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mxverify / twitter

Sites where “twitter” is a top search keyword

5 sites on record list “twitter” among the searches that send them the most visitors, by traffic estimates. It is searched about 101M times a month on Google, worldwide (Google Ads, Sept 2026), at about $0.77 a click in search ads: a month of its searches would cost about $77.8M as search ads. Each site checked on the backlink value checker adds its top five search keywords, so this list grows as sites are checked.

Keyword intelligence

101MGoogle monthly search volumeno change since Oct 2025
+8%Last 3 months vs 3 beforesteady
65/100Demand scoremoderate
57/100Keyword difficulty (US)difficult
NavigationalSearch intentlooking for a site
$0.77Google Ads cost per clicktop-of-page bids $0.15–$1.20
34.8MThird-party estimated keyword demand−6% vs Aug 2026
5Sites getting visits from it3 in Aug 2026

What the data says

  • Demand is steady: Google searches for “twitter” held steady at about 101M from Oct 2025 to Sept 2026.
  • The listed sites' estimated visits from “twitter” (90.7M a month) exceed its 34.8M searches: the estimates count visits from close searches too, so the listed sites take most of its traffic, not more than all of it.
  • x.com takes 92% of the listed sites' visits from “twitter”: one site holds most of this keyword's traffic, and the next, wikipedia.org, 6%.
  • From Aug 2026 to Sept 2026: techcrunch.com gained most (74K → 106.6K visits); x.com lost most (95M → 83.6M); 2 sites first got visits from it in Sept 2026.
  • At $0.77 a click (Google Ads), the listed sites' 90.7M visits a month from “twitter” would cost about $69.9M as search ads; x.com's alone about $64.3M. That is what the traffic would cost to buy, not what it earns.

1Demand

Search demand, month by month

Google monthly search volume (Google Ads, worldwide)Third-party estimated keyword demand (right axis)

00100M25M200M50MOct 2025Jan 2026Apr 2026Jul 2026Sept 2026Google monthly search volume (Google Ads, worldwide), Oct 2025: 101MGoogle monthly search volume (Google Ads, worldwide), Nov 2025: 101MGoogle monthly search volume (Google Ads, worldwide), Dec 2025: 101MGoogle monthly search volume (Google Ads, worldwide), Jan 2026: 124MGoogle monthly search volume (Google Ads, worldwide), Feb 2026: 101MGoogle monthly search volume (Google Ads, worldwide), Mar 2026: 124MGoogle monthly search volume (Google Ads, worldwide), Apr 2026: 101MGoogle monthly search volume (Google Ads, worldwide), May 2026: 101MGoogle monthly search volume (Google Ads, worldwide), Jun 2026: 101MGoogle monthly search volume (Google Ads, worldwide), Jul 2026: 101MGoogle monthly search volume (Google Ads, worldwide), Aug 2026: 124MGoogle monthly search volume (Google Ads, worldwide), Sept 2026: 101MThird-party estimated keyword demand (right axis), Aug 2026: 37MThird-party estimated keyword demand (right axis), Sept 2026: 34.8MOct 2025Google monthly search volume101MNov 2025Google monthly search volume101MDec 2025Google monthly search volume101MJan 2026Google monthly search volume124MFeb 2026Google monthly search volume101MMar 2026Google monthly search volume124MApr 2026Google monthly search volume101MMay 2026Google monthly search volume101MJun 2026Google monthly search volume101MJul 2026Google monthly search volume101MAug 2026Google monthly search volume124MThird-party estimated keyword demand37MSept 2026Google monthly search volume101MThird-party estimated keyword demand34.8M
Every month's figures
Oct 2025Nov 2025Dec 2025Jan 2026Feb 2026Mar 2026Apr 2026May 2026Jun 2026Jul 2026Aug 2026Sept 2026
Google monthly search volume (Google Ads, worldwide)101M101M101M124M101M124M101M101M101M101M124M101M
Third-party estimated keyword demand (right axis)——————————37M34.8M

Google monthly search volume: Google Ads, worldwide, read 1 Nov 2026. Third-party estimated keyword demand is a separate source, many times apart in size, so it has its own axis at the right: read the two lines for their trends. Google Ads counts close spellings as one keyword: “twitter” has the same figures as “tw”, so these are the group's searches.

2Who gets the traffic

Visits from it by site, month by month

x.comwikipedia.orgreddit.comtechcrunch.comsproutsocial.com

0100M200Mx.com, Aug 2026: 95Mwikipedia.org, Aug 2026: 6.7Mtechcrunch.com, Aug 2026: 74K101.8MAug 2026x.com, Sept 2026: 83.6Mwikipedia.org, Sept 2026: 5.3Mreddit.com, Sept 2026: 1.8Mtechcrunch.com, Sept 2026: 106.6Ksproutsocial.com, Sept 2026: 11.5K90.7MSept 2026Aug 2026techcrunch.com74Kwikipedia.org6.7Mx.com95MTotal101.8MSept 2026sproutsocial.com11.5Ktechcrunch.com106.6Kreddit.com1.8Mwikipedia.org5.3Mx.com83.6MTotal90.7M

Visits from this keyword (est.), stacked by site: a column is all the listed sites' visits from it that month.

