Chrome UX Report (CC BY 4.0), the 75th percentile of real visits. Core Web Vitals describe how a page feels to its visitors; BV does not use them.
In short: canva.com does not pass Core Web Vitals on real-user data.
Source: Chrome UX Report, 28 days to 29 Oct 2026; web.dev: Web Vitals
How old is canva.com?
The domain canva.com was registered in 2001, 25 years ago.
Source: the public registration record; RFC 9083: RDAP JSON responses
How many sites link to canva.com?
465,029 websites link to canva.com, each counted once. 37,701 of them (8%) link with nofollow.
Has canva.com been audited?
No link placed on canva.com has been audited yet, so this report shows no rates for how its links behave. Its backlink value comes from site-level figures (its authority rating, traffic and our reading of its articles), not from audited placements.
In short: canva.com's report is valued, not audited.
How BV is worked out
A followed editorial link from canva.com would be worth up to $1,477 under BV 2.9, before relevance: its Site Strength is 90 out of 100. The link it usually gives is level B, worth about $739 — and relevance to the site it points to moves that between $369 and $923.
- Site Strength
- 90
- Worth up to
- $1,477
- Usual link type
- Level B — may be discounted → ×0.5
- Relevance to your site
- ×1
- BV score
- $739 per link
- Domain registered
- 5 May 2001
A link from canva.com, by link type
A link from canva.com at each level. What each level means.
| Level | Factor | Value |
|---|---|---|
| A — Counted | ×1 | $1,477 |
| B — May be discounted | ×0.5 | $739 |
| C — Usually neutralised | ×0.1 | $148 |
| D — Network | ×0.05 | $74 |
How canva.com links out: the full reading
We could not read canva.com's pages when it was valued on 31 October 2026 — the site blocked our reader or did not answer — so its link type is set by fixed rules until a later reading succeeds.
Traffic in detail
Modelled estimates for Sept 2026, as of 31 October 2026: site-wide, all visitors, not analytics measured on the site itself.
| Keyword | Searches / mo | CPC | Ad value / mo | Visits (est.) |
|---|---|---|---|---|
| canva | 185M | $1.17 | $216.5M | 80.3M |
| canvas | 185M | $1.17 | $216.5M | 2.6M |
| canva login | 5M | $0.46 | $2.3M | 1.2M |
| канва | 1.5M | $0.46 | $690K | 900.6K |
| キャンバ | 1.8M | $2.77 | $5.1M | 855.6K |
AI assistants
AI assistants sent about 14.4M visits in Sept 2026 — 1.5% of all visits. Each assistant's share of those visits, by month:
| Assistant | Jul 2026 | Aug 2026 | Sept 2026 |
|---|---|---|---|
| ChatGPT | 67% | 81% | 64% |
| Gemini | 13% | 15% | 13% |
| Claude | 4.7% | 1.8% | 11% |
canva.com's robots.txt asks 6 of the 10 AI crawlers below not to read the site, all of them ones that collect training data.
| Crawler | robots.txt |
|---|---|
| AI searchCrawls when an assistant searches the web for an answer | |
 ChatGPT OAI-SearchBot | Allowed |
 Claude Claude-SearchBot | Allowed |
 Perplexity PerplexityBot | Allowed |
| AI trainingCollects text to train AI models | |
 OpenAI GPTBot | Disallowed |
 Anthropic ClaudeBot | Disallowed |
 Google Google-Extended | Allowed |
 Apple Applebot-Extended | Disallowed |
 Meta Meta-ExternalAgent | Disallowed |
 ByteDance Bytespider | Disallowed |
 Common Crawl CCBot | Disallowed |
Server and network
Its domain was registered in 2001.
mxverify looked up canva.com's address: no other publication in the directory runs on 108.138.199.69. 478 publications are on the same hosting network (Amazon AWS, AS16509) — a cloud platform hosting millions of unrelated sites, so that is no sign of a connection.
Amazon AWS is a cloud platform hosting millions of unrelated sites, so sharing it says nothing about who runs a site. The count is shown; the sites are not listed.
Where each figure comes from
| Figure | Source | What it covers |
|---|---|---|
| Backlink value | BV 2.9 | Site Strength × link type; link type at the default until the site is read or audited |
| Links placed here | bklink audits | None audited yet |
| How it links out | Read by mxverify | The site did not let our reader in (31 Oct 2026) |
| Traffic | Third-party estimates | Modelled estimates for Sept 2026, site-wide and for all visitors, as of 31 Oct 2026 |
| Links to this site | Third-party backlink index | 465,029 linking sites, read 1 Nov 2026; one reading a month |
| Authority | Ahrefs Domain Rating | Half of Site Strength, shown in steps of 5, as of 31 Oct 2026; the rating itself is not shown |
| Server and network | mxverify's DNS and ASN lookup | 108.138.199.69 · Amazon AWS |
| Domain age | Domain registry (RDAP) | Registered 5 May 2001 |
Limitations: what this report does not show
- No link on this publication has been audited yet, so nothing here describes how its links behave.