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Backlink value and traffic report for itch.io

In short: A new followed link from itch.io is worth about $225 to rankings by BV 2.9 (level C, Site Strength 85 of 100); BV is an estimate, not a price anyone charges. It gets about 60.6M visits a month, 40% from organic search, down 3.3% since Jul 2026. No link placed on it has been audited.

First recorded 30 October 2026 · Last updated 30 October 2026 · Visit itch.io

Compare

Backlink value · what one new followed link from itch.io is worth to rankings

bklinkBV$225per link · level C · strength 85
reading confidenceHigh, 88 out of 100

Reading confidence 88 / 100

  • What we read100
  • Our model's certainty65
  • Its view of the pages95

8 of 9 pages read had text · 91 links to other sites seen · posts Sept 2014 – Dec 2017

How much of itch.io we read, and how sure our model was about the kind of link it gives. Never higher than what we read. The full reading

Relevance to the linked site moves it

$113 unrelated ×0.5$282 same topic ×1.25

By the kind of link it gives
  • A editorial$1,193
  • B guest, sponsored$596
  • C neutralised$119
  • D network$60

Priced on a blend of link types: B 21% · C 78% → ×0.19.

How BV is worked out · Free API · BV 2.9 · not a price anyone charges

60.6Mmonthly visits−3.3% since Jul 2026
24Mfrom organic search40% of visits
109,678sites link to it14,708 of them nofollow
2011domain registeredexpires Oct 2030
1.0 spage load for real users (LCP)passes Core Web Vitals
15%of its own links nofollowin the articles we read
Monthly visits
Jul 2026: 62,634,778 visits62.6MJul 2026Aug 2026: 69,290,545 visits69.3MAug 2026Sept 2026: 60,591,345 visits60.6MSept 2026
Where visitors come from
Organic search: 40%Direct: 41%Referrals: 6.4%Social: 11%AI assistants: 0.7%Email: 0.6%Paid: 0.4%Affiliate and other: 0.0%40%organic

Organic search, in green, is the traffic BV prices on.

Top countries

How it links out

85%of its links followed
91links to other sites
9articles read

Followed 85%Nofollow 15%

Strong sample Read 30 Oct 2026 · the full reading

Tech stack

Publisher signals

  • Author bylines: none marked up on the homepage
  • About page: linked from the homepage
  • Editorial policy: not linked from the homepage
  • Contact page: linked from the homepage

Structured data: WebSite, Organization. The homepage only; BV does not price on these.

Page speed

Chrome users, 28 days to 27 Oct 2026: LCP 1.0 s · INP 89 ms · CLS 0.02 — passes Core Web Vitals. Data from the Chrome UX Report (Google), CC BY 4.0.

Devices: 68% phone · 28% desktop · 4% tablet — share of Chrome page loads, same 28 days.

Sources: homepage read 30 Oct 2026.

Domain and hosting

Domain registered
27 October 2011
Registration expires
27 October 2030
Content category
gaming
Server address
104.26.9.198 · CDN edge, shared by unrelated sites
Hosting network
Cloudflare (CDN) · AS13335 · US

Social profiles

Combined followers 253K across 2 profiles

What each profile's page shows for itch.io
PlatformFollowersOn sincePosts / videos
X219K201119,170 posts
Facebook33.6K
Followers by platform
X: 219K followers, 87%Facebook: 33.6K followers, 13%253Kfollowers
  • X87%219K
  • Facebook13%33.6K

The profiles itch.io names for itself, in its structured data or linked from its homepage, read 30 Oct 2026. They are the accounts the site points to, not a check of who runs them. A pill opens the sites with a profile on that platform; the arrow opens the profile. Follower counts as of 30 Oct 2026. A tick: the profile's own website field names this site.

Combined followers adds each profile's count: the same person can follow on more than one platform, and YouTube rounds its figure. The donut splits it by platform, each in its brand colour. On since is the year the account began. Posts and videos are all-time totals. All read from each profile page.

Similar sites

Matched on the subject the two sites share. Never a site on the same server or network.

How to use this report

3 ways to use these figures
  • Price check. BV puts one new followed link from itch.io at $225 (level C), priced on a blend of link types (B 21% · C 78%): $113 to an unrelated site (×0.5), $282 to a same-topic site (×1.25). A followed editorial link (level A) would be worth up to $1,193 before relevance. A quote far above $149 for a level C link pays for what BV does not measure. · Backlink value · what this means
  • Qualification and risk. Its Site Strength is 85 / 100; the link it usually gives is mostly level C — usually neutralised (a press-release, syndicated, profile or forum link). In the 9 articles we read, 15% of the links to other sites are nofollow, sponsored or ugc. The spam score of its links is 25 (0–100, the linking pages' average), not itch.io's own. · How BV is worked out · what this means
  • Traffic reality check. Set any traffic claim beside the Sept 2026 estimate: 60.6M monthly visits, 40% from organic search (24M). Visits fell 3.3% from Jul 2026 to Sept 2026. Its top keyword by Visits (est.) is “choicer voicer”, about 826.2K a month; the ad value beside it is the whole market's. · Traffic in detail · what this means

What each figure means, and what it cannot tell you: How to read a site report.

