What a link is worthBacklink value and traffic report for baidu.com
In short: A new followed link from baidu.com is worth about $148 to rankings by BV 2.9 (level C, Site Strength 90 of 100); BV is an estimate, not a price anyone charges. It gets about 1.7B visits a month, 11% from organic search, down 8.3% since Jul 2026. No link placed on it has been audited.
The badge shows what a link from baidu.com is worth, as this report does, and updates by itself. It links to this report.
Backlink value · what one new followed link from baidu.com is worth to rankings
BV$148per link · level C · strength 90reading confidenceSet by rule, 90 out of 100
Reading confidence 90 / 100
baidu.com is a search engine, social network, video platform, messaging app or AI assistant: a rule sets the kind of link it gives, whatever its pages say.
Priced from what the site is. It is a search engine, social network, video platform, messaging app or AI assistant, whose links are listings, profiles or posts, which sets the kind of link it gives.
$74 unrelated ×0.5$185 same topic ×1.25
How it compares · among 360 company and product sites on mxverify
- More monthly visits than 99% of the 360 company and product sites on mxverify.
- 11% of its visits come from organic search; the median company site gets 31%.
- AI assistants send 0.1% of its visits, about 10% of the 1.6% the median company site gets.
- A new followed link from it is worth more than a link from 80% of company and product sites.
- Priced at level C, like 38% of company and product sites; 4% are level A.
- Direct82%
- Organic search11%
- Referrals5.3%
- Social0.7%
- Paid0.6%
Links to this site
Links other sites have made to baidu.com, from outside link indexes: not the links placed on it that bklink audits.
Where the links sit: 3.9% in the article or main content of the linking page, 5.2% in its header, menu, sidebar or footer
Links placed here
No link placed on baidu.com has been audited yet. An audit on bklink.uk checks each one — still there, followed or not, where it sits — and marks this report audited.
How it links out
No articles found to read from its feed, sitemap or homepage.
Domain and hosting
- Domain registered
- 11 October 1999
- Registration expires
- 11 October 2028
- Record last changed
- 17 August 2026
- Server address
- 111.63.65.103
- Hosting network
- CMNET-V4HEBEI-AS-AP
Tech stack
Publisher signals
- Author bylines: none marked up on the homepage
- About page: not linked from the homepage
- Editorial policy: not linked from the homepage
- Contact page: not linked from the homepage
Page speed
Chrome users, 28 days to 1 Nov 2026: LCP 1.2 s · INP 76 ms · CLS 0.01 — passes Core Web Vitals.
Devices: 14% phone · 86% desktop — share of Chrome page loads, same 28 days.
How to use this report
- Price check. BV puts one new followed link from baidu.com at $148 (level C): $74 to an unrelated site (×0.5), $185 to a same-topic site (×1.25). A quote far above $185 for a level C link pays for what BV does not measure.
- Qualification and risk. Its Site Strength is 90 / 100; it is a search engine, not a publication: the links it gives are listings, profiles or user posts (level C). The spam score of its links is 31 (0–100, the linking pages' average), not baidu.com's own.
- Traffic reality check. Set any traffic claim beside the Sept 2026 estimate: 1.7B monthly visits, 11% from organic search (185.2M). Visits fell 8.3% from Jul 2026 to Sept 2026. Its top keyword by Visits (est.) is “翻译”, about 1.8M a month; the ad value beside it is the whole market's.
Quick answers about baidu.com
What is a link from baidu.com worth?
BV, mxverify's backlink value, is an estimate of what one new followed link from a site is worth to rankings: by BV 2.9, a new followed link from baidu.com is worth about $148 (level C). Relevance moves it: $74 to an unrelated site, $185 to a same-topic site.
In short: a link from baidu.com is worth about $148 to rankings, up to $185 on the same topic.
Source: mxverify BV 2.9 methodology
Is a link from baidu.com worth placing?
By BV 2.9, the links baidu.com gives are priced at level C ($148), whatever kind of link is placed there. A price far above $185 for a level C link pays for something BV does not measure, such as the site's own readers.
Source: mxverify BV 2.9 methodology
How does baidu.com's BV compare with other sites?
At about $148 a link, baidu.com is in the “$100 to $249” value band, with 339 of the 4,378 sites valued on mxverify. 208 sites are in a higher band.
In short: 208 of the 4,378 valued sites sit in a higher value band than baidu.com.
Source: mxverify's own directory, counted at the last daily update
How much traffic does baidu.com get?
baidu.com gets about 1.7B visits a month (Sept 2026), by a modelled estimate of all its visitors, not analytics measured on the site. 11% of them (185.2M) come from organic search. Visits fell 8.3% from Jul 2026 to Sept 2026.
In short: baidu.com draws about 1.7B visits a month, down 8.3% since Jul 2026.
Does baidu.com pass Core Web Vitals?
