mxverify / build in public
Sites where “build in public” is a top search keyword
One site on record lists “build in public” among the searches that send it the most visitors, by traffic estimates. It is searched about 2,400 times a month on Google, worldwide (Google Ads, Sept 2026), at about $57.23 a click in search ads: a month of its searches would cost about $137.4K as search ads. Each site checked on the backlink value checker adds its top five search keywords, so this list grows as sites are checked.
Keyword intelligence
2,400Google monthly search volumeno change since Oct 2025
−11%Last 3 months vs 3 beforesteady
57/100Demand scoremoderate
26/100Keyword difficulty (US)easy
InformationalSearch intentwants to learn
$57.23Google Ads cost per clicktop-of-page bids $2.39–$23.76
2,250Third-party estimated keyword demandSept 2026
1Sites getting visits from itSept 2026
What the data says
- Demand is steady: Google searches for “build in public” held steady at about 2,400 from Oct 2025 to Sept 2026; the last three months averaged 2,567, 11% below the three before.
- The listed site takes about 690 visits a month from “build in public”, 31% of its 2,250 searches (traffic estimates). The other 69% goes to sites not on record here, or ends without a click.
- At $57.23 a click (Google Ads), the listed sites' 690 visits a month from “build in public” would cost about $39.5K as search ads. That is what the traffic would cost to buy, not what it earns.
1Demand
Google monthly search volume (Google Ads, worldwide)Third-party estimated keyword demand
Every month's figures
| Oct 2025 | Nov 2025 | Dec 2025 | Jan 2026 | Feb 2026 | Mar 2026 | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sept 2026 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Google monthly search volume (Google Ads, worldwide) | 2,400 | 3,600 | 2,400 | 2,900 | 2,400 | 2,900 | 2,900 | 2,900 | 2,900 | 2,900 | 2,400 | 2,400 |
| Third-party estimated keyword demand | — | — | — | — | — | — | — | — | — | — | — | 2,250 |
2Who gets the traffic
| Site | Share | Visits | As ads | DR | Linking sites |
|---|---|---|---|---|---|
| buildinpublic.com | 100% | 690 | $39.5K | 33 | 2,847 |
3Ranking competition
26/100Keyword difficulty (US)easy
42/100Ranking easecontested
DR 91First page, median Ahrefs DR
29Linking sites per top-ten pageaverage, US
On Google's page:AI OverviewPeople also askImagesRelated searches
| # | Site | Page title | DR |
|---|---|---|---|
| 1 | edwardsturm.com | Build in Public | 56 |
| 2 | reddit.com | What's the point of building in public? : r/ycombinator | 95 |
| 3 | dev.to | How to Build in Public as a Tech Professional | 91 |
| 4 | youtube.com | Build In Public with KP | 99 |
| 5 | dev.to | The Truth About 'Building in Public': What No One Tells You | 91 |
| 6 | medium.com | Don't Build in Public | 94 |
| 7 | wisp.blog | How to Get Started with Build in Public on X: A Complete ... | 70 |
| 8 | bolderagency.com | How to Successfully Build in Public: A Guide for Entrepreneurs | 39 |
- Keyword difficulty is 26 of 100 for US results: easy on the vendor's scale.
- dev.to has 2 results in Google's top 8 for “build in public”.
- None of the 1 sites listed here is in Google's US top 8 for “build in public”.
- The first page's median Ahrefs DR is 91; the lowest-rated result, bolderagency.com at #8, has DR 39.
- The top ten pages have about 29 linking sites each on average (US results, third-party link index).
- Google shows an AI Overview for “build in public”, citing 7 sites, buildinpublic.com among them: it sits above the results and takes clicks from them.
4Intent and related searches
Informational: wants to learn
Google's related searches
- Build in public reddit
- Build in public Twitter
- Build in public medium
Questions people ask
- What does it mean to build in public?
- Is being built or build?
- What is the meaning of build in?
- What does it mean to build with somebody?
Keywords the same sites get visits from
5Opportunity
57/100 · Demand score, moderate
| Searches | 48 | 2,400 a month · weight 40% |
| Year | 50 | +0% since Oct 2025 · weight 20% |
| Momentum | 39 | last 3 months −11% on the 3 before · weight 20% |
| Commercial | 100 | $57.23 a click (Google Ads) · weight 20% |
42/100 · Ranking ease, contested
| Keyword difficulty | 74 | 26 of 100 (US) · weight 50% |
| First-page strength | 9 | median Ahrefs DR 91 · weight 50% |
What to do with it
- A contested first page (ease 42) for moderate demand (57): compare your site's strength with the first page's median Ahrefs DR before committing.
- Google answers part of it in an AI Overview: the pages it cites get a link above the results.
6Sources
- Google monthly search volume, Google Ads cost per click, bids and paid competition: Google Ads, worldwide, read 1 Nov 2026.
- Third-party estimated keyword demand, cost per click and each site's visits (est.): third-party traffic estimates, Sept 2026.
- Keyword difficulty, intent, SERP features, top-ten links: a third-party keyword database, United States, read 1 Nov 2026.
- Google's first page, AI Overview, related searches: Google search, United States, read 1 Nov 2026.
- DR: Ahrefs Domain Rating. Linking sites: a third-party link index.
- Phones and computers: Chrome UX Report.
| Site | Report | Visits (est.) | Month |
|---|---|---|---|
| buildinpublic.com | Valued | 690 | Sept 2026 |