Quick answers about itch.io

9 questions answered

What is a link from itch.io worth?

BV, mxverify's backlink value, is an estimate of what one new followed link from a site is worth to rankings: by BV 2.9, a new followed link from itch.io is worth about $225 (level C). Relevance moves it: $113 to an unrelated site, $282 to a same-topic site.

In short: a link from itch.io is worth about $225 to rankings, up to $282 on the same topic.

Source: mxverify BV 2.9 methodology

Is a link from itch.io worth placing?

That depends on the kind of link: by BV 2.9, a link from itch.io is worth $1,193 as an editorial citation (level A), $596 as a guest, sponsored or listed link (level B), $119 as a press-release, syndicated, profile or forum link (level C), $60 as a network link (level D), before relevance. A price far above $149 for a level C link pays for something BV does not measure, such as the site's own readers.

Source: mxverify BV 2.9 methodology

How does itch.io's BV compare with other sites?

At about $225 a link, itch.io is in the “$100 to $249” value band, with 288 of the 3,911 sites valued on mxverify. 176 sites are in a higher band.

In short: 176 of the 3,911 valued sites sit in a higher value band than itch.io.

Source: mxverify's own directory, counted at the last daily update

How much traffic does itch.io get?

itch.io gets about 60.6M visits a month (Sept 2026), by a modelled estimate of all its visitors, not analytics measured on the site. 40% of them (24M) come from organic search. Visits fell 3.3% from Jul 2026 to Sept 2026.

In short: itch.io draws about 60.6M visits a month, down 3.3% since Jul 2026.

Source: third-party traffic estimate, Sept 2026

Does itch.io pass Core Web Vitals?

Yes: real Chrome users see itch.io's largest content load in 1.0 s (LCP), and every vital reported for it is at Google's good level. The figures are from the Chrome UX Report (CC BY 4.0), the 75th percentile of real visits. Core Web Vitals describe how a page feels to its visitors; BV does not use them.

In short: itch.io passes Core Web Vitals on real-user data.

Source: Chrome UX Report, 28 days to 27 Oct 2026; web.dev: Web Vitals

How old is itch.io?

The domain itch.io was registered in 2011, 15 years ago.

Source: the public registration record; RFC 9083: RDAP JSON responses

Has itch.io been audited?

No link placed on itch.io has been audited yet, so this report shows no rates for how its links behave. Its backlink value comes from site-level figures (its authority rating, traffic and our reading of its articles), not from audited placements.

In short: itch.io's report is valued, not audited.

How BV is worked out

Site Strength 85 / 100 · level C · each factor and link type

A followed editorial link from itch.io would be worth up to $1,193 under BV 2.9, before relevance: its Site Strength is 85 out of 100. The link it usually gives is level C, worth about $225 — and relevance to the site it points to moves that between $113 and $282.

Site Strength
85 / 100 (how Site Strength is worked out). Traffic: 24M estimated monthly organic visits, as of 30 October 2026.
Worth up to
$1,193 · before relevance — how it is calculated
Usual link type
Mostly level C — usually neutralised · B 21%, C 78% → ×0.19 (each level's factor below, weighted by those shares)
Read by Jev from our own reading of itch.io's homepage and 9 articles; 15% of the links those articles make to other sites are nofollow, sponsored or ugc, and BV caps that share of a new link at C. No link placed here has been audited yet.
Relevance to your site
×1 · neutral here (range in an audit)
BV score
$225 per link
Domain registered
27 October 2011 · shown for context (how age is used)

A link from itch.io, by link type

A link from itch.io at each level. What each level means.

LevelFactorValue
A — Counted×1$1,193
B — May be discounted×0.5$596
C — Usually neutralised×0.1$119
D — Network×0.05$60

How itch.io links out: the full reading

9 articles read · each link counted

Read by mxverify on 30 October 2026: the homepage and 9 articles (4 from its feed, 6 from across its sitemap). This is our own reading of the site, not a vendor's figure, and it is what places a new link on the A–D scale until links placed here are audited.

Strong sample 91 links to other sites across 9 articles published Sept 2014 – Dec 2017. Strong takes six or more articles and thirty or more links, spread over at least two months where the articles are dated.

Links its articles make to other sites
  • Followed85%
  • Nofollow15%
  • Sponsored0%
  • User-generated (ugc)0%

91 links to other sites across 9 articles, share buttons left out. BV counts 15% of a new link's weight at most C, because that share of the site's own links is nofollow, sponsored or ugc.

What its homepage offers

No guest-post, sponsored-post or advertising pages linked from the homepage.

Runs on IBM HomePage Builder 2001 V5.0.0 for Windows.

Articles read

Jev, the model that judges every link in a bklink audit, reads these pages as a site whose links are mostly level A — A 69%, B 15%, C 16%, D 0%. Put together with what kind of site it is, how established it is, whether it sells placements and how it links out, a new link here is priced as A 0.3%, B 21%, C 78%, D 0%.

