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mxverify / maps

Sites where “maps” is a top search keyword

One site on record lists “maps” among the searches that send it the most visitors, by traffic estimates. It is searched about 151M times a month on Google, worldwide (Google Ads, Sept 2026), at about $0.12 a click in search ads: a month of its searches would cost about $18.1M as search ads. Each site checked on the backlink value checker adds its top five search keywords, so this list grows as sites are checked.

Keyword intelligence

151MGoogle monthly search volumeno change since Oct 2025
+14%Last 3 months vs 3 beforesteady
63/100Demand scoremoderate
100/100Keyword difficulty (US)very hard
InformationalSearch intentwants to learn
$0.12Google Ads cost per clicktop-of-page bids $0.01–$0.15
45MThird-party estimated keyword demand−8% vs Aug 2026
1Sites getting visits from itSept 2026

What the data says

  • Demand is steady: Google searches for “maps” held steady at about 151M from Oct 2025 to Sept 2026; the last three months averaged 151M, 14% above the three before.
  • The listed sites' estimated visits from “maps” (48.8M a month) exceed its 45M searches: the estimates count visits from close searches too, so the listed sites take most of its traffic, not more than all of it.
  • From Aug 2026 to Sept 2026: google.com lost most (52.8M → 48.8M).
  • At $0.12 a click (Google Ads), the listed sites' 48.8M visits a month from “maps” would cost about $5.9M as search ads. That is what the traffic would cost to buy, not what it earns.
  • The two sources differ about 3 times for Sept 2026: Google Ads counts 151M searches, the traffic estimates 45M. Read each for its trend, not as an exact count.

1Demand

Search demand, month by month

Google monthly search volume (Google Ads, worldwide)Third-party estimated keyword demand (right axis)

00100M25M200M50MOct 2025Jan 2026Apr 2026Jul 2026Sept 2026Google monthly search volume (Google Ads, worldwide), Oct 2025: 151MGoogle monthly search volume (Google Ads, worldwide), Nov 2025: 124MGoogle monthly search volume (Google Ads, worldwide), Dec 2025: 124MGoogle monthly search volume (Google Ads, worldwide), Jan 2026: 124MGoogle monthly search volume (Google Ads, worldwide), Feb 2026: 124MGoogle monthly search volume (Google Ads, worldwide), Mar 2026: 151MGoogle monthly search volume (Google Ads, worldwide), Apr 2026: 124MGoogle monthly search volume (Google Ads, worldwide), May 2026: 151MGoogle monthly search volume (Google Ads, worldwide), Jun 2026: 124MGoogle monthly search volume (Google Ads, worldwide), Jul 2026: 151MGoogle monthly search volume (Google Ads, worldwide), Aug 2026: 151MGoogle monthly search volume (Google Ads, worldwide), Sept 2026: 151MThird-party estimated keyword demand (right axis), Aug 2026: 48.7MThird-party estimated keyword demand (right axis), Sept 2026: 45MOct 2025Google monthly search volume151MNov 2025Google monthly search volume124MDec 2025Google monthly search volume124MJan 2026Google monthly search volume124MFeb 2026Google monthly search volume124MMar 2026Google monthly search volume151MApr 2026Google monthly search volume124MMay 2026Google monthly search volume151MJun 2026Google monthly search volume124MJul 2026Google monthly search volume151MAug 2026Google monthly search volume151MThird-party estimated keyword demand48.7MSept 2026Google monthly search volume151MThird-party estimated keyword demand45M
Every month's figures
Oct 2025Nov 2025Dec 2025Jan 2026Feb 2026Mar 2026Apr 2026May 2026Jun 2026Jul 2026Aug 2026Sept 2026
Google monthly search volume (Google Ads, worldwide)151M124M124M124M124M151M124M151M124M151M151M151M
Third-party estimated keyword demand (right axis)——————————48.7M45M

Google monthly search volume: Google Ads, worldwide, read 1 Nov 2026. Third-party estimated keyword demand is a separate source, many times apart in size, so it has its own axis at the right: read the two lines for their trends.

2Who gets the traffic

Visits from it by site, month by month

google.com

050M100Mgoogle.com, Aug 2026: 52.8M52.8MAug 2026google.com, Sept 2026: 48.8M48.8MSept 2026Aug 2026google.com52.8MTotal52.8MSept 2026google.com48.8MTotal48.8M

Visits from this keyword (est.), stacked by site: a column is all the listed sites' visits from it that month.