Share of the visits, Sept 2026
SiteShareVisitsAs adsDRLinking sites
x.com92%83.6M$64.3M973.6M
wikipedia.org6%5.3M$4.1M976.4M
reddit.com2%1.8M$1.4M951.4M
techcrunch.com0%106.6K$82.1K92350.4K
sproutsocial.com0%11.5K$8,8869067.8K

Each site's latest estimate of its visits from this keyword; “As ads”: those visits at its cost per click, what they would cost to buy; DR: Ahrefs Domain Rating; linking sites: sites linking to it (third-party link index). The sites getting its visits range from DR 90 to 97.

Where these sites' visitors are
  • United States29%
  • Japan11%
  • United Kingdom4%
  • Turkey4%
  • Spain3%
  • Other countries49%

The listed sites' own visitors by country (all their traffic), weighted by each site's visits from this keyword: their audience, not where the keyword is searched.

Phones and computers
  • Phones60%
  • Computers and tablets40%

Page loads of the listed sites by Chrome users (Chrome UX Report), weighted by each site's visits from this keyword: a site's device mix, not the keyword's. No source gives a keyword's device split.

3Ranking competition

57/100Keyword difficulty (US)difficult
23/100Ranking easehard
DR 97First page, median Ahrefs DR
20.4KLinking sites per top-ten pageaverage, US

On Google's page:Related searchesAI Overview

Google's first page, United States
#SitePage titleDRBV
1x.comlisted hereX. Alles, was gerade los ist97$183
2x.comlisted hereX. Все, що актуально.97$183
3x.comlisted hereVeja o que está acontecendo97$183
4x.comlisted hereciò che c'è di nuovo97$183
5x.comlisted hereDownload the X app97$183
6socialbee.comHow to use X (Twitter) in 2026: A beginner's guide80—
7x.comlisted hereX. Bieżące wydarzenia / X97$183
8play.google.comX (Formerly Twitter) – Apps on Google Play100—
9x.comlisted hereX. Mọi sự kiện đang diễn ra97$183
10x.comlisted hereX. Dat is wat er gebeurt97$183

Google's results for “twitter” in the United States, in English, read 1 Nov 2026. DR: Ahrefs Domain Rating; “—”: Ahrefs gives no rating. BV: what a new followed link from a site with a report on mxverify is worth (its report says what the figure rests on).

4Intent and related searches

Navigational: looking for a site
The searcher's goal, as a third-party keyword database classifies it (US).

Google's related searches

  • X (Twitter com login)
  • Twitter apps
  • Twitter com web
  • Twitter sign up
  • Twitter download for PC
  • X Twitter website
  • Twitter for Windows
  • Twitter for desktop

Keywords the same sites get visits from

Keywords the listed sites also get visits from, the most shared first: linked by the same sites' traffic, not by meaning.

5Opportunity

65/100 · Demand score, moderate

How much searching there is and what advertisers pay for it.

Searches100101M a month · weight 40%
Year50+0% since Oct 2025 · weight 20%
Momentum58last 3 months +8% on the 3 before · weight 20%
Commercial15$0.77 a click (Google Ads) · weight 20%

23/100 · Ranking ease, hard

How open Google's first page is: 100 minus its difficulty and strength.

Keyword difficulty4357 of 100 (US) · weight 50%
First-page strength3median Ahrefs DR 97 · weight 50%
One site's results20x.com holds 8 of 10; ease capped at 40 · weight 0%

What to do with it

  • Treat it as a brand search: Google answers “twitter” with the brand's own pages, so a third-party page competes for what is left; Google's related searches show the angles people take: “X (Twitter com login)”, “Twitter apps”, “Twitter com web”.
  • Study x.com: it takes 92% of the listed sites' visits from “twitter”; its report shows which of its traffic comes from search.
  • Watch techcrunch.com: it gained most visits from it last month (74K → 106.6K).
  • Google answers part of it in an AI Overview: the pages it cites get a link above the results.

A business score needs your own figures (conversion, deal value) and is not made here. Scores are fixed formulas over the figures shown; they are not Google's.

6Sources

Tiles, findings, scores and actions are worked out from the figures on this page by fixed rules.

SiteReportVisits (est.)Month
reddit.comValued1.8MSept 2026
sproutsocial.comValued11.5KSept 2026
techcrunch.comValued106.6KSept 2026
wikipedia.orgAudited5.3MSept 2026
x.comValued83.6MSept 2026

Listed A–Z. A top search keyword is one of the searches that bring a site the most visitors, by estimate. It is not a position in Google, and the order here is not a ranking. Visits (est.): the traffic estimate's own figure for the keyword on that site, which behaves like visits a month, not an amount of money (2026-09-29: it had been shown in dollars). Ad value is what advertisers pay for the keyword — its searches × cost per click — not how hard it is to rank for. This page is kept out of search results until 15 sites share the keyword.

Searches, cost per click and ad value above: Google Ads, worldwide. Sites and their visits: third-party traffic estimates, Sept 2026. The traffic estimates' own searches figure for the keyword is in the section below; the two sources often differ several times over.