Yes: real Chrome users see baidu.com's largest content load in 1.2 s (LCP), and every vital reported for it is at Google's good level. The figures are from the Chrome UX Report (CC BY 4.0), the 75th percentile of real visits. Core Web Vitals describe how a page feels to its visitors; BV does not use them.
In short: baidu.com passes Core Web Vitals on real-user data.
Source: Chrome UX Report, 28 days to 1 Nov 2026; web.dev: Web Vitals
How old is baidu.com?
The domain baidu.com was registered in 1999, 27 years ago.
Source: the public registration record; RFC 9083: RDAP JSON responses
How many sites link to baidu.com?
325,496 websites link to baidu.com, each counted once. 55,855 of them (17%) link with nofollow.
Has baidu.com been audited?
No link placed on baidu.com has been audited yet, so this report shows no rates for how its links behave. Its backlink value comes from site-level figures (its authority rating, traffic and our reading of its articles), not from audited placements.
In short: baidu.com's report is valued, not audited.
How BV is worked out
A followed editorial link from baidu.com would be worth up to $1,477 under BV 2.9, before relevance: its Site Strength is 90 out of 100. The link it usually gives is a listing, profile or user post (level C), since baidu.com is a search engine — worth about $148 — and relevance to the site it points to moves that between $74 and $185.
- Site Strength
- 90
- Worth up to
- $1,477
- Usual link type
- Level C — usually neutralised → ×0.1
- Relevance to your site
- ×1
- BV score
- $148 per link
- Domain registered
- 11 October 1999
A link from baidu.com, by the kind of link it can give
baidu.com is a search engine, not a publication, so the links it gives are not articles. These are the ones it can give, on the same A–D scale, at its strength.
| Link | What it is | Level | Value |
|---|---|---|---|
| Featured by the company | A case study, customer story or official blog post that links to you — earned, and rare. | A · ×1 | $1,477 |
| Business or map listing | Your business listed on the search engine's own maps, local or directory pages. | C · ×0.1 | $148 |
| A page it hosts for users | A site, group or forum page anyone can make on the search engine's own services. | C · ×0.1 | $148 |
| Search results and ads | Not a backlink: results change with every search, ads are paid, and neither passes link equity. | Not a backlink | $0 |
How baidu.com links out: the full reading
Read by mxverify on 3 November 2026: the homepage and no articles — none could be found from its feed, sitemap or homepage. This is our own reading of the site, not a vendor's figure, and it is what places a new link on the A–D scale until links placed here are audited.
Traffic in detail
Modelled estimates for Sept 2026, as of 3 November 2026: site-wide, all visitors, not analytics measured on the site itself.
AI assistants
AI assistants sent about 1.8M visits in Sept 2026 — 0.1% of all visits. Each assistant's share of those visits, by month:
| Assistant | Jul 2026 | Aug 2026 | Sept 2026 |
|---|---|---|---|
| ChatGPT | 38% | 35% | 40% |
| DeepSeek | 34% | 46% | 30% |
| Perplexity | 8.1% | 3.5% | 3.4% |
baidu.com's robots.txt asks every AI crawler below not to read the site.
| Crawler | robots.txt |
|---|---|
| AI searchCrawls when an assistant searches the web for an answer | |
 ChatGPT OAI-SearchBot | Disallowed |
 Claude Claude-SearchBot | Disallowed |
 Perplexity PerplexityBot | Disallowed |
| AI trainingCollects text to train AI models | |
 OpenAI GPTBot | Disallowed |
 Anthropic ClaudeBot | Disallowed |
 Google Google-Extended | Disallowed |
 Apple Applebot-Extended | Disallowed |
 Meta Meta-ExternalAgent | Disallowed |
 ByteDance Bytespider | Disallowed |
 Common Crawl CCBot | Disallowed |
Server and network
Its domain was registered in 1999.
mxverify looked up baidu.com's address: no other publication in the directory runs on 111.63.65.103. 0 publications are on the same hosting network (CMNET-V4HEBEI-AS-AP, AS24547).
Where each figure comes from
| Figure | Source | What it covers |
|---|---|---|
| Backlink value | BV 2.9 | Site Strength × link type; link type C: a search engine, where the links on offer are listings, profiles or user posts |
| Links placed here | bklink audits | None audited yet |
| How it links out | Read by mxverify | Homepage read 3 Nov 2026; no articles found to read Thin sample |
| Traffic | Third-party estimates | Modelled estimates for Sept 2026, site-wide and for all visitors, as of 3 Nov 2026 |
| Links to this site | Third-party backlink index | 325,496 linking sites, read 5 Nov 2026; one reading a month |
| Authority | Ahrefs Domain Rating | Half of Site Strength, shown in steps of 5, as of 5 Nov 2026; the rating itself is not shown |
| Server and network | mxverify's DNS and ASN lookup | 111.63.65.103 · CMNET-V4HEBEI-AS-AP |
| Domain age | Domain registry (RDAP) | Registered 11 Oct 1999 |
Limitations: what this report does not show
- No link on this publication has been audited yet, so nothing here describes how its links behave.