Share of the visits, Sept 2026
SiteShareVisitsAs adsDRLinking sites
google.com100%48.8M$5.9M10020.8M

Each site's latest estimate of its visits from this keyword; “As ads”: those visits at its cost per click, what they would cost to buy; DR: Ahrefs Domain Rating; linking sites: sites linking to it (third-party link index).

Where these sites' visitors are
  • United States24%
  • Japan6%
  • India6%
  • Brazil5%
  • United Kingdom3%
  • Other countries55%

The listed sites' own visitors by country (all their traffic), weighted by each site's visits from this keyword: their audience, not where the keyword is searched.

Phones and computers
  • Phones6%
  • Computers and tablets94%

Page loads of the listed sites by Chrome users (Chrome UX Report), weighted by each site's visits from this keyword: a site's device mix, not the keyword's. No source gives a keyword's device split.

3Ranking competition

100/100Keyword difficulty (US)very hard
0/100Ranking easehard
DR 100First page, median Ahrefs DR
5,273Linking sites per top-ten pageaverage, US

On Google's page:ImagesPerspectivesRelated searchesAI Overview

Google's first page, United States
#SitePage titleDR
1google.comlisted hereUsa near United States - Google Maps100
2play.google.comlisted hereGPS Maps Location & Navigation - Apps on Google Play100
3google.comlisted hereGoogle Maps100
4support.google.comlisted hereGet started with Google Maps - Android phone & tablet100
5mapchannels.comMap Channels49
6marketmaps.comMarketMAPS - America's Leading Source of Business Maps ...41

Google's results for “maps” in the United States, in English, read 1 Nov 2026. DR: Ahrefs Domain Rating; “—”: Ahrefs gives no rating.

4Intent and related searches

Informational: wants to learn
The searcher's goal, as a third-party keyword database classifies it (US).

Google's related searches

  • Google maps
  • Maps satellite
  • Maps street view
  • Maps app
  • Maps location
  • Search Google Maps
  • Google Maps satellite
  • Google Maps Street View

Keywords the same sites get visits from

  • gemini 1 of these sites · 3 sites in all
  • gmail 1 of these sites · 2 sites in all
  • google 1 of these sites · 2 sites in all
  • google maps 1 of these sites · 2 sites in all

Keywords the listed sites also get visits from, the most shared first: linked by the same sites' traffic, not by meaning.

5Opportunity

63/100 · Demand score, moderate

How much searching there is and what advertisers pay for it.

Searches100151M a month · weight 40%
Year50+0% since Oct 2025 · weight 20%
Momentum64last 3 months +14% on the 3 before · weight 20%
Commercial2$0.12 a click (Google Ads) · weight 20%

0/100 · Ranking ease, hard

How open Google's first page is: 100 minus its difficulty and strength.

Keyword difficulty0100 of 100 (US) · weight 50%
First-page strength0median Ahrefs DR 100 · weight 50%
One site's results33google.com holds 4 of 6; ease capped at 40 · weight 0%

What to do with it

  • Treat it as a brand search: Google answers “maps” with the brand's own pages, so a third-party page competes for what is left; Google's related searches show the angles people take: “Google maps”, “Maps satellite”, “Maps street view”.
  • Google answers part of it in an AI Overview: the pages it cites get a link above the results.

A business score needs your own figures (conversion, deal value) and is not made here. Scores are fixed formulas over the figures shown; they are not Google's.

6Sources

Tiles, findings, scores and actions are worked out from the figures on this page by fixed rules.

SiteReportVisits (est.)Month
google.comValued48.8MSept 2026

Listed A–Z. A top search keyword is one of the searches that bring a site the most visitors, by estimate. It is not a position in Google, and the order here is not a ranking. Visits (est.): the traffic estimate's own figure for the keyword on that site, which behaves like visits a month, not an amount of money (2026-09-29: it had been shown in dollars). Ad value is what advertisers pay for the keyword — its searches × cost per click — not how hard it is to rank for. This page is kept out of search results until 15 sites share the keyword.

Searches, cost per click and ad value above: Google Ads, worldwide. Sites and their visits: third-party traffic estimates, Sept 2026. The traffic estimates' own searches figure for the keyword is in the section below; the two sources often differ several times over.