What a link is worthmxverify / indiehackers
Sites where “indiehackers” is a top search keyword
One site on record lists “indiehackers” among the searches that send it the most visitors, by traffic estimates. It is searched about 1,000 times a month on Google, worldwide (Google Ads, Sept 2026), at about $2.03 a click in search ads: a month of its searches would cost about $2,030 as search ads. Each site checked on the backlink value checker adds its top five search keywords, so this list grows as sites are checked.
Keyword intelligence
1,000Google monthly search volume−81% since Oct 2025
−77%Last 3 months vs 3 beforefalling
24/100Demand scoreweak
17/100Keyword difficulty (US)easy
NavigationalSearch intentlooking for a site
$2.03Google Ads cost per clicktop-of-page bids $1.31–$63.62
6,410Third-party estimated keyword demand−40% vs Aug 2026
1Sites getting visits from itSept 2026
What the data says
- Demand is falling: Google searches for “indiehackers” fell 81% (5,400 to 1,000) from Oct 2025 to Sept 2026; the last three months averaged 1,060, 77% below the three before.
- The listed sites' estimated visits from “indiehackers” (8,720 a month) exceed its 6,410 searches: the estimates count visits from close searches too, so the listed sites take most of its traffic, not more than all of it.
- From Aug 2026 to Sept 2026: indiehackers.com lost most (16.6K → 8,720).
- At $2.03 a click (Google Ads), the listed sites' 8,720 visits a month from “indiehackers” would cost about $17.7K as search ads. That is what the traffic would cost to buy, not what it earns.
- The two sources differ about 6 times for Sept 2026: Google Ads counts 1,000 searches, the traffic estimates 6,410. Read each for its trend, not as an exact count.
1Demand
Google monthly search volume (Google Ads, worldwide)Third-party estimated keyword demand
Every month's figures
| Oct 2025 | Nov 2025 | Dec 2025 | Jan 2026 | Feb 2026 | Mar 2026 | Apr 2026 | May 2026 | Jun 2026 | Jul 2026 | Aug 2026 | Sept 2026 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Google monthly search volume (Google Ads, worldwide) | 5,400 | 4,400 | 4,400 | 4,400 | 4,400 | 6,600 | 5,400 | 5,400 | 2,900 | 1,300 | 880 | 1,000 |
| Third-party estimated keyword demand | — | — | — | — | — | — | — | — | — | — | 10.7K | 6,410 |
2Who gets the traffic
indiehackers.com
| Site | Share | Visits | As ads | DR | Linking sites |
|---|---|---|---|---|---|
| indiehackers.com | 100% | 8,720 | $17.7K | 82 | 16.4K |
3Ranking competition
17/100Keyword difficulty (US)easy
45/100Ranking easecontested
DR 94First page, median Ahrefs DR
281Linking sites per top-ten pageaverage, US
On Google's page:People also askVideosRelated searchesKnowledge panelAI Overview
| # | Site | Page title | DR | BV |
|---|---|---|---|---|
| 1 | medium.comon mxverify | Famous List of Indie hackers | 94 | $119 |
| 2 | reddit.comon mxverify | IndieHackers are in a Bubble. Step out of it. | 95 | $183 |
| 3 | foundersconfidential418.substack.com | I profiled 80 companies for Indie Hackers. Here's what I ... | 94 | — |
| 4 | quora.comon mxverify | Who is an indie hacker? | 92 | $148 |
| 5 | t31k.medium.com | What is an Indie Hacker? How To Get Started - Timon Wong | 94 | — |
| 6 | wisp.blog | What is Indie Hackers? | 70 | — |
| 7 | reddit.comon mxverify | What Are Your Thoughts on Indie Hacking? : r/Entrepreneur | 95 | $183 |
| 8 | youtube.com | Indie Hackers | 99 | — |
- Keyword difficulty is 17 of 100 for US results: easy on the vendor's scale.
- reddit.com has 2 results in Google's top 8 for “indiehackers”.
- None of the 1 sites listed here is in Google's US top 8 for “indiehackers”.
- The first page's median Ahrefs DR is 94; the lowest-rated result, wisp.blog at #6, has DR 70.
- The top ten pages have about 281 linking sites each on average (US results, third-party link index).
- Google shows an AI Overview for “indiehackers”, citing 6 sites, indiehackers.com among them: it sits above the results and takes clicks from them.
4Intent and related searches
Navigational: looking for a site · also informational
Google's related searches
- Indie hackers community
- Indie hackers podcast
- Indie hackers Reddit
- How to post on Indie Hackers
- Indie Hackers Discord
- Product hunt
- Hacker news
- Wellfound
Questions people ask
- What is the meaning of indie hacker?
- Who is the youngest hacker in the world?
- Who are the top 10 ethical hackers in the world?
- How much do Indie Hackers make?
Keywords the same sites get visits from
5Opportunity
24/100 · Demand score, weak
| Searches | 40 | 1,000 a month · weight 40% |
| Year | 0 | −81% since Oct 2025 · weight 20% |
| Momentum | 0 | last 3 months −77% on the 3 before · weight 20% |
| Commercial | 41 | $2.03 a click (Google Ads) · weight 20% |
45/100 · Ranking ease, contested
| Keyword difficulty | 83 | 17 of 100 (US) · weight 50% |
| First-page strength | 6 | median Ahrefs DR 94 · weight 50% |
What to do with it
- Treat it as a brand search: Google answers “indiehackers” with the brand's own pages, so a third-party page competes for what is left; Google's related searches show the angles people take: “Indie hackers community”, “Indie hackers podcast”, “Indie hackers Reddit”.
- Google answers part of it in an AI Overview: the pages it cites get a link above the results.
6Sources
- Google monthly search volume, Google Ads cost per click, bids and paid competition: Google Ads, worldwide, read 1 Nov 2026.
- Third-party estimated keyword demand, cost per click and each site's visits (est.): third-party traffic estimates, Aug 2026 to Sept 2026.
- Keyword difficulty, intent, SERP features, top-ten links: a third-party keyword database, United States, read 1 Nov 2026.
- Google's first page, AI Overview, related searches: Google search, United States, read 1 Nov 2026.
- DR: Ahrefs Domain Rating. Linking sites: a third-party link index.
- Phones and computers: Chrome UX Report.
| Site | Report | Visits (est.) | Month |
|---|---|---|---|
| indiehackers.com | Valued | 8,720 | Sept 2026 |