Jev reads it as a platform where users post (64%), small or niche as a source (36%), and not selling guest, sponsored or paid posts (97%).

Traffic in detail

engagement, top keywords, AI assistants · AI crawler access

Modelled estimates for Sept 2026, as of 30 October 2026: site-wide, all visitors, not analytics measured on the site itself.

#532global rank
#513rank in US
40%bounce rate
5.5pages per visit
3m 54stime on site
Every channel

Share of all visits. Organic search is highlighted: it is the traffic BV prices on.

Top search keywords
KeywordSearches / moCPCAd value / moVisits (est.)
itch io1.1M$0.82$898.9K2M
choicer voicer1.6M$0.67$1M826.2K
itchio209.7K$0.83$174K324K
the choicer voicer690.3K$0.69$476.3K304.7K
itch.io158.4K$0.81$128.3K300.5K

Ad value: what a month of the keyword's searches would cost as search ads (searches × cost per click) — what advertisers pay for it, not how hard it is to rank for. Visits (est.): the traffic estimate's own figure for the keyword on this site, which behaves like visits a month, not an amount of money. Each keyword opens the list of sites where it is a top search keyword.

AI assistants

AI assistants sent about 442.3K visits in Sept 2026 — 0.7% of all visits. Each assistant's share of those visits, by month:

ChatGPTGeminiClaude

0%50%100%Jul 2026Aug 2026Sept 2026ChatGPT, Jul 2026: 63% of AI-assistant visitsChatGPT, Aug 2026: 88% of AI-assistant visitsChatGPT, Sept 2026: 66% of AI-assistant visitsGemini, Jul 2026: 9.3% of AI-assistant visitsGemini, Aug 2026: 11% of AI-assistant visitsGemini, Sept 2026: 5.1% of AI-assistant visitsClaude, Jul 2026: 1.8% of AI-assistant visitsClaude, Aug 2026: 0.9% of AI-assistant visitsClaude, Sept 2026: 0.6% of AI-assistant visits
AssistantJul 2026Aug 2026Sept 2026
ChatGPT63%88%66%
Gemini9.3%11%5.1%
Claude1.8%0.9%0.6%
AI crawler access

itch.io's robots.txt lets every AI crawler below read the site.

Crawlerrobots.txt
AI searchCrawls when an assistant searches the web for an answer
ChatGPT OAI-SearchBotAllowed
Claude Claude-SearchBotAllowed
Perplexity PerplexityBotAllowed
AI trainingCollects text to train AI models
OpenAI GPTBotAllowed
Anthropic ClaudeBotAllowed
Google Google-ExtendedAllowed
Apple Applebot-ExtendedAllowed
Meta Meta-ExternalAgentAllowed
ByteDance BytespiderAllowed
Common Crawl CCBotAllowed

Read from itch.io/robots.txt on 30 October 2026. robots.txt is a request that crawlers choose to follow; a site can also refuse crawlers at its server, which this card does not see. Google's AI Overviews use Googlebot, so Google-Extended does not affect them.

Third-party traffic estimates. BV uses only the organic-search figure.

Server and network

a CDN edge, shared by unrelated sites

Its domain was registered in 2011.

mxverify looked up itch.io's address: it is served through Cloudflare (CDN), a content delivery network. Its address is shared edge infrastructure used by unrelated sites, so it cannot show who else runs on the same server, and sharing the network is no sign of a connection.

Cloudflare (CDN) fronts millions of unrelated sites, so sharing it says nothing about who runs a site. The count is shown; the sites are not listed.

Where each figure comes from

8 figures, their sources and dates
FigureSourceWhat it covers
Backlink valueBV 2.9Site Strength × link type; link type from our reading of the site
Links placed herebklink auditsNone audited yet
How it links outRead by mxverify91 links to other sites in 9 articles, published Sept 2014 – Dec 2017; read 30 Oct 2026 Strong sample
TrafficThird-party estimatesModelled estimates for Sept 2026, site-wide and for all visitors, as of 30 Oct 2026
Links to this siteThird-party backlink index109,678 linking sites, read 30 Oct 2026; one reading a month
AuthorityAhrefs Domain RatingHalf of Site Strength, shown in steps of 5, as of 30 Oct 2026; the rating itself is not shown
Server and networkmxverify's DNS and ASN lookup104.26.9.198 · Cloudflare (CDN) · a CDN edge, shared by unrelated sites
Domain ageDomain registry (RDAP)Registered 27 Oct 2011

Limitations: what this report does not show

3 stated plainly
  • No link on this publication has been audited yet, so nothing here describes how its links behave.
  • A CDN address is shared by unrelated sites, so it says nothing about ownership; no neighbours are listed for it.
  • itch.io gives more than one kind of link (B 21% · C 78%), so BV prices a blend of them: an editorial link there would be worth $1,193 and a guest or sponsored one $596, before relevance.

What every report's figures can and cannot tell you: how to read a report.

Compiled from bklink.uk audits · maintained by Palash Bagchi · updated 30 October 2026