What a link is worthmxverify / apple
Sites where “apple” is a top search keyword
2 sites on record list “apple” among the searches that send them the most visitors, by traffic estimates. It is searched about 45.5M times a month on Google, worldwide (Google Ads, Sept 2026), at about $0.15 a click in search ads: a month of its searches would cost about $6.8M as search ads. Each site checked on the backlink value checker adds its top five search keywords, so this list grows as sites are checked.
Keyword intelligence
45.5MGoogle monthly search volume+83% since Oct 2025
+35%Last 3 months vs 3 beforerising
72/100Demand scorestrong
100/100Keyword difficulty (US)very hard
InformationalSearch intentwants to learn
$0.15Google Ads cost per clicktop-of-page bids $0.08–$0.74
15.3MThird-party estimated keyword demand+106% vs Aug 2026
2Sites getting visits from it1 in Aug 2026
What the data says
- Demand is rising: Google searches for “apple” rose 83% (24.9M to 45.5M) from Oct 2025 to Sept 2026; the last three months averaged 27.5M, 35% above the three before.
- The listed sites' estimated visits from “apple” (18M a month) exceed its 15.3M searches: the estimates count visits from close searches too, so the listed sites take most of its traffic, not more than all of it.
- apple.com takes nearly all the listed sites' visits from “apple” (100%): the others barely register.
- From Aug 2026 to Sept 2026: apple.com gained most (8.1M → 18M visits); 1 site first got visits from it in Sept 2026.
- At $0.15 a click (Google Ads), the listed sites' 18M visits a month from “apple” would cost about $2.7M as search ads; apple.com's alone about $2.7M. That is what the traffic would cost to buy, not what it earns.
1Demand
Google monthly search volume (Google Ads, worldwide)Third-party estimated keyword demand
Every month's figures
| Oct 2025 | Nov 2025 | Dec 2025 | Jan 2026 | Feb 2026 | Mar 2026 | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sept 2026 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Google monthly search volume (Google Ads, worldwide) | 24.9M | 24.9M | 24.9M | 20.4M | 16.6M | 24.9M | 20.4M | 20.4M | 20.4M | 16.6M | 20.4M | 45.5M |
| Third-party estimated keyword demand | — | — | — | — | — | — | — | — | — | — | 7.4M | 15.3M |
2Who gets the traffic
apple.comwebrazzi.com
| Site | Share | Visits | As ads | DR | Linking sites |
|---|---|---|---|---|---|
| apple.com | 100% | 18M | $2.7M | 97 | 3.9M |
| webrazzi.com | 0% | 5,020 | $753 | 75 | 8,103 |
3Ranking competition
100/100Keyword difficulty (US)very hard
1/100Ranking easehard
DR 99First page, median Ahrefs DR
8,470Linking sites per top-ten pageaverage, US
On Google's page:Local packPerspectivesRelated searchesKnowledge panelImagesAI Overview
| # | Site | Page title | DR | BV |
|---|---|---|---|---|
| 1 | apple.co | https://apple.co/2JtTvjD | 91 | — |
| 2 | currently.att.yahoo.com | Apple Just Gave an Essential iPhone App a Clever New Ability | 94 | — |
| 3 | youtube.com | New Apple Devices Confirmed, News and Q&A! | 99 | — |
| 4 | youtube.com | Apple Unveils Two New iPhones: All the Details | 99 | — |
| 5 | youtube.com | Apple Launches New Mac Line-Up, 24-inch iMac & M3 Chips | 99 | — |
| 6 | fox59.com | These are the new Apple products revealed today | 79 | — |
| 7 | youtube.com | Apple keeps losing... Tim Cook leaving in 2026? | 99 | — |
| 8 | tech.yahoo.com | Say hello to the iPhone Air -- and the 7 other big products ... | 94 | — |
| 9 | youtube.com | How to get the best Black Friday deals for Apple products | 99 | — |
- Keyword difficulty is 100 of 100 for US results: very hard on the vendor's scale.
- youtube.com holds 5 of Google's top 9 results for “apple”: Google treats it as a search for that site.
- None of the 2 sites listed here is in Google's US top 9 for “apple”.
- The first page's median Ahrefs DR is 99; the lowest-rated result, fox59.com at #6, has DR 79.
- The top ten pages have about 8,470 linking sites each on average (US results, third-party link index).
- Google shows an AI Overview for “apple”, citing 6 sites: it sits above the results and takes clicks from them.
4Intent and related searches
Informational: wants to learn
5Opportunity
72/100 · Demand score, strong
| Searches | 100 | 45.5M a month · weight 40% |
| Year | 72 | +83% since Oct 2025 · weight 20% |
| Momentum | 85 | last 3 months +35% on the 3 before · weight 20% |
| Commercial | 3 | $0.15 a click (Google Ads) · weight 20% |
1/100 · Ranking ease, hard
| Keyword difficulty | 0 | 100 of 100 (US) · weight 50% |
| First-page strength | 1 | median Ahrefs DR 99 · weight 50% |
| One site's results | 44 | youtube.com holds 5 of 9; ease capped at 40 · weight 0% |
What to do with it
- Treat it as a brand search: Google answers “apple” with the brand's own pages, so a third-party page competes for what is left.
- Study apple.com: it takes 100% of the listed sites' visits from “apple”; its report shows which of its traffic comes from search.
- Watch apple.com: it gained most visits from it last month (8.1M → 18M).
- Google answers part of it in an AI Overview: the pages it cites get a link above the results.
6Sources
- Google monthly search volume, Google Ads cost per click, bids and paid competition: Google Ads, worldwide, read 1 Nov 2026.
- Third-party estimated keyword demand, cost per click and each site's visits (est.): third-party traffic estimates, Aug 2026 to Sept 2026.
- Keyword difficulty, intent, SERP features, top-ten links: a third-party keyword database, United States, read 1 Nov 2026.
- Google's first page, AI Overview, related searches: Google search, United States, read 1 Nov 2026.
- DR: Ahrefs Domain Rating. Linking sites: a third-party link index.
- Phones and computers: Chrome UX Report.
| Site | Report | Visits (est.) | Month |
|---|---|---|---|
| apple.com | Valued | 18M | Sept 2026 |
| webrazzi.com | Valued | 5,020 | Sept 